Digital Marketing Specialist
Strongsville, Oh, Us
In my time at Kiwi Creative, I excelled as a utility player on the team, with a focus on five distinct areas:1. SEOI grew and refined my expertise in search engine optimization, utilizing tools like Google Analytics, Google Search Console, Screaming Frog, Semrush, and others to conduct SEO audits, implement on-page and technical optimizations, and guide organizations on best practices.2. WebsitesI collaborated with the agency's website strategist on information architecture, SEO, cross-device QAing, and configuration of Google Analytics, Google Tag Manager, Google Search Console, Yoast, and other platforms. I also helped bug test and track down the root causes of website issues before bringing in developers.3. Marketing StrategyI supported the agency's account managers in strategizing and building marketing campaigns, including content marketing, email marketing, and paid advertising.4. HubSpotI was one of the agency's HubSpot super admin, maintained the daily upkeep of the agency's CRM, and leveraged skills in HubSpot Marketing Hub and Sales Hub to work in the agency's and clients' portals.5. Information TechnologyI managed and monitored the agency's physical and virtual IT infrastructure, including Macs, Google Workspace, Grasshopper phone system, and third-party apps. I also implemented and enforced cybersecurity and information security policies.