Tom Duncan

Tom Duncan Email and Phone Number

Vice President and General Manager, Baby and Child Care @ Kimberly-Clark
Cincinnati, OH, US
Tom Duncan's Location
Cincinnati, Ohio, United States, United States
Tom Duncan's Contact Details

Tom Duncan personal email

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About Tom Duncan

I am a globally recognized brand builder and marketing leader who grows businesses by inspiring and developing talent, driving consumer-led innovation, and creating insightful marketing programs. I’ve consistently delivered industry leading growth across highly competitive and complex categories. ✅ Transformative Digital Marketing Leader. I have successfully transformed P&G’s Walmart eCommerce business, tripling eCommerce sales a 3 year period and delivering 60% of total business growth. During my time leading marketing for the P&G Walmart business, I implemented performance marketing, insourced digital marketing, and doubled team size behind demonstrated results. Demonstrated deep retail media experience.✅ Strategic Business Builder. I led a re-imagination of P&G’s flagship global Olympics program, resetting go-to market strategies for the $1Bn sales program across 20+ global markets, delivering the highest ROI in program history and winning multiple external marketing (Cannes Sliver Lion) and PR awards (Clio). ✅Creative Brand Marketer. While leading the North American Head & Shoulders business ($500M), I re-set the innovation, go-to-marketing, and marketing resulting in 3 consecutive years of record growth. I aspire to achieve broader impact and create value through General Management or Chief Marketing Officer opportunities. Skillsets and Experiences:• P&L responsibility (+$1Bn sales).• E-commerce growth in both owned channels and aggregators/retailers.• Global leadership including marketing execution across all BRIC countries.• Innovation strategy, development and in market delivery, including retailer co-development.• Consumer and Shopper data and insights leadership and application.• Retailer/Brand joint business planning to deliver win/win across Big Box and Small Box .• Brand Architecture, Equity and holistic advertising ownership including consumer targeting, digital and performance marketing and capability, shopper marketing and managing multiple agencies across disciplines.• Market analysis including market mix and assortment optimization, pricing, and overall business drivers.• Internal & External Communications & Public Relations• Multi-functional team leadership and organization capability building.Leadership | Brand Management | General Management | Digital Transformation | Marketing | P&L Management | Brand Building | Digital Marketing | E-Commerce | Customer Strategy | Innovation | Senior Vice President | General Manager | CMO or Chief Marketing Officer | Marketing Executive | Consumer Goods | Retail Marketing

