• Inbound/outbound/channel marketing• Increasing awareness for the Veeqo brand• Managing marketing budget and team

Veeqo is an all-in-one orders, inventory and shipping app that makes it easier for retailers to sell and ship products across multiple marketplaces and stores. We're based in Swansea and have clients all over the world.In my role of Head of Communications and Brand, I'm responsible for the following:• Communication Strategy• Brand Management• PR Management• Social Media Management• Content Marketing• Product Communication

Responsible for communicating internally to Buy As You View's 600+ employees and externally to customers and key stakeholders. Delivering clear and effective communications via website, catalogue, social media, email, PR and printed material. Also tasked with creating a brand new primetime TV ad that aired in January 2016.

Managing all digital marketing, content and eCRM activity for Lucozade, the UK’s 8th biggest FMCG brand. I was responsible for managing the Lucozade Sport and Lucozade Energy brands online, creating digital content, building marketing emails, communicating product information to consumers and reporting internally on paid, earned and owned activity.

Key Responsibilities- Managing a team of 4 Content Editors and a Digital Designer to deliver website, email and social media content for Download, Wireless and Hard Rock Calling festivals, as well as the Live Nation UK brand.- Email marketing for all Live Nation shows, sending up to 10 emails a week to various segments of our 2 million customer database- Coordinating high-profile festival announcements with media partners, including Radio 1, Kerrang, Metal Hammer, Kiss and Classic Rock Magazine- Project management for the entire digital campaign for Download Festival, and overseeing the operational running of Wireless and Hard Rock Calling digital channels- Email A/B testing to improve campaign results- Delivering a comprehensive acquisition and retention strategies on social media- Adhering to SEO best practices- Recruitment and team development - Reporting results back to senior management within the business- Ensuring Live Nation’s strict brand guidelines are adhered to across all digital marketing- Creating bespoke video content with Live Nation artists for use across social mediaKey Achievements- Acquiring over 600,000 fans to market to across multiple social media channels- Running teams of editors on site at Download, Wireless and Hard Rock Calling, interviewing bands, writing reviews, reporting news from the festival and filming video content- Working with Westlife’s management to promote a bespoke competition on the Live Nation Facebook page, adding an additional 2,000 likes to the page with just one post- Having both the Live Nation and Download Twitter accounts officially Verified- Creating a bespoke video interview with the band Black Veil Brides, which went on to get almost 20k hits on Live Nation’s YouTube account- Advising comedians including Micky Flanagan, Stewart Francis and Doc Brown on social media strategy, and managing their Facebook and YouTube channels to promote their tours

• Running various social networks, developing a tone of voice, creating and managing fan- gated competitions on Facebook and developing a Twitter strategy.• Ensuring all content that appears on Live Nation websites and portals is timely, user- centric, engaging and aligned to business and marketing strategy.• Creation and delivery of email Newsletters and bespoke emails

Writing scripts, recording voiceovers, collecting video content and producing 1-minute-long clips for use in major UK supermarkets, advertising video games.

• Adding content to all games on hmv.com, and continually adding new games to the website as soon as they were announced• Identifying key forthcoming releases and building SEO-friendly landing pages for them.• Ensuring the hmv.com games pages are commercial at all times• Writing a daily blog for the site