- Planned an implemented a comprehensive social media strategy across multiple platforms and brands.- Crafted and executed digital campaigns encompassing content creation, curation, and scheduling tailored to distinct audiences.- Increased engagement and reach by an average of 5% YOY across brands.- Spearheaded the establishment of a brand advocates program, collaborating with influential product users to extend brand reach and forge lasting partnerships for future initiatives.- Fostered a community of music educators and product enthusiasts, fostering trust and engagement through timely and transparent communication.- Monitored feeds for customer feedback and sentiment, industry trends, and competitor activity.

- Oversaw all internal and external communications, including email, social media, website updates, blogs, and Reddit posts.- Cultivated a community of platform users on Discord servers and subReddits, regularly posting and engaging customers for feedback to leverage in future updates.- Established community ambassadors program with game developer Niantic, creating a network of over 300 active community leaders. Increased event participation by 10% month-over-month globally.- Managed planning, marketing, and execution of global events reaching over 25,000 participants.- Quickly adapted series of live events for remote delivery during the spring of 2020, coordinating volunteers, live streams, and schedules.

- Directed and taught 3 middle school bands, 2 general music classes, and assisted with competitive high school marching band. Spearheaded jazz program and directed competitive indoor drumline for high school students.- Planned curriculum, researched new content, and integrated technology to engage different student learning styles. Created safe environments where students and parents can share feedback, incorporating changes into lesson plans and procedures.- Increased middle school program size to over 200 students (115% increase) through student recruitment and engagement. - Coordinated concerts, competitions, and volunteers for each event. Arranged logistics and sent regular communications to students, parents, administration, and coworkers.