Dylan Youngs Email & Phone Number

Philadelphia, Pennsylvania, United States

Philadelphia, Pennsylvania, United States

- Spearhead the management of the paid digital department, coordinating campaigns through diverse digital advertising channels across many verticals.- Support business development with the leadership team to develop ideas and initiatives that are rolled out company-wide through task forces, contributing to the oversight and coordination of these efforts to ensure seamless execution and alignment with organizational objectives.- Oversee team operations, including delegation, hours allocation, and client management, ensuring efficient and seamless campaign execution.- Manage and optimize client budgets, focusing on maximizing ROI and meeting targeted KPIs.- Foster interdepartmental collaboration, streamlining processes between SEO, web,creative, and account management teams to ensure project outcomes.- Implement innovative internal processes for company growth, transitioning fromregional to enterprise market service.- Championed and executed the inaugural and subsequent ongoing all-handsmeetings, spotlighting company goals and growth.- Pioneered an idea-sharing initiative and internal team meetings, cultivating cross-level collaboration and fostering a conducive environment for continuous professional development. This comprehensive approach has enhanced transparency, decision-making, and organizational synergy.

Remote

- Participated in the agency's leadership team to enhance account managementefficiency, profitability, team participation, and overall operational & agency growth.- Managed an annual budget exceeding $6 million, focusing on maximizing ROI andmeeting targeted client KPIs.- Led strategic planning for new clients and development, ensuring alignment withclient objectives.- Oversaw communication between members of the digital team and the accountexecutives to ensure accounts and campaigns were fully optimized based on clientcommunication.- Integrated and oversaw digital teams (Paid, SEO, OTT, Email, etc.) for cohesivemarketing strategies.- Conducted online training to enhance company-wide digital advertisingunderstanding.

- Collaborated within the leadership team to drive company growth by optimizingprofitability, fostering team engagement, and enhancing overall operationalefficiency.- Spearheaded digital strategy and ensured client success for a diverse portfolioof 40+ clients spanning various industries.- Oversaw and strategically managed an annual digital campaign spendexceeding $5 million, optimizing digital spend across platforms for optimal KPIsuccess for our clients.- Cultivated enduring client relationships by delivering expert knowledge,transparent communication, and consistently delivering successful results.- Nurtured employee development through effective leadership andcomprehensive training programs covering advertising platforms, clientobjectives, and adept client communication management.

Greater Philadelphia Area

Albany, New York Area

Managed the workload, tasks, and integration of SEM and SEO teamsResearched potential clients, created competitive analyses and developed digital advertising proposalsAttended conferences, seminars and classes to grow the digital department and its capabilitiesManaged nearly $1.5 million in digital campaigns and oversaw budget allocationDeveloped streamlined methods for managing accounts and creating monthly reportsCommunicated with Google and Facebook representatives to coordinate meetings, reports and eventsDeveloped, planned and executed a formal process for onboarding new accounts

Schenectady, Ny

Communicated with clients regarding requests, campaign performance metrics and account changesDeveloped and execute recurring strategies to improve website traffic, conversions and competitive performanceAnalyzed digital campaign performance to enhance client reportsManaged and maximized large online advertising budgetsCommunicated internally to develop and coordinate projects to drive measurable resultsInstructed Digital Marketing Apprenticeship Program training leading up to Google Certification exams

Latham, Ny

Created public relations campaigns by producing and distributing press releases, email blasts and newslettersManaged all social media platforms by generating content, creating videos, and managing customer relationsDeveloped marketing initiatives by analyzing TurnKey Internet's web traffic, key competitors, and demographicsDeveloped new promotions and projects while working with technicians, sales and executive teamsManaged new and existing client relations and outreachHelped manage interns in the Marketing Department

Burlington, Vermont Area

-Marketing and Promotions intern for the Oakland A's minor league club.-Created promotional events both on and off the field with clients such as Burton Snowboarding, Ben and Jerry's Ice Cream, McDonald's, and other local and international companies. -Developed game day scripts to go along with promotions throughout ballgames. -Worked closely with the local communities and businesses throughout Vermont to promote the team's games and special events.

Bachelor Of Science (Bs), Mass Communications

Activities and Societies: Dean's List, Lambda Pi Eta Communications Honor Society

Education record