E Luk Email & Phone Number

Richmond, BC, CA

Surrey, British Columbia, Canada

The Surrey Pickleball Club fosters the growth and development of pickleball in Surrey, delivering playing, learning, and leadership opportunities in a welcoming and inclusive environment for pickleball enthusiasts of all ages and skills, while advancing pickleball broadly.

Vancouver, British Columbia, Canada

Responsible for managing customers e-orders, packing, shipping, document, inventory, and supply management.

Hong Kong SAR

Shenzhen, Guangdong, China

Managing the Retail Marketing Functions: In-Store Communication, Visual Merchandising Team, Product Marketing Operation, Store Design, Fixture Management. Restructure the Retail Marketing Team, and Re-engineer the work process between Retail Marketing / Products / Demand Planning / Sales Operation, etc.

Shanghai City, China

• Build CN Trade Marketing Team
• Drive efficiency and initiate new process
• Support CN Sales team in Sell-Out
• Initiate projects to improve TM Tools efficiency (cost & time)
• Host 2 large scale selling event per yearManage a team of 3 (TM AM X 2, Event AM X 1)

Hong Kong

• (China, Japan, Korea, Hong Kong, Singapore, Malaysia, Australia, Distributor Partners, & Travel Retail)Define and oversee the APAC trade marketing strategy, programs and plans execution, drives brands building.
• Redefine APAC TM Team Role
• Drive efficiency in APAC TM Team, and initiate new process
• Drive, and adopt Global TM Strategic in APAC
• Support regional team in vendor pitching
• Initiate projects to improve TM Tools efficiency (cost & time)Manage a team of 9 (TM AM X 2, Design X 5, Training X 1, POP Logistic X 1)

Hong Kong

• Evaluate the potential benefits of leveraging brand VM capabilities & learnings across brand
• Raise VM Standard, Improve Retail KPI (Peel Off / Traffic / CR) thru Retail Activation.
• Retail Fixture Procurement Project lead. (Project Management Office)
• Drive Partner Excellence Pilot Project (Project Management Office)
• Acting Retail Marketing Manager for Kipling APAC

Hong Kong

• Responsible for the Timberland Brand in the APAC Region of 18+ countries. Cover all in-store communication, visual merchandising and retail environment, and drive Retail Marketing strategic, and to build a strong.
• Build the NEW APAC Retail Marketing HQ
• Re-Define the APAC Retail Marketing Strategic
• Manage regional In-Store Communication / Visual Merchandising / Store Design
• Drive the regional brand strategic development of Retail in-store solutions
• Lead VM Big Bang with multi-function (RM, Products, Retail, Planning& Allocation)

Shanghai City, China

• Responsible for all adidas Brands and channels, (Total of around 7000+ stores)Sport Performance, Kids, Hardware (luggage & Bags), Originals, and Neo for both Own Retail, and Wholesale channel.
• Build the NEW CN Retail Marketing HQ in Shanghai, and support the 4 regional RM Team
• Define CN Retail Marketing Strategic
• Drive flawless execution in In-Store-Communication, Retail Activation, and store presentation
• Lead Project with multi-functions (Brand, Product, Retail team)
• Drive Retail Activation to the CN regional RM Team.

Hong Kong

• Design and build window display for adidas Sport Performance, Originals / Reebok
• Lead Retail Marketing for adidas Sport Performance, Originals / Reebok
• Drive flawless execution in In-Store-Communication, Retail Activation,
• Manage VM team, and store development
• additional responsibility CRM, and B2B
• Balance between local needs with global direction Manage a team of 8 (RM AM X 2, VM AM X1, VM X 2, S. Development X2, CRM X 1)