As a Digital marketing specialist i'm focusing on Performance marketing. Responsible to manage and evaluate campaign performance for 10+ clients to accelerate business growth with Conversion, ROAS, CPL, CPC, CPV and other things that metrics oriented.Several achievements that I have accomplished include reducing the Cost Per Purchase (CPP) by 85.43% within the first month of optimizing campaigns. In B2C, I achieved an average Return on Ad Spend (ROAS) of over 9X on platforms such as… Show more As a Digital marketing specialist i'm focusing on Performance marketing. Responsible to manage and evaluate campaign performance for 10+ clients to accelerate business growth with Conversion, ROAS, CPL, CPC, CPV and other things that metrics oriented.Several achievements that I have accomplished include reducing the Cost Per Purchase (CPP) by 85.43% within the first month of optimizing campaigns. In B2C, I achieved an average Return on Ad Spend (ROAS) of over 9X on platforms such as Ecommerce Ads, Meta Ads, and TikTok Ads, with a monthly total of 8 billion IDR in add-to-cart value and 1 billion IDR in purchase value. For B2B lead generation, I reduced the Cost Per Lead (CPL) by 50.03% in industries like reseller acquisition, property buyers, and healthcare consultation. Additionally, I led an app install campaign that successfully lowered the Cost Per Install (CPI) by 77.01%. In other campaigns, focusing on middle to upper funnel, I achieved a 50.5% reduction in Cost Per Click (CPC) and a 300% decrease in Cost Per View (CPV).The routine tasks I handle include:- Created strategies using a growth hacking framework based on the marketing funnel for each client, leveraging existing data and the latest market trends.- Collaborated with account manager & clients to customized digital media plan for clients based on their needs.- Use Meta Ads, Google Ads, Tiktok Ads, LinkedIn Ads & Market Place Ads as paid marketing tools.- Use Google Tag Manager for tag tracking & Google Analytics as analytics tools.- Monitored and executing campaigns, identifying the relevant audience, tracking and revising ad performance findings to achieve the targeted KPI.Monthly ads spen per month above 1 bio rupiah all platform. Several large clients that have been handled such as Brodo, Bening's Indonesia, IDX, Mom Uung, Tanrise Property (Kyo Society & TritanHub), Kalibre, Spotec, Sidomuncul etc. Show less

Teaching Performance Marketing & Google Analytics 4.

Freelance as Account Executive handling project enterprise resource planning (Odoo) server applications in collaboration with system engineers & odoo developers.

Become a teaching-oriented consultant (More like mentor) to evaluate several things, such as:Evaluation of Meta CPAS ads campaigns, ads reporting & performance marketeer workflow. Provide direction to improve workflow & activation campaign.

- Assisted in the management of IT Disaster Recovery Center infrastructure in network infrastructure.- Setup a network link, installation for the customer according to the procedure.- Responsible for all customer link integration to Disaster Recovery Center.- Conduct smart hands if customer request to check or configure their device.- Handle solutions related to power, cooling, server and network problems.- Receive complaints from customers and make improvements (link… Show more - Assisted in the management of IT Disaster Recovery Center infrastructure in network infrastructure.- Setup a network link, installation for the customer according to the procedure.- Responsible for all customer link integration to Disaster Recovery Center.- Conduct smart hands if customer request to check or configure their device.- Handle solutions related to power, cooling, server and network problems.- Receive complaints from customers and make improvements (link problems, power problems, network problems, server / storage problems, etc).- Maintain correct documentation about all installation, modification & problem solving. Show less

Clean Original is a fabric spray business from singapore that is expanding sales in Indonesia, my responsibility here is manage Facebook Collaborative Performance Advertising (Shopee) do A/Btesting for optimization of campain structure, ad interaction in bahasa & english copywriting and creative by planning and executing campaigns, identifying the relevant audience, creating creative briefs, tracking ad performance, reporting and revising ad performance findings.

Nex Parabola is a subscription satellite television service provider in Indonesia owned by Surya Citra Media. My previous responsibility here was managed Facebook Collaborative Performance Advertising (Tokopedia) by planning to optimizes the use of features on Facebook CPAS & executing campaigns, identifying the relevant audience, creating creative briefs, tracking ad performance, reporting and revising ad performance findings.

Internship has been placed in Dinas Tenaga Kerja Kota Bandung as a Network Engineer with final assignment title "Keamanan Web Server Dinas Tenaga Kerja Kota Bandung Menggunakan Web Application Firewall ModSecurity"