Dylan Merkett Email & Phone Number

Uk, Australia, Spain, Chile, Poland, New Zealand, Hong Kong Sar, Türkiye, Brazil, Mexico, The Us, Middle East, Ireland, Saudi Arabia And India., Gb

Uk, Australia, Spain, Chile, Poland, New Zealand, Hong Kong Sar, Türkiye, Brazil, Mexico, The Us, Middle East, Ireland, Saudi Arabia And India., Gb

Uk, Australia, Spain, Chile, Poland, New Zealand, Hong Kong Sar, Türkiye, Brazil, Mexico, The Us, Middle East, Ireland, Saudi Arabia And India., Gb

Uk, Australia, Spain, Chile, Poland, New Zealand, Hong Kong Sar, Türkiye, Brazil, Mexico, The Us, Middle East, Ireland, Saudi Arabia And India., Gb

Health Content Digital Content Manager

Uk, Australia, Spain, Chile, Poland, New Zealand, Hong Kong Sar, Türkiye, Brazil, Mexico, The Us, Middle East, Ireland, Saudi Arabia And India., Gb

-Team leadership – performance management, coaching and training.-Content creation, editing and optimisation for search – copywriting, editing, proofreading, on-page SEO – long-form content, blogs, social media snippets, ghost-writing and research papers. Turning jargon into plain English. A thorough knowledge of content techniques and creating engaging and shareable content.-Content strategy – audits, research, mapping and creating strategies for different content areas.-Content management systems – HTML, CSS, Sitecore. Experience with the end-to-endprocess from creation to publishing.-Project management – worked within Agile and Waterfall project teams.-Measurement and analytics – Adobe analytics and Google analytics.-Commissioning content – manage relationships with agency and freelancers to createdigital assets, including video.-Governance and accessibility – web standards (W3C), Crownpeak digital qualitymanagement touch points, web maintenance and BAU.-Graphic design, image manipulation – Photoshop, Illustrator, Premiere Pro.-Content marketing – identifying and implementing opportunities to create and distributecontent that benefits both the consumer and the business.-Internal and external stakeholder relationship building.-Web design and user experience.

Uk, Australia, Spain, Chile, Poland, New Zealand, Hong Kong Sar, Türkiye, Brazil, Mexico, The Us, Middle East, Ireland, Saudi Arabia And India., Gb

Content management systems – Advanced Sitecore certified. Also experienced with Jahia CMS.Analytics – Adobe analytics and Google analytics, identifying actionable metrics that relate to business goals, creating dashboards and offering recommendations for improvement.Strategy – developed content strategies to to help manage our content as a business asset.SEO – from site architecture to on-page factors and meta data to quality link building, I have a good understanding of SEO and working with SEO agencies to increase the quantity and quality of web traffic visiting our site. Digital governance – Active Standards management, making sure that all web pages and assets adhere to accessibility and web quality standards and that processes are in place to make sure we only produce content of the highest quality.Projects – led on digital projects from a content perspective, including building new assets to promote health engagement. Part of digital transformation project team, migrated onto new CMS and redesigned web pages using insights and feedback.HTML and CSS proficient. Stakeholder relationships – I manage various stakeholder relationships with regards to all things digital, both internal and external. This covers internal digital teams, external SEO agencies and external creative agencies.Content marketing – currently managing a project to implement content marketing into health information pages. Content creation – experienced copywriter, editor and proofreader, I also have experience with Photoshop and optimising content for social and SEO..Social media – community and relationship manager for Twitter, Facebook and YouTube. Video creation and sourcing for onsite and YouTube.

Uk, Australia, Spain, Chile, Poland, New Zealand, Hong Kong Sar, Türkiye, Brazil, Mexico, The Us, Middle East, Ireland, Saudi Arabia And India., Gb

Manage and optimise content for the 1000+ health information pages on bupa.co.uk, ensuring high standards of accessibility, usability, SEO, brand compliance and tone of voice Website content management using a range of content management systems including Sitecore and JahiaContent creation, editing and optimisation for search (SEO)Content creation to support marketing and salesGraphic design, image creation, manipulation and adjustment (Photoshop)Web measurement and analytics (Adobe Analytics, SiteCatalyst, Google Analytics)Social media channel management (YouTube, Facebook, Twitter, Google+, HootSuite)Email campaign design, creation, measurement and optimisation (MailChimp)Online survey design and implementation (Survey Monkey)Video creation for YouTubeMeasure and analyse website and social channel activity, regularly producing reports on performance and trendsAudit and update rebranded digital assets (illustrations, videos and animations) for websites and social channelsProvide support for YouTube, Twitter and Google+ social channelsCommunity manage social media channels on Twitter, YouTube and Google+

Uk, Australia, Spain, Chile, Poland, New Zealand, Hong Kong Sar, Türkiye, Brazil, Mexico, The Us, Middle East, Ireland, Saudi Arabia And India., Gb

Carrying out comprehensive health assessments including exercise and resting ECGs, venous blood samples, VO2 max and fitness testing, body composition and cardiac/diabetes risk scoring.Writing personalised reports and providing thorough health and lifestyle advice and recommendations.Running of, opening and closing of the pathology laboratory.Clinical stock management.

Bracknell, Berkshire,, Gb

Cedar Rapids, Iowa, Us

Demographic marketing for key accounts.Managing corporate advertising accounts, ensuring advertising was proofed & correct before publication.

Bachelor Of Science (B.Sc.), Sports And Exercise

Education record