Dumitru Daniel Lefter
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Dumitru Daniel Lefter Email & Phone Number

TRADE MARKETING - Purchasing Coordinator for POSM and Commercial Assets at Ursus Breweries
Location: Bucharest Metropolitan Area, Romania 8 work roles 2 schools
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Role
TRADE MARKETING - Purchasing Coordinator for POSM and Commercial Assets
Location
Bucharest Metropolitan Area, Romania
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Dumitru Daniel Lefter is listed as TRADE MARKETING - Purchasing Coordinator for POSM and Commercial Assets at Ursus Breweries, a with 856 employees, based in Bucharest Metropolitan Area, Romania. AeroLeads shows a matched LinkedIn profile for Dumitru Daniel Lefter.

Dumitru Daniel Lefter previously worked as Purchasing Coordinator for POSM & Commercial Assets at Ursus Breweries SA at Ursus Breweries and ON Premise Channel Manager - Trade Marketing at Ursus Breweries. Dumitru Daniel Lefter holds Master'S Degree, Cercetari De Marketing from Academia De Studii Economice Bucuresti.

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Ursus Breweries

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About Dumitru Daniel Lefter

People in Trade Marketing bridge the gap between marketing and sales, driving product demand and sales in retail environments. Their ability to create effective retail marketing strategies boosts product visibility and consumer interest. Trade Marketing play a critical role in supporting sales teams and driving revenue growth.With their strategic approach, businesses can optimize product presentation, promotions, and merchandising in retail channels, ultimately increasing product sales and market share. Their work enhances brand visibility and positions products for success in the highly competitive retail landscape.

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Dumitru Daniel Lefter's current company

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Ursus Breweries
Ursus Breweries
TRADE MARKETING - Purchasing Coordinator for POSM and Commercial Assets
Bucharest, RO
Employees
856
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8 roles

Dumitru Daniel Lefter work experience

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Trade Marketing - Purchasing Coordinator For Posm And Commercial Assets

Bucharest, Ro

Purchasing Coordinator For Posm & Commercial Assets At Ursus Breweries Sa

Current

Bucharest, Romania

A Purchasing Coordinator for POSM & Commercial Assets in a brewery company has a key role in managing the procurement processes for Point of Sale Materials (POSM) and other commercial assets required to carry out marketing activities and sales. Its main activities include:- Purchase of POSM materials;- Supplier Management: Identifying, evaluating and maintaining relationships with suppliers of POSM and other commercial goods;- Inventory Planning and Management: Monitor inventory of POSM and commercial assets, ensuring there is sufficient material to support sales and promotional activities;- Collaboration with internal teams: Collaborate with marketing, sales and logistics departments to understand POSM needs and other business assets, ensuring procurement is aligned with campaign plans and sales strategy;- Budget and Cost Control: Tracks and controls spending on POSM and commercial asset purchases, ensuring that they stay within the budget set by the company. It analyzes costs and makes recommendations to optimize spending;- Delivery and logistics management;- Reporting and Analysis: Produce periodic reports on purchasing activities, inventory and costs, providing information to management and marketing teams to assist in strategic decision making;- Compliance and Regulatory Monitoring: Ensures that all purchases comply with legal, internal regulations and industry standards, including those relating to the safety and quality of commercial products.

Nov 2024 - Present

On Premise Channel Manager - Trade Marketing

Bucharest, Bucharest, Romania

- Contributes to channel IBP-IAP with input on the assigned segment / brands and events- Plans the necessary resources for implementing the action plans in an efficient way ROI, MSE, (CAPEX, OPEX) for maximizing the values extracted from the channel and contributes to budget development- Manages assigned projects as per company’s processes and procedures;BRAND PM CIUCAS:- Cross functional PM that addresses the challenges and comes with solutions to facilitates the successful project implementation and deliver of targeted KPI’s (from activity development and appovel to –> deployment –> monitoring –> course corrections –> stakeholders management -> evaluation);- Develop the brand Ciucas performance analysis in the channel from internal and external sources (Nielsen, EDI, SFAS) and brand in channel activities evaluations and based on it, develop the input for: Channel RAG, channel led workshops; propose the activities based on category customer consumer relevant insight, in a form that is ready for approval submission for assigned brands.;- Monitor RGB performance brand and propose course correction in due time;Project (Consumer Activation): 2+1 RBG; MEADOW CIUCAS; OKTOBERFEST; NCP;Reporting & Master Data:Monitoring budget allocations per campaign / project for each individual brand - DME & Free Beer & provide assistance to budget owners in order to facilitate and efficient use of budget;- Reports to stakeholders regarding the stock of materials and their reallocation as efficiently as possible in the market;- Reporting new materials delivered in stock and monitoring their implementation in the market by stakeholders CODB & CAPEX;- Monitoring and reporting of CAPEX & Tailored Branding works to be implemented on time and correctly installed in the system.- Budget consumption according to project / campaign allocation;DE&I Project (Gender balance): Awareness among young women of potential of careers in sales & manufacturing: - Project: Brew Your Story.

