I implement Organizational Change Management and Training communications activities to promote the adoption of new technologies at CSL Plasma, a Biotech researcher and manufacturer of plasma-based medications that treat rare diseases. Pharmaceutical.

I specialize in managing communication assignments that help my clients achieve their growth and branding objectives. Whether it's announcing the launch of a new venture or communicating change initiatives to establish a more effective sales and customer service platform, I help firms improve their positioning in a business environment that is often characterized by ambiguity and overwhelming amounts of information.

I built Amcor Latin America's communication team with 8 reports from scratch. I also served as the business partner for the newly established Latin American business group, and as trusted advisor for the leadership team. I maintained accountability for an operational budget of over $500K. I formulated and implemented a targeted communications strategy. Highlights of accomplishments in this role include:• Oversaw regional communications team, and creative and social media agencies for aligned and consistent delivery of leadership messages and targeted campaigns, while serving on global and regional communications and HR committees.• Maximized company focus on safety standards and corporate values to enrich organizational culture and elevate employee engagement. Led the foundation of the women’s networking initiative, inviting guest speakers, and rolling out campaigns to promote diversity, equity, and inclusion.• Increased leadership visibility through social media campaigns in collaboration with global communications and marketing teams. • Established the team with a set cadence, tools & processes, along with platforms to support the attainment of goals. Introduced a robust structure to a dynamic environment.• Delivered critical contributions to the successful launch of a new digital communications platform, converting over 55% of employees within 6 months of full launch. Spearheaded the pilot program with Brazilian counterparts, ensuring multi-lingual content production in English, Spanish, and Portuguese to maximize outreach and engagement across 6,000+ employees. • Organized yearly regional leaders’ meetings (100+ participants) in Sao Paulo, Brazil.

I spearheaded the internal and external communication programs while supporting the Marketing and Business Development teams to achieve functional objectives for 13 country offices within Latin America.Highlights of accomplishments in this role include:• Directed the design and content of presentations and marketing collateral to promote innovative product portfolios across Latin America. Spearheaded all collaborative efforts between internal and external teams, creative agency included.• Strategized social media campaigns with client-focused content to maximize follower count. Directed the compilation of 6-8 information-packed articles per year, causing the follower count to rise from 1K to 19K within 18 months.• Curated and published monthly communication on the company intranet to boost employee engagement for 1200 employees.

I focused on the planning, development, and roll-out of an integrated external communications strategy. I served as a direct report to the association’s Executive Director. I transformed the association’s media image and reputation through strategic partnerships with the press during company conferences.Highlights of accomplishments in this role include:• Published press releases, articles, and C-suite communication.• Generated $250K+ of in-kind media placements by negotiating agreements with top trade, mainstream regional, and global outlets.

At Avon Products, I established corporate communications and public relations activities in collaboration with the Avon leadership across Latin America. I reported to the Executive Director of Communications – Latin America. Highlights of accomplishments in this role include:• Boosted employee engagement across the region by leveraging global PR and corporate communications initiatives.• Oversaw organization of the annual meeting attended by 200+ leaders from Latin America and Central & Eastern Europe. Ensured compliance with content and design quality requirements.

Executive Administrator, Latin America, reporting to the President for Latin America Division, managing internal communications activities and day-to-day operations, CEO’s roadshows logistics, Executive Council meetings and corporate and teambuilding activities.• Successfully coordinated inter- and intra-office communications, improving corporate messaging and participated in all aspects of relocating Latin America office to new headquarters in Dadeland, Miami.

Marketing Manager, reporting to the Vice President & General Manager of LAC, leading marketing strategies and performance management of credit portfolio in Mexico and the Caribbean.• Oversaw Marketing launch of American Express revolving credit card in Puerto Rico, increasing market share by 4%.• Led project to launch Balance Transfers Campaigns which increased accounts receivables of $29 million.• Successfully directed advertising agency activities for media and corporate rollouts; represented AMEX at trade shows to promote brand and increased portfolio’s accounts receivable by 66%.• Recipient of the 2001Chairman’s Award for Quality.

Consumer Programs Manager, reporting to the Vice President of Consumer and Commercial Products, managing services and benefits programs, developing communications strategy and marketing activities to acquire and retain cardholders. • Managed travel services, auto insurance, life insurance and concierge services for all consumer cards, successfully reducing costs by over 28%; created Platinum customer service unit, reducing program costs by nearly 40%. • Managed relationship with service providers, including call centers, customer service units, polling organization and advertising agencies; managed expense budget in excess of $3 million• Conducted six training sessions per year for Visa staff and bank executives to promote card acquisition and retention.• Designed brand support and communications strategy for upscale products, closely interacting with internal staff (IT, Operations, Finance, Legal as well as global groups) to stimulate loyalty. • Developed marketing collateral to align with regional and global brand message standards. Represented Latin American Region in the Global Brand Council to secure portrayal of region’s needs.