Tom Duncan's Current Company Details
Kimberly-Clark

Kimberly-Clark

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Vice President and General Manager, Baby and Child Care
Cincinnati, OH, US
Website:
careersatkc.com
Employees:
34424
Tom Duncan Work Experience Details
  • Kimberly-Clark
    Vice President And General Manager, Baby And Child Care
    Kimberly-Clark
    Cincinnati, Oh, Us
  • Kroger
    Vice President, Head Of Marketing
    Kroger Sep 2022 - Present
    Cincinnati, Ohio, Us
    Marketing leader for The Kroger Company across $140B business spanning 22 different banners and over 2700 stores. Lead team of 180 associates across brand strategy, eCommerce, performance marketing, media, and Kroger’s internal creative agency.
  • Procter & Gamble
    Vice President, P&G Walmart Marketing, Communications, And Ecommerce
    Procter & Gamble Jul 2019 - Aug 2022
    Cincinnati, Ohio, Us
    🔹Ownership of P&G’s eCommerce business, Marketing, Sustainability, Equality & Inclusion, Programs with Walmart.🔹Transformed P&G’s eCommerce business, tripling sales profitably, pivoting to a performance marketing approach, and in-sourcing digital marketing. Delivered 60% of total business growth over two-year period.🔹Accelerated P&G’s sustainability partnership with Walmart, resulting in P&G being named Walmart’s environmental sustainability ‘Supplier of the Year’ in 2021, and partnering on multiple consumer facing media partnerships. 🔹Led P&G’s Equality and Inclusion efforts developing 10 commercial programs across gender and racial equality. Recognized personally by Walmart CEO for impact and excellence an as Walmart's 'Supplier of the Year' for Equality and Inclusion in 2020.🔹Developed eCommerce and marketing capability, doubling team, and developed and implemented analytics and data science roadmap roadmap to accelerate business further.🔹Leader of P&G's partnership with Walmart Connect and Joint Business Plan. Lead partner for Walmart Connect digital product development.🔹Led team of 16 marketers and 11person eCommerce sales team, with 2 senior directors and 9 directors as direct reports. Direct report of Chief Sales Officer
  • Procter & Gamble
    Senior Brand Director - Global P&G Brand
    Procter & Gamble Oct 2016 - Jun 2019
    Cincinnati, Ohio, Us
    🔹 Global leader of P&G Olympics partnership, including overseeing creative development and in-market activation. Re-imagined strategy and go-to market strategy, delivering highest ROI in program history for +$1Bn sales program across 24 countries. 🔹 Global leader for P&G digital marketing. Pivoted to performance marketing approach, including partnerships through retailers, media agencies, and media suppliers. 🔹 Leader of P&G Experiential marketing efforts including 1st ever execution at Consumer Electronics Show in 2019 ('LifeLab'), South Korea 2018 Olympics, 2021 Tokyo Olympics, and Cannes Lions 2019 exhibition.🔹 Developed and implemented P&G’s Citizenship (Environmental sustainability and Equality) marketing programs across total company, creating multiple award winning programs including establishing 'Queen Collective' with Tribeca and 'ACTIVATE' with National Geographic and Global Citizen.🔹 Managed multi-functional team of 16, setting direction for 50 across global team. Direct report of P&G Chief Marketing Officer.
  • Procter & Gamble
    Senior Brand Director - North America Hair Care
    Procter & Gamble Aug 2015 - Oct 2016
    Cincinnati, Ohio, Us
    • Led total portfolio (5 brands) strategy across media and trade spending, innovation, and agency model; managed six direct reports.
  • Procter & Gamble
    Brand Director - North America Head & Shoulders
    Procter & Gamble May 2013 - Aug 2015
    Cincinnati, Ohio, Us
    • Turned around North America Head & Shoulders business ($500 million in sales), delivering three years of sales growth (+4% CAGR), profit growth (+8% CAGR) and market share growth, with full brand P/L ownership.• Owned full media, marketing plan, and innovation plan for North American (U.S. and Canada) business. • Managed five direct reports.
  • Procter & Gamble
    Brand Director - Fekkai Hair Care
    Procter & Gamble Aug 2012 - May 2013
    Cincinnati, Ohio, Us
    • Stabilized Fekkai brand sales and market share; restructured brand to deliver operating profitability.• Led total brand relaunch of Fekkai; redesigned go-to market model and brand equity, revised channel strategies, pricing, packaging, campaign (print, digital & in-store) and media/PR strategy.• Managed two direct reports.
  • Procter & Gamble
    Brand Director - Walmart Beauty
    Procter & Gamble Oct 2010 - Aug 2012
    Cincinnati, Ohio, Us
    • Led co-marketing/business strategy for $1.2 billion+ beauty portfolio at Walmart U.S. stores, including Hair Care (Pantene, Head & Shoulders), Hair Color (Nice ‘N Easy), Skin Care (Olay), and Cosmetics (CoverGirl).• Managed one direct report.
  • Procter & Gamble
    Brand Manager - North America Oral Care (Crest, Oral-B)
    Procter & Gamble Oct 2006 - Oct 2010
    Cincinnati, Ohio, Us
    Assistant Brand Manager, North America Crest Toothpaste, Cincinnati, OH, 12/2008-10/2010• Led marketing and business strategy for NA Crest toothpaste brand; managed $100 million+ marketing budget.• Directed qualification, product design, and marketing development of Crest 3D White mega-property launch (#1 Symphony/IRI Pacesetter Award, 2010), delivering over $500 million in retail sales in the first year.• Led design and marketing of Crest Pro-Health Clinical Gum Protection, delivering $100 million+ in retail sales.Assistant Brand Manager, North America Oral-B Toothbrush, Cincinnati, OH, 10/2006-12/2008• Oversaw marketing and customer planning; envisioned and delivered first two brand commercial initiatives to market post P&G acquisition – both delivering $5 million+ NPV.• Created in-market commercial plans driving two consecutive years of share, sales, volume and profit growth.• Designed total Kids Oral Care innovation strategy and investment recommendation post Oral-B integration, merging Crest and Oral-B portfolios.
  • Procter & Gamble
    Operations Department Manager (Manufacturing)
    Procter & Gamble Aug 2002 - Oct 2006
    Cincinnati, Ohio, Us
    Manufacturing Operations Manager, P&G Manufacturing Company, Iowa City, IA, 10/2004-10/2006• Directed manufacturing operations on two production systems running 24 hours per day, 365 days per year.• Oversaw product cost, production scheduling, line reliability, product quality and personnel safety.• Delivered 5% reliability growth across two consecutive years.• Created business in-sourcing plans, resulting in a $60 million NPV project with a $30 million capital scope. • Led a team of 47 direct reports.Manufacturing Process Engineer, P&G Manufacturing Company, Iowa City, IA, 8/2002-10/2004• Led design and start-up of a $6 million capital project, including design, construction and installation.• Created new training/qualification methods resulting in reduced inventory build and lower project expense;methods were recognized globally and broadly reapplied across company. • Managed three direct reports.

Tom Duncan Skills

Consumer Products Customer Insight Brand Equity Segmentation Brand Management Shopper Marketing Cross Functional Team Leadership Product Innovation Brand Development Competitive Analysis Global Marketing Marketing Management Fmcg Product Development Product Marketing Strategy Product Launch Trade Marketing Consumer Behaviour Brand Architecture Marketing Research Market Planning Consumer Insights Consumer Behavior

Tom Duncan Education Details

  • The University Of Chicago Booth School Of Business
    The University Of Chicago Booth School Of Business
    Marketing & Finance
  • Iowa State University
    Iowa State University
    Mechanical Engineering

Frequently Asked Questions about Tom Duncan

What company does Tom Duncan work for?

Tom Duncan works for Kimberly-Clark

What is Tom Duncan's role at the current company?

Tom Duncan's current role is Vice President and General Manager, Baby and Child Care.

What is Tom Duncan's email address?

Tom Duncan's email address is duncan.tj@pg.com

What is Tom Duncan's direct phone number?

Tom Duncan's direct phone number is +151398*****

What schools did Tom Duncan attend?

Tom Duncan attended The University Of Chicago Booth School Of Business, Iowa State University.

What skills is Tom Duncan known for?

Tom Duncan has skills like Consumer Products, Customer Insight, Brand Equity, Segmentation, Brand Management, Shopper Marketing, Cross Functional Team Leadership, Product Innovation, Brand Development, Competitive Analysis, Global Marketing, Marketing Management.

Who are Tom Duncan's colleagues?

Tom Duncan's colleagues are Aarin Arias, Christian König, Yair Pinto, Justice Iltis, Jamill Robles Rodríguez, Tan Boon Kiat, Marcus Talbot.

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