Dustin-Michael Steinfort Email & Phone Number

The Hague Area, Netherlands

+ Leading the global digital brand strategy and supporting 12 markets through the development of guidelines, templates, campaign proposals and content frameworks.+ Overseeing creative productions, to ensure strong design and content for engagement, reach and conversion that is consistent with brand and marketing strategies. This includes videos, key visuals, podcasts, landing pages, webinars, conversion tools, etcetera.+ Initiating and developing digital marketing campaigns by setting goals, briefing and managing agencies accordingly.+ Directing a global network of digital experts, optimizing their performance through knowledge sharing.+ Fine-tuning global and local brand performance using insights, analytics, and reports.Results:• Digital Footprint +20-80%• Production costs -30%• European Excellence Award 2019 & 2020 - category finance• NN Ventures Ideathon 2023

The Hague, South Holland, Netherlands

Connecting, inspiring, and empowering young professionals by offering on and offline events around self-development, fun and inspirational activities. Additionally providing a voice of young professionals within the organization.+ Connecting 3000 young professionals within NN Group with my expertise as Communication Manager+ Supporting the College Tour committee: responsible for supervising a committee that inspires colleagues with internal and external speakers, workshops and debates.

Zeist

+ Establishing digital video and influencer marketing as key pillars forsuccesful brand campaigns, new product introductions and Always Relevant content.+ Developing integrated digital marketing and social media campaigns in collaboration with Marketing Managers, Brand Managers, Creative Agencies and Media Agencies.+ Driving top line growth by building brand awareness & engaging audiences through digital ecosystem for brands like Heinz (NL + BE), Honig, De Ruijter, Karvan Cévitam and Wijko.

Amsterdam Area, Netherlands

Developing the EMEA Social Media & Digital Marketing strategy from scratch in collaboration with agencies, Product Marketing Managers, PR, E-commerce and Local Marketing Managers while continuously improving and optimizing:+ Conceiving and implementing award winning digital programs, (on- and offline) campaigns and partnerships to deeply engage new and existing fans.+ Increasing brand awareness, brand consideration and engagement of HARMAN’s key consumer brands (JBL, Harman Kardon and AKG) via paid, owned, and earned media.

Amsterdam

Maximizing social media from a global perspective by developing uniform principles, strategies and guidelines to distribute across the wholeorganization:+ Defining, executing and optimizing the global Google Plus strategyfocused on building a dedicated design community.+ Managing agencies, internal sectors and business groups for contentcreation, optimization, curation and analysis.+ Developing digital center of excellence to stimulate best practices sharing.+ Organizing first global Social Media, Search & Storytelling summit.

Netherlands

Amsterdam Area, Netherlands

Upstream marketing role aimed at developing locally relevant productpropositions with a focus on engagement and branding:+ Developing and optimization of online and offline recipe assets (including an app).+ Positioning and assisting in the launch of Airfryer accessories.

Eindhoven Area, Netherlands

Building operational social media competencies across all divisions:+ Design, execution and analysis of social media strategy.+ Online brand building through content creation and curation.+ Growing Facebook and Twitter fanbase by organic and paid reach+ Customer care coordination and optimization.+ Various nationally trending social media campaigns.

Amsterdam Area, Netherlands

+ Initiator of lead generation through social media.+ Managing content creation, planning & publishing across all social media.+ Coordinating social customer service for all social channels in the NL.

Blogs about media, design and innovation in Dutch

Nijmegen Area, Netherlands

I was responsible for the lay-out design of this magazine. Being able to work adequate with programs like Photoshop and Indesign were needed to get the job done. Visiting the publisher, making minor changes to fine tune the texts and delivering before tight deadlines were also part of the job.

+ Initiator of social media department and managing the social media strategy, platform and content creation for various brands. + Improving search rankings for various different brands by writing creative and unique SEO texts.+ Social media marketing workshops.

Master, Communication Science

Activities and Societies: Marketing Association Amsterdam (MAA) Track: Persuasive Communication With an ambition to work with social media.

Bachelor, Communicatiewetenschap

Activities and Societies: Bachelor thesis about: The effect of branding by personal social media usage of employees on brand equity.

Industrial Design

Activities and Societies: Lucid Successfully completed 13 courses & six projects with a focus on marketing, creativity techniques, concept.

Bachelor Of Science - Bs, Communication And Media Studies