Dyana Applebaum Email & Phone Number

New York, United States

New York City Metropolitan Area

• Spearheaded the production of seasonal large-scale photo and video projects, bothdomestically and internationally.• Orchestrated end-to-end oversight of photo and video production processes, encompassingbudgeting, timeline management, vendor coordination, contract negotiations, on-setproduction, post-production, and more.• Managed day-to-day troubleshooting of production challenges, demonstrating a proactiveapproach to conflict resolution.• Applied a profound understanding of creativity, orchestrating collaborations to bring creativevisions to life.• Contributed to the expansion of video production capabilities, facilitating the creation of bothlong and short-form content with a primary focus on social media engagement.• Established enduring relationships with external creative partners and vendors, fosteringlong-term collaboration opportunities.• Supervised and mentored a compact team of in-house and freelance producers, activelysourcing external talent when necessary.• Developed a keen cultural awareness, staying attuned to creative trends and zeitgeist,informing and guiding projects accordingly.• Facilitated efficient communication amongst business leadership, internal teams, and externalvendors, ensuring alignment on project objectives.• Collaborated closely with project managers to maintain production timelines, adhere tobudgets, and uphold brand standards.• Collaborated with business affairs, legal, and finance teams to minimize risk, ensure timelypayments, and oversee project actualization.

New York City Metropolitan Area

New York City Metropolitan Area

New York City Metropolitan Area

Assistance of Executive Producer on set for commercials, digital campaigns, and short films.• Executed high-stakes projects with precision, adeptly managing tight timelines whilecoordinating cast and extras for commercials.• Developed comprehensive shot lists, providing detailed direction for each production andensuring seamless collaboration with the design team on costume and set coordination.• Demonstrated effective multitasking by overseeing the intricate logistics of cast coordination,extras management, and close collaboration with the design team for commercials.

Brooklyn. Ny

Seasonal position, managing and maintaining floral design studio, during peak wedding season.• Organize, upkeep, and management of all props and goods used in weddings, events and forin-house rental shop.• Managing and delegating tasks to a 10-12 person event day staff.

Brooklyn, Ny

Collaborated seamlessly across diverse facets of the jewelry business, spanning production studio, retailstore, and office-based marketing/sales teams.• Expertly managed a portfolio of over 100 wholesale accounts, covering women's, men's, kids',and fine jewelry segments.• Spearheaded website development and skillfully managed E-Commerce operations, enhancingthe brand's online presence and sales capabilities.• Directed the creation and oversight of comprehensive distribution and logistic materials, includinginvoices, line sheets, sales orders, product descriptions, inventory lists, and shipping processes.• Successfully implemented brand partnerships with esteemed entities such as Ralph Lauren RRL,Club Monaco, Brother Vellies, and the USA Olympics Team 2016.• Conceptualized, organized, and executed in-store pop-up events, both domestically andinternationally, contributing to brand visibility and market expansion.

Greater New York City Area

General office administration, working under COO of company.Worked on product inventory, as well as ordering and organizing office materials.Maintained retail and wholesale quality control, logistics, and shipping.Assisted on pulls for magazine and press requests.