Welcome! I'm Durán, CEO of Mindphosis, where our mission is to empower managers to achieve exceptional performance. My background in finance and strategic management in leading companies such as Industrias Licoreras de Guatemala, Industrias Alimenticias Kerns, Kimberly Clark Corporation and Pepsi Corporation Central America, has equipped me with a unique and valuable perspective that I now put at the service of each program we offer.🌟 Multidisciplinary Leadership and Strategic Vision: My experience in key roles in finance, logistics and strategic analysis has allowed me to develop a comprehensive approach to business leadership. At Mindphosis, I share these strategies to help other leaders navigate and succeed in complex and changing markets.🔍 Innovation and Tangible Results: I have led projects that resulted in significant savings, operational improvements, and successful expansions into new markets. These accomplishments are a testament to my focus on innovation and effectiveness, qualities I instill in our programs.🤝 Talent Development and Organizational Culture: My participation in the development of organizational strategies and cultures has taught me the importance of conscious and adaptive leadership. At Mindphosis, I help leaders build strong, motivated teams and develop a high-performance culture.📈 Experience in Financial and Operational Management: My skills in financial management and reducing operational inefficiencies provide a solid foundation for teaching managers how to develop a high level of assertiveness.As CEO of Mindphosis, my goal is to combine these rich experiences to deliver training programs that not only impart knowledge, but also inspire change and foster exceptional leadership. If you are looking to transform your career or your organization, at Mindphosis we have the tools and experience to help you achieve it.

As CFO in Portafolio Diversificado, I have achieved the financial and accounting transformation of a holding company with more than 50 companies dedicated to the purchase and remodeling of properties in the US. My strategic approach and my ability to implement innovative solutions have been key in the restructuring and financial optimization of our organization, guaranteeing agile and effective financial management.Leadership in Financial Restructuring: I redefined the financial and accounting structure of the holding company, demonstrating a strategic vision and leadership capacity focused on sustainability and long-term growth.Implementation of ERP Systems: I led the implementation of ERP systems to optimize financial and administrative management, reflecting my commitment to innovation and continuous improvement.Guide in Restructuring Processes: I navigated the holding company through a comprehensive restructuring process, improving profitability and establishing a solid foundation for the future.Thanks to strong skills focused on high performance and leadership, I have managed to establish a platform for exponential growth for the company.In my Mindphosis programs, I share these competencies, which will allow participants to achieve spectacular results.

In my CFO role at Industrias Licoreras de Guatemala I acquired a unique and valuable perspective, perfect for what I now do at Mindphosis: helping managers shine in their roles.Here are some of the exciting things I did and learned:Strategic Financial Management 📊: From treasury to cash flow, I learned to keep things in balance and plan with a vision for the future.Strategic Thinking and Budget 💡: Validating financial strategies was part of my daily life. Teaching leaders to think critically and make data-driven decisions is something I am passionate about sharing in our programs.Financial Analysis and Attention to Detail 🔍: Leading financial analysis taught me not to lose sight of the small details that make a big difference. It's a skill I now pass on to leaders so they can make more informed and strategic decisions.International Relations and Effective Communication 🌐: Working with Diageo in our Joint Venture was a great experience in communication and negotiation. These skills are essential in today's globalized world, and I love teaching them at Mindphosis.And here are some achievements that I am particularly proud of:Procurement Due Diligence 💼: Leading this process for more than USD$20 million was a huge challenge, but very rewarding.Process Innovation 🔄: Identifying and improving 400 processes in just 4 months was a significant achievement.Restructuring and Adaptability 📉: Optimizing processes achieving savings of 15% through automation was not easy, but necessary. Teaching leaders to adapt and lead through change is one of the things I enjoy most.Comprehensive Financial Strategy : Creating strategies that consider all aspects of the business is a skill I now share, helping leaders see the big picture.

