Responsible for driving revenue growth and aligning commercial strategies with long-term business objectives. Provides strategic guidance on business development, sales, marketing, and product alignment, helping organizations scale efficiently while adapting to market dynamics and competitive landscapes in a fractional Chief Strategy & Commercial Officer capacity.

Strategic Advisor helping to grow Intellegam into the USA and Canadian markets. Intellegam transforms businesses with advanced private AI search and solutions. We leverage your corporate data to revolutionize customer interactions and operational efficiency through tailored solutions that meet your unique needs. We reinvent search!

As a mentor at Chapman University’s Leatherby Center for Entrepreneurship, I guide the next generation of talent in developing an entrepreneurial mindset to innovate, take risks, and launch ventures that address the world’s most challenging problems.

As Chief Commercial Officer at Dirox, a global turn-key digital solutions partner with 20 years of experience and a presence in major cities worldwide, the focus is on providing strategic technical guidance, refining product lines, and supporting growth strategies with the right technical solutions. Dirox helps scale startups and enterprises alike by offering comprehensive services, including developers, product managers, UX/UI designers, and senior-level fractional CMOs and CTOs. Resources are available both locally and through a skilled offshore team in Vietnam, ensuring efficient execution and effective growth.

Consolidate commercial strategies, which include all aspects of revenue: Product, Marketing, GTM, & Pricing, to help VinFast achieve its ambitious multi-year, multi-billion-dollar global expansion and to become a significant EV automobile player within 3-5 years in USA, Europe, and Canada. Act as the link between Headquarter and the regional markets.

• Responsible for all aspects of Product Line Management & Marketing for Aitech digital electronics' Global growth ambitions in the Aerospace, Defense, and Space-Tech industry• Lead cross-functional team to drive the product roadmap, product portfolio management, IRAD, business case, and commercial strategies in high-growth market segment• Lead Go-to-Marketing, market analysis, channel marketing, public relations, marcom & branding for all new product

• Responsible for defining and executing commercial, and product strategy for a fast-growing AI and predictive data analytics company. Use data and predictive analytics to help increase revenue per passenger for the airline industry.• Increased revenue per passenger for the airline industry by mapping passenger journey, removing sales friction and increasing passenger touchpoints• Transition BlackSwan from an AI software platform to a B2B2C Product company by creating new product offerings, co-develop products with our Partners (Panasonic, AIG & GateGroup), and implementing go-to-marketing strategies

• Led the creation and management of a Strategy & Marketing team at Thales In-Flight Entertainment and Internet Connectivity, driving strategic initiatives, marketing actions, partnership development, M&A, and digital transformation to significantly boost profitable growth. • Spearheaded Thales' digital transformation by envisioning new product offerings and business models, transitioning the company from hardware to SaaS by monetizing the in-cabin airline travel experience.• Forged key partnerships with industry leaders such as Google, Amadeus, and JC Decaux to enhance the product portfolio and differentiators. • Focused on long-term revenue growth through innovative business models, competitor analysis, customer behavior insights, and understanding global market dynamics and technology trends.

• Lead the Marketing & Business Development team at Rockwell Collins, focusing on implementing short-term sales strategies and long-term revenue growth plans. • Responsibilities include product portfolio planning, understanding global markets, prospecting customers, and promoting offerings in the airline IFEC and business aviation/VIP/VVIP cabin markets. • Spearheaded RC’s entry into the IFEC market by executing detailed go-to-market plans, including customer prospecting, sales channel development, pricing/negotiation strategies, and defining product differentiators. • Drive long-term revenue growth through innovative product portfolio strategies, anticipating competitor responses, and understanding customer behaviors and global market trends. Additionally, develop tailored regional sales strategies by creating unique regional value propositions and sales channels.

• Led a team of Product Planners responsible for product definition, strategy, evolution, and revenue of the GLOBAL family of ultra-high-end business aircraft from conceptual stage to formal public unveiling (Manager from 2006 to 2011). • Developed annual strategic plans for each product and overall product portfolio strategy, including market analysis, competitive analysis, product pricing, production rates, and product innovation. Led a cross-functional team in securing executive approval for investments in future product developments. • Organized and participated in focus groups, trade shows, surveys, and advisory councils to gather customer insights for improving current and future aircraft. • Successfully brought the GLOBAL 7000/8000 from conceptual stage to public unveiling at NBAA 2010.

Oversaw and managed suppliers & partners to meet program technical specifications and program schedule for the CRJ900 Regional Aircraft

Managed mass properties, performed stress analysis on aircraft structures, performed dynamic system simulation and conduct various design optimizations

Analyzed test data of aircraft performance & participated in actual flight testing