Cultivate client leads, establish partnership opportunities and generate sales using a variety of digital avenuesCollaborate with influencers, retailers and industry partners on brand collaborations, PR and product innovationsConsult with executives weekly on company strategy and long-term planningOversee retail sales with 200+ retail clients nationwideBuild and maintain relationships with retail store managers, enter sales orders, manage shipments andinvoice clientsAid Creative Designer with website copywriting, functionality and design for renegadebrands.comExclusively responsible for all industry association and trade show involvementResearch, plan and execute trade show attendance and subsequent marketing campaignsSales and Marketing CoordinatorCreate and manage digital marketing campaigns for consumer and commercial laundry detergent on Facebook,Instagram and LinkedIn to reach a variety of engagement, sales and lead generation goalsExecute weekly content schedules on all social media channels for @sweatxsport and @renegadebrandsTrack weekly engagement, reach, impressions and follower rates to measure account growth and success ofdigital marketing campaignsDesign compelling visual content and copy with consistent brand aesthetics for Facebook, Instagram, Twitter and LinkedIn display ads and postsKey AchievementsCreated company’s first-ever monthly newsletter with an average open rate of 24.1%, engagement rate of 42.3%and CTR of 7.6%.Spearheaded efforts to join over 12 industry associations that increased market opportunity with hospitality,healthcare, state and local clientsCollaborated with digital marketing and national publication companies to drive Amazon and e-commerce trafficGenerated 8.2M impressions in 2023 through paid and organic social media channels, as well as marketingcampaigns with Outside Magazine and various running influencersCreated quarterly retail sales promotions, resulting in a 30.1% increase in sales on average

Lead designer and co-owner of clothing brandCreated and sold 200+ clothing pieces since inceptionSold out three full collections, as well as a plethora of unique 1-of-1 piecesOrganized "The Underground," a collection of flea markets and live concerts that showcased Cleveland's up-and-coming local clothing brands and fashion resellers, as well as physical, digital and musical artistsCollaborated with musical artists on merchandise, album art and music videos Created social content with graphic design and photography to highlight new clothes and market our latest collectionsBuilt website wearjune.com and modified its design for each particular drop

Dedicated 18-20 hours weekly to managing over 25 student employees at Dividends marketplace within the business schoolTrusted liaison between full-timers and student employeesTrained new hires and communicating policy, protocols, and changes to student employeesOpening and closing duties

Dedicated 8-10 hours at cashier positionCleaning responsibilities for closing market

Designed banners and marketing materials for the Miami Institute for Entrepreneurship's Creativity City on-campus eventLearned how to work creatively and collaborativelyUtilized an iterative creative mindset to produce the final banner

Designed logos belowBuilt website neosoccer.comCommunicated with other premier soccer club directors to schedule games and tournamentsDisseminated information on times, locations, and changes to the entire club for games, trainings, and club eventsManaged social media, website widgets, marketing campaigns, client contacts, and sales via Thryv business management software