Duncan Newbury Email & Phone Number

London, Gb

London, England, United Kingdom

Marketing and communications lead for a global group rolling out large-scale wellbeing resorts on three continents. In the UK this includes Therme Manchester, a £500m+ project under development that integrates a thermal spa, waterpark and wellness therapies to create a new urban health and leisure concept for over 1.5 million guests per year.- Established Therme as a global wellbeing pioneer.- Built a media profile as a “disruptor”, “trail blazer” and “trend setter”- Helped secure a multi-billion dollar global pipeline of city-defining landmark project locations.- Built a high-impact social media presence for Therme Bucharest as the ‘TikTok-famous spa’.- Led a major global rebranding project- Established Therme Manchester as a major project of national significance- Championed a body-positive and culturally diverse representation of guests. - Developed innovative virtual reality (VR) and augmented reality (AR) experiences.- Developed the Therme Group website and wellbeing blog.Strategy & Planning- Global brand, marketing and communications strategy.- Value proposition development adapting to markets and cultures.- Market entry strategy in the UK, Germany, USA, Canada and South Korea.- Financial planning and budgeting.Leadership- Marketing leadership across a network of companies and ventures on three continents.- Brand management: Guidelines, communications frameworks and marketing technology.- Support of operational facilities in Romania and Germany with over 3.5 million guests per year.Operational Marketing- Market research in target cities.- Corporate communications, media relations and crisis management.- Engagement with political, government, business, real estate, financial and community stakeholders.- Campaign and project planning including PR, websites, SEO, social media, blogs, publications, events. - Directing branding, PR and marketing agencies in the UK, USA and Canada.- Competitor and market trends monitoring and analysis.

London, United Kingdom

After taking up a full-time role with Therme Group in 2020, my work with Much Better Digital was limited to pro bono projects for charitable organisations.I formed Much Better Digital with the belief that all great businesses should be able to thrive in the digital age.Through my work, I helped organisations of all sizes to navigate the complex digital maze to build brands, engage customers, create communities, generate leads and drive sales.This involved both integrating with established marketing plans and developing fully formed strategies.

As Marketing Manager at ExCeL London I achieved revenue of over £20 million and helped to shape and take to market all services across the venue, campus and media estate. It was fantastic to work across departments, functions and ExCeL's partnership network to promote their complete suite of services and create unique event experiences.

London, United Kingdom

Relaunching website for financial recruitment consultancy with social media strategy and integration.

Achievements:- Founded and ran a successful travel business specialising in ski and activity holidays to the French Alps.- Established Chez Serre Chevalier as a well-known brand.- Achieved rapid growth in total customers and turnover.- Extremely high levels of guest satisfaction from delivering exceptional holiday experiences and service- Attracted guests largely from the UK but also from France, Sweden, Denmark, Belgium, Russia, Lebanon, Kuwait, South Africa, USA and Australia.- Developed a full-service product offering including accommodation (9 chalets, 25+ apartments and 3 hotels), travel, catering, ski and outdoor activities instruction and guiding, lift passes and equipment hire.Responsibilities:- Company Director- Head of all marketing activity including brand development and strategic planning- Website design, build, optimisation, content development, SEO, maintenance, analysis- Digital marketing management: social media, video, blogging, PPC, online display, email marketing- Campaign management: events, PR, partnerships, advertising, print and promotional materials- As a company director had additional responsibility for aspects of sales, client services, operations, staff and supplier management, charitable activities, finance, accounts, regulatory and legal compliance

London, United Kingdom

Fixed-term contract to develop marketing strategy for a new launch motorcycle show.

In this role I led a marketing team promoting all VOS Media consumer shows and reported to the board.Achievements:- Attracted 100,000+ event visitors per year.- Relaunched The Outdoors Show, moving from Birmingham NEC to Excel London.- Launched The London Bike Show and The Active Travel Show.- Promoted The Ski & Snowboard Show, revitalising a long-established event.- Led a company restructure bringing together marketing staff into one combined team.Responsibilities- Campaign management across the full marketing mix including web, social, PPC, SEO, affiliates, online display, email, direct mail, outdoor, TV, radio, print production, advertising, PR, partnerships and trade promotion.- Management of ticketing, marketing agencies, creative, budgets, research, suppliers, production and fulfillment.- Partnership management building relationships with industry organisations.- Running celebrity speaker events including planning, agent liaison, marketing and ticketing.- On site event management including box office and show features.

Marketing strategy and campaign delivery for the IIC's annual global conference in Barcelona as a policy debating platform for the converged communications industry. Stakeholders included the telecommunications, internet, media and content sectors and was attended by senior-level professionals from national regulators, academic institutions and commercial organisations.Exceeded target attendance by 15%.

Promotion of 20+ conferences per year targeting a top-level global audience from government, business and international organisations.Marketing management including direct mail, email, web, internet, print and media partnerships and PR.Achievements: Increased ROI by 25%, attendance by 35% and revenue by 58%.

Customer care, in-resort sales and member of resort management team.Ski guiding, transport, client services, operations.Ski guiding, organising and hosting social events, arrival and departure logistics.Achievements: Exceeded targets with lift pass sales totalling over 275,000 Euros.

- Headed up B2B marketing for The Guardian’s advertising department.- Direct and website marketing to a trade audience of recruitment and display advertisers promoting advertising, sponsorship and commercial partnership opportunities across the Guardian Newspapers portfolio.- Customer database development, management and analysis (Oracle and MS Access).Achievements:- Introduced the use of direct and database marketing to the Guardian’s Advertising Department.- Launched The Guardian’s advertising trade web site.

Marketing, fundraising and box office management for a bi-annual classical music festival held in London.Achieved 7% year-on-year revenue increase.

Marketing Executive, Education Programme Assistant and box office operator.

Cim Specialist Award In Ai Marketing - Currently Studying, Artificial Intelligence

Gdpr For Marketing Practitioners, Marketing

Advanced Certificate In Digital Marketing, Digital Marketing

Postgraduate Diploma, Marketing

Diploma, Arts Management

Ba (Hons) 2:1, Music

Activities and Societies: Administrator, Musicon concert series

A’ Levels: Music (B), Chemistry (B), French (C). 10 Gcses: 7 Grade A, 3 Grade B