Hello! As a Finance Manager at Fifco, I not only crunched numbers, but also honed vital soft skills, which are now critical in my role at Mindphosis to empower managers.🤹 Financial Management and Effective Communication: Being responsible for critical areas such as treasury and cash flow, I developed clear and effective communication, vital to transmit financial complexities in an understandable way.🌟 Strategic Analysis and Collaborative Leadership: My role in the evaluation of projects and business strategies allowed me to lead with a strategic and collaborative vision, skills that I now teach to foster inclusive and effective leadership.💡 Development of Strategy and Organizational Culture: Participating in the design of corporate strategy taught me to understand and shape organizational culture, which required deep listening that I now share to help managers build solid and motivated teams.Achievements with Human Impact:Production Optimization and Margin Improvement 📈: My efforts led to significant savings at the production level, boosting team efficiency and morale.Investment Management and Decision Making 📊: I supervised capital investments demonstrating my ability to effectively analyze and communicate risks and benefits, fostering an environment of trust and transparency.Product Innovation and Creativity 🚀: I optimized the product portfolio showing my ability to innovate and think creatively.Efficiency in Financial Planning and Processes : I optimized the financial planning model, improving efficiency and facilitating collaboration between teams.Corporate Restructuring and Change Management 🔄: The restructuring I led not only improved financial results, but also the adaptability and resilience of the team.

In my role as Sr. Finance Planning Analyst, I had the opportunity to take financial planning to a new level, while developing leadership and communication skills.📈 Leadership in Financial Planning and Effective Communication: As responsible for financial planning for Central America and the Caribbean, I honed my skills in communicating complex financial strategies clearly and effectively.🔍 Analysis and Continuous Improvement: I ensured the traceability of results and variations, which taught me to be meticulous and constant in the search for improvements, skills that I now transmit to managers to optimize their operations and strategies.Achievements with a Human Touch:Efficiency in Financial Planning 🚀: I significantly reduced planning times, demonstrating my ability to lead more efficient processes and foster an agile and productive work environment.Team Training and Development 🌟: Trained financial departments in the region, improving reliability by 90%. This achievement underscores my commitment to team development and education, essential for any effective leader.Innovation in Analysis Tools 💡: I developed tools that led to savingssignificant, showing my ability to innovate and simplify processes.Improved CRM Methodology 🔍: I improved the results tracking methodology, reflecting my focus on accuracy and process improvement.Reports and Corporate Compliance 📊: Consolidated and sent balance sheet reports and income statements, ensuring compliance with corporate standards, demonstrating my ability to manage responsibility and foster trust.

My experience as a Business Analyst was an exciting adventure, where I had the opportunity to combine analysis and strategy to expand our presence in new markets.🌎 Leadership in Cross-Cutting Projects and Comprehensive Analysis: In the Belize project, I applied a multidisciplinary approach, covering commercial, financial, logistical and marketing areas. This experience reinforced my ability to see the big picture, analyzing how different areas interact to achieve a common goal, an essential skill for managers operating in a complex environment.📈 Innovation and Market Expansion: I successfully introduced the company's products in Belize, which was not only a logistical and commercial challenge, but also an opportunity to apply creative and strategic thinking, skills that are crucial in the leadership development that we encourage.Significant Achievement:Increase in Annual Sales 🚀: Achieved a significant increase in annual sales, adding USD$1 million to the Central American region. This achievement highlights my ability to generate tangible and positive impact, not only in terms of numbers, but also in market expansion and growth.

In my role as Financial Assistant at Pepsi Corporation Central America, I faced significant financial and logistical challenges, which allowed me to develop key skills in financial management and supply chain. These skills are now a mainstay in my work at Mindphosis, where I teach leaders how to overcome similar obstacles with effectiveness and strategic vision.💼 Cash Flow Management and Account Recovery: I significantly improved the company's cash flow, a task that required not only analytical skills, but also a strong ability to negotiate and communicate.📉 OOS Reduction at Bottlers: I achieved an impressive 80% reduction in Out of Stock at bottlers. This achievement not only showcases my ability to manage and optimize the supply chain, but also to work collaboratively with multiple teams and stakeholders, a crucial skill that I now share in my training programs.Notable Achievements:Cash Flow Improvement 🌊: I recovered bad debts and reduced Days Sales Outstanding (DSO), significantly improving the company's liquidity, demonstrating my ability to positively impact the financial health of the organization.OOS Reduction 🚚: Reducing Out of Stock was a key step in ensuring operational efficiency and customer satisfaction, reflecting my ability to identify and resolve operational and logistical issues.