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I am responsible for the marketing strategy, innovation, user acquisition, retention, and analytics for a portfolio of games across PC and mobile platforms. I lead a team of 100+ talented and passionate marketing professionals who manage a multimillion-dollar budget across channels and regions.With more than 15 years of experience in marketing and business development, I have a proven track record of delivering results that impact the overall company's performance and growth.My core competencies include growth marketing, business development, online and performance marketing, management, planning and forecasting, analytics, attribution and measurement, ad monetization, ASO, APAC markets, CPE, and influencer marketing. I have a strong background in mathematics and data analysis and an EMBA from Quantic School of Business and Technology.
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Co‑Founder And CmoPlayvaultTel Aviv District, Israel -
CmoPlarium Mar 2022 - PresentHerzliya, Herzliya, Il -
Vp Growth - Pc GamesPlarium Mar 2020 - Mar 2022Herzliya, Herzliya, Il- Oversee PC business unit A-to-Z, became over a 1/3 of the company's revenue- Domains: R&D, Business development, Financials, User Acquisition, Analytics -
Marketing Director - GrowthPlarium 2018 - Mar 2020Herzliya, Herzliya, Il- Design and implement go-to-market methodology for new game launches - High-scale user acquisition $MM across a variety of channels, the team of 10+ talents- Attribution & measurement, Ad monetization, ASO, Asian markets, CPE, Influencer marketing -
Marketing Team Lead - Mobile UaPlarium Nov 2015 - Jun 2018Herzliya, Herzliya, Il- Managing multi-million dollar monthly media budgets across various channels including affiliates, rewarded video, PPC and Social platforms- Planning and execution of the company's entrance to Asian markets; making Asia a significant revenue engine for the company.- Ownership of Influencer marketing, RTB, cross-marketing, and fraud prevention domains- Managing a team of 9 - grew acquisition marketing team from 3 to 9 members – responsible for recruitment, training, and day-to-day operations of the team -
Marketing Team Lead - Eastern EuropePlarium Apr 2014 - Nov 2015Herzliya, Herzliya, Il- Overseeing Plarium games in social networks in Russia & CIS- Making Plarium mobile games top apps stores grossing ranks- Launched and managed company's first TV campaigns- Managing a team of 3 -
Marketing ManagerPanaya Mar 2012 - Apr 2014Hod Hasharon, Center, Il- Marketing strategy design and deployment for Russian market entrance- Marketing strategy execution: lead generation, media buying, PR, engagement marketing, SEM, webinars, events, PPC, PPL- Budgeting & performance optimization: ROI and conversion improvements- Piloting new marketing concepts: data collection (via a wide range of sources and methods), analysis using advanced Excel functions, interpretation and presentation to management and team members- Managing team of five as part of the assigned projects -
Nco At Budget Department Of Central Command HeadquarterIsrael Defense Forces Jan 2010 - Jan 2012Tel Aviv, Il- Implementation of a McKinsey consulting project - revision of fuel management process aiming to multimillion annually savings- Developed resources optimization software; project nominated for 2011 Main Logistics Officer Award- Providing training to other units on resources optimization -
Account DirectorPossible Nov 2007 - Nov 2009Seattle, Washington, Us- Defining and facilitating core business development activities- Developing creative concepts and presenting proposals for clients.- Managing the department, goal setting, follow-up. -
Account ManagerPossible Sep 2006 - Nov 2007Seattle, Washington, Us- Marketing campaign planning; Quality and Process management- Creating customized digital marketing solution to solve customer’s business challenges - Participation in tenders and contracts management
Sergey Dymshits Skills
Sergey Dymshits Education Details
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Quantic School Of Business And TechnologyGeneral -
The Open University Of IsraelManagement And Operations -
State University — Higher School Of EconomicsGeneral -
State Classical Academy Named After Maimonides (Former Moscow Jewish Academy)Mathematics
Frequently Asked Questions about Sergey Dymshits
What company does Sergey Dymshits work for?
Sergey Dymshits works for Playvault
What is Sergey Dymshits's role at the current company?
Sergey Dymshits's current role is Co‑Founder and CMO.
What is Sergey Dymshits's email address?
Sergey Dymshits's email address is dd****@****ail.com
What is Sergey Dymshits's direct phone number?
Sergey Dymshits's direct phone number is +9725469*****
What schools did Sergey Dymshits attend?
Sergey Dymshits attended Quantic School Of Business And Technology, The Open University Of Israel, State University — Higher School Of Economics, State Classical Academy Named After Maimonides (Former Moscow Jewish Academy).
What skills is Sergey Dymshits known for?
Sergey Dymshits has skills like Digital Marketing, Business Development, Marketing Strategy, E Commerce, Management, Project Management, New Business Development, Online Marketing, Mobile Marketing, Operations Management, Strategic Planning, Online Advertising.
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