Dylan Mazzarella Email & Phone Number

New York, Ny, Us

New York, New York, Us

L'Oreal LUXE - YSL/Lifestyle Brands• Lead the planning and execution of multi-channel campaigns including Digital, Out of Home, Print, Social and Video• Utilize scenario modeling to simulate the impact of different media mix strategies and optimize allocations accordingly• Analyze consumer behavior to create precision audiences that allows the client to maximize their ROI• Manage communications between upper and lower team members to create a healthy work environment which encouragesgrowth and positive performance

New York, Us

• Plan integrated marketing campaigns to target current and future users of the client’s product to drive brand awareness• Traffic and oversee all weekly campaigns throughout North and South America on self-service Ads Manager platforms• Research monthly media trends through ComScore to write POVs to the client and keep them ahead of the market• Maintain positive relationships with both the client and vendors to ensure all goals and needs are met

New York, Us

• Compile performance reports by analyzing trends for the campaign and areas for improvement for future campaigns• Optimize budgets to enhance performance while tracking key metrics important to the client

New York, New York, Us

Headquartered in Midtown Manhattan, The Millennium Alliance is a leading technology, business, and educational advisory firm. Focusing primarily in areas such as business transformation, executive education, growth, policy, and need analysis, Millennium is quickly becoming one of the most dynamic locations for collaboration across the world.We provide a framework for Fortune 1000 C-Level executives, leading public sector/government officials, and thought leaders across a variety of disciplines, to meet their peers, understand industry developments, and receive introductions to new technology and service advancements to help grow their career and overall company value.Millennium was created to provide opportunities for collaboration and offer guidance on best practices for executives from the world’s leading organizations. We are dedicated to providing meaningful opportunities for Alliance members to simplify their personal growth, increase business networks, and have the right information to build their capabilities and leadership skills at every level. This is in addition to providing market intelligence, advisory services, and industry leading programs for all major industries. Millennium’s aim is to bring out the best capabilities for all of our clients so they can make the right decisions at the right time.With a constant thirst for a conversation that has real value, it is our duty to provide a platform for all leaders to further develop in an ecosystem of innovation and knowledge so all parties can continue to shape the real purpose of business: to make things efficient and worthwhile.

New York, Ny, Us

• Represented the brand through their digital content platforms• Sought out opportunities for the brand to be involved in current media trends• Presented ideas to executive leadership to increase the customer lifetime value

New York, New York, Us

• Designed logos and advertisements for Marketing EDGE using Canva• Planed future social media posts with the software Sprinklr• Connected with advisors from around the country to raise awareness for Marketing EDGE programs

South Burlington, Vt, Us

• Increased off-peak sales and build in-store traffic with promotional strategies• Tracked back end response to each promotion – sales increased by 65 percent• Collaborated with regional hotels and resorts to expand exposure and partnership

South Burlington, Vt, Us

• Communicate with customers, including those who speak little or no English• Train, guide and supervise new employees• Manage the money supply

Bachelor Of Science - Bs, Marketing

Bachelor Of Science - Bs, Marketing

Education record