David Kaplan Email and Phone Number
Programmatic, native, SaaS, AdTech, MarTech Sales Lead
Obmedia, Llc
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Vice President Of GrowthObmedia, Llc Apr 2023 - PresentHoutson, Tx, Us -
Vice President Client DevelopmentZemanta Jan 2016 - Mar 2023Ljubljana, SiLead Zemanta's global enterprise and performance sales, strategy and education. Zemanta is the DSP for outcome based bidding. Our SaaS & PaaS solution provides direct and transparent access to 8 Trillion monthly auctions and dynamically optimizes and enables our customers to leverage a search/social strategy across RTB by translating CPM to CPC and CPA. Our customers leverage Zemanta for eCommerce, Lead Generation, Affiliate, Search Arbitrage, traffic acquisition and on-site engagement. -
Sales ExecutiveZemanta May 2014 - Dec 2015Ljubljana, SiThe Zemanta One Content DSP simplifies and streamlines content promotion by enabling our clients to programmatically leverage 20+ native networks and exchanges (i.e. Outbrain, Yahoo, Triplelift). A transparent and data driven solution, capabilities include DMP integration, re-targeting, sequencing, impressions tracking and CPA optimizations. -
Director Of Advertising SalesMy Damn Channel Aug 2012 - 2013Long Beach, Ca, UsCalling on client direct, media, creative and PR Agencies, sold online and video advertising and branded content development, integration and distribution via the My Damn Channel Network and YouTube channels.Named one of Time Magazine's top 50 websites of 2011, My Damn Channel is an online studio and distributor of video programming featuring A-list Hollywood artists and breaking talent. Programming is created by artists for www.MyDamnChannel.com and for syndication on leading portals and over-the-top platforms including YouTube, AOL and Roku.Advertisers and partners include Subway, 7-11, MTV, Microsoft, Blip, Screenvision -
Account Executive - EastDemand Media May 2011 - Aug 2012Santa Monica, Ca, Us• Sold online, mobile and video advertising, original branded content and insight/data solutions to brands, media and creative agencies• Called on Brand Managers, VP’s of Marketing and Digital Solutions Teams; Agency AMDs, VP’s, Presidents and content solutions teams; Developed relationships through cold calling and attending industry events• For eHow Auto, brought in Mobil1 for 25 part video series campaign: http://www.ehow.com/ehow-auto-center/• Developed and sold in J&J’s first branded content deal, also Demand Media’s first healthcare sponsorship - http://www.zyrtec.com/allergy-tools/video-library• Received 2011/2012 Outstanding Performer Award• Revenue Producing Accounts included: J&J, ExxonMobil, Merck, True Value, Reckitt Benckiser, Chase, Panera, TruTV, Nikon, Nestle, Smart Car -
Advertising SalesHitfix Aug 2010 - Apr 2011Santa Monica, Ca, Us- Sold display, pre-roll and mobile advertising on HitFix.com to entertainment brands and agencies on the East Coast.- Called on network and studio Marketing Directors; Agency planners, supervisors, AMDs, and VPs; Developed new business by cold calling, attending industry events, existing relationships- Established HitFix.com East Coast presence as their first sales hire, reporting to Founder/CEO.- Opened new revenue producing accounts including FOX, ABC, FX and AMC -
Sr. Account ExecutiveCraveonline Media, Llc. Dec 2009 - Jul 2010Beverly Hills, California, Us- Sold display advertising across a network of owned and operated properties including Craveonline.com, Sherdog.com, Comingsoon.net and DrinksMixer.com male focused brands- Called on agency planners, supervisors, AMDs and VPs; Developed new business by cold calling, attending industry events, conducting agency events - New advertisers included Sprint, A&E, Universal Music, Harper Collins- Created and implemented the "Crave Online Omelet Bar" -
East Coast Sales ManagerCardomain.Com Jul 2007 - Dec 2009Los Angeles, Wa, Us- Sold display advertising, pre-roll, sponsorships, original content, social integrations and microsites on CarDomain.com and StreetFire.net to OEMs (Tier 1, 2 & 3), After-Market brands and Insurance companies direct to brands and their agencies including media, creative and social.- Called on Brand Managers, Regional Marketing Directors, Certified Pre-Owned Managers; Agency Planners, Supervisors, AMDs; Developed business through cold calling, existing relationships, attending industry events and networking.- As the company’s top producer, achieved 100% YoY growth, delivering $2M+ revenue in 2009- Grew relationships to senior executive level at Chrysler (CMO and brand managers of Dodge, Jeep and Chrysler), GM (brand managers of Chevy, Cadillac), and senior executives with many agencies in the automotive vertical- After downsizing retained to manage national sales and operations- Upon acquisition of Streetfire.net, managed national sales team of 3 account executive and overall ad operations- Revenue Producing Accounts included: BP, Castrol, Shell, ExxonMobil, Liberty Mutual, Nationwide, Allstate, Ford, Chrysler, GM, Scion, VW, BFGoodrich, Firestone, Cooper Tires, NAPA, Royal Purple, Rockstar Games, Osram Sylvania -
Account ExecutiveScripps Dec 2006 - Jun 2007- Sold display advertising, sponsorships, pre-roll, newsletters, microsites and Video on Demand Pre-roll across Scripps’ network of properties including FoodNetwork, HGTV, DIYNetwork, Fineliving and GAC to clients and media agencies.- Called on Brand Managers, media planners, supervisors, AMDs and VPs- Sold in first to market sponsorship of HGTV’s “Rate My Space” to Olympus- Advertisers included Olympus, Chase, Kohl’s, Nestle, Capital One, Kia/Hyundai, Bacardi
David Kaplan Education Details
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Rutgers UniversityEconomics
Frequently Asked Questions about David Kaplan
What company does David Kaplan work for?
David Kaplan works for Obmedia, Llc
What is David Kaplan's role at the current company?
David Kaplan's current role is Customer focused dot connector, SaaS start up builder, problem solver, solution seer, leader, helper and educator.
What schools did David Kaplan attend?
David Kaplan attended Rutgers University.
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