Oct 2023 - Nov 2024

Posm Development Assistent - Trade Marketing

Bucharest, Romania

Supports the Trade Marketing activity in the POSM Development area by:- Assisting the POSM Development Manager in the activity of POSM development, acquisitionpreparation and unfolding (POSM = Point of Salea Materials, includes also Commercial items);- Co-ordinating POSM acquisition projects end to end for „from the shelf” solutions such ascatalogue or standardized items and the allocated POSM Development projects plus printedmaterials with clear specifications.- Monitoring and reporting suppliers' activity on orders unfolding, to internal clients (TM, S&Dbudget holders and other POSM shoppers inside Ursus Breweries).- Monitoring DME spend, and CAPEX spend for the allocated projects and aiding with in theelaboration of financial reports such but not restricted to monthly and PF budget reports.- Master Data: SAP (Master Data Governance; SAP ECC; CRM) & SMART, SMART GEP P2O.

Oct 2021 - Oct 2023

Advertising Production Manager

Unique Creative Production

Bucureşti, România

Company description: Full services advertising agencyResponsibilities:- Planning strategic meetings with customers and suppliers, negotiation, project planning, mock-ups, market strategies.- Preparation of employment documents, resignation, additional documents.- Keeping records of project expenses (acquisition vs. profit).- Organizing the communication and placing orders with suppliers and customers.- Economic records (consumption vouchers, invoices, archives, stocks).- Inventories.

May 2019 - Oct 2021

Marketing Manager

Invent New Business

Bucureşti, România

Company description: Full service, independent advertising agency:- Indoor & outdoor advertising production;- Subway advertising;- Special Projects.Responsibilities- Elaboration of the advertising plan of the organization;- Coordinates marketing campaigns;- Key Acount Manager for Agency: Media Investment, Publicis, McCann; Initiative Media;- Elaboration of project strategies;- Organizing the flow of the organization's activity;- Return of documents regarding contracts, annexes, invoices, scores;- Keeping track of project costs (acquisition vs. advantage);- Organizing work teams;- Sale of outdoor and indoor media spaces.

May 2019 - Oct 2021

Revizor Contabil

Romania

Company: S.C. Altex Romania S.R.L.Job domain: RetailDate: from August. 2017 - to May.2019Company description: Altex, a retail company in the electro-IT area.Auditor / Stock ControllerResponsibilities- Keeping records related to store stocks;- Inventory by product category;- Stock adjustments, supervision of goods inflows and outflows;- Organizing the districts and the team;- Patrimonial and store inventories;Accomplishments- Leading and organizing patrimonial inventories;- Through the internal procedures created in the store, we managed to increase the level of collaboration and communication with district managers by creating various reports to help them keep track of the districts more easily.Division ManagerResponsibilities- Organizing and supervising the activities on the subordinate district;- Following and being responsible for achieving the targets of the subordinated sales agents;- Approval and management of subordinated stocks in the district;- Submission of statements, reports to the store manager about the situation of stocks, sales, products, campaigns and employees.Accomplishments- I managed to form a united team in the subordinate district and to improve problems and divergences between employees.- We managed to better organize and manage the goods warehouse, and also to better organize the way of working in terms of storage.Online SalesResponsibilities- Responsible for the company's online activity, online ordering, invoices, customers, logistics and providing information about the customer's order.Accomplishments- The store is in the Top 3 stores on the online area, from the Altex network;

Aug 2017 - May 2019

Volunteers & Internship

Bucureşti, România

Volunteers & internship- Administration at USASE (from October.2016 to October.2018);- Network Infrastructure at The Academy of Economic Studies in Bucharest (from September.2016 to October.2018);- Bank Referent at Raiffeisen Bank (from October.2016 to March.2017);- Account Manager at NUNTIUS BROKERAGE (from August 2015 to October.2015);- Marketing Assistant at I Sense Solutions (from March.2015 to June.2015);- HR & Content Creator at BOGADI AGRO (from October.2012 to July.2013).

Mar 2013 - Oct 2018
Team & coworkers

Colleagues at Ursus Breweries

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2 education records

Dumitru Daniel Lefter education

Master'S Degree, Cercetari De Marketing

Academia De Studii Economice Bucuresti

Activities and Societies: Institution: Bucharest Academy of Economic Studies Diploma (type of studies): Master's degree Field of studies.

Licenta, Marketing

Academia De Studii Economice Bucuresti
FAQ

Frequently asked questions about Dumitru Daniel Lefter

Quick answers generated from the profile data available on this page.

What company does Dumitru Daniel Lefter work for?

Dumitru Daniel Lefter works for Ursus Breweries.

What is Dumitru Daniel Lefter's role at Ursus Breweries?

Dumitru Daniel Lefter is listed as TRADE MARKETING - Purchasing Coordinator for POSM and Commercial Assets at Ursus Breweries.

Where is Dumitru Daniel Lefter based?

Dumitru Daniel Lefter is based in Bucharest Metropolitan Area, Romania while working with Ursus Breweries.

What companies has Dumitru Daniel Lefter worked for?

Dumitru Daniel Lefter has worked for Ursus Breweries, Unique Creative Production, Invent New Business, Altex Romania, and The Bucharest University Of Economic Studies.

Who are Dumitru Daniel Lefter's colleagues at Ursus Breweries?

Dumitru Daniel Lefter's colleagues at Ursus Breweries include Andrei Kolozsi, Nicolae Sadoveac, Gabriela Ceauș, Ecaterina Vizoli, and Mortan Ionut.

How can I contact Dumitru Daniel Lefter?

You can use AeroLeads to view verified contact signals for Dumitru Daniel Lefter at Ursus Breweries, including work email, phone, and LinkedIn data when available.

What schools did Dumitru Daniel Lefter attend?

Dumitru Daniel Lefter holds Master'S Degree, Cercetari De Marketing from Academia De Studii Economice Bucuresti.

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