E Alejandro Flores Aguirre Email & Phone Number

Guadalajara Area, Mexico

Mexico City Area, Mexico

As a Key Campaigns head in Airbus D&S México I was in charge of planning and executing the strategy of the campaigns I was assigned to, promoting the company products portfolio to foster the achievement of the sales objectives, and creating favorable conditions in the marketplace to improve the position of the company over competitors.

Mexico City Area, Mexico

As a Product Manager I was responsible for the design and implementation of the business strategy for new products, in order to reach the sales objective, create and fulfill the marketing plan and analyze new market segments in order to increase the revenue for the product line under my responsibility. Main Responsibilities:• Achieve sales targets for OI, revenue and strategic campaigns'​ strategy.• Develop and execute the area's business plan.• Build the market… Show more As a Product Manager I was responsible for the design and implementation of the business strategy for new products, in order to reach the sales objective, create and fulfill the marketing plan and analyze new market segments in order to increase the revenue for the product line under my responsibility. Main Responsibilities:• Achieve sales targets for OI, revenue and strategic campaigns'​ strategy.• Develop and execute the area's business plan.• Build the market analysis, market segmentation and “go to market” strategy.• Increase the business volume by establishing new partnerships and increasing opportunities funnel.• Launch new products and identify its key differentiators to position them in the customer’s top of mind.• Integrate several technological components to design new solutions in order to fulfill the customers'​ requirements (i.e. Video surveillance, radio communication, automatic vehicle location, etc)• Conduct monthly business'​ review meetings• Keep an accurate sales forecast & secure that the sales quota is accomplished.• Coordinate marketing activities to promote the products within the business line.• Manage and control product roadmap, from the concept to the final launch • Manage relationship with product developers, partners, program owners & vendors.• Administrate the budget allocated for the BL.Main Achievements• I established an implemented the product line function within the company, creating a strong link with our colleagues in USA and Europe.• I achieved and exceeded the expected sales results for the business line under my responsibility• I created commercial and technological alliances with several industry players to fortify the company's product portfolio• I kept track of the customer needs and translated into new solutions that brought new business opportunities to the company• I designed and implemented a system to track the revenue coming from the sales of new products and solutions Show less

Mexico City Area, Mexico

My role as Marketing Coordinator in Airbus (aka. Cassidian México S.A. de C.V.) was to support the sales organization with all the activities related to the marketing mix as well as planning and implementing the strategy for pricing and advertising. I was also responsible for delivering the right key messages to our customers and manage the product lifecycle.Main Responsibilities• Product Marketing• Product Pricing Strategy• Company branding• Media… Show more My role as Marketing Coordinator in Airbus (aka. Cassidian México S.A. de C.V.) was to support the sales organization with all the activities related to the marketing mix as well as planning and implementing the strategy for pricing and advertising. I was also responsible for delivering the right key messages to our customers and manage the product lifecycle.Main Responsibilities• Product Marketing• Product Pricing Strategy• Company branding• Media relationship• Internal Communication• Tradeshows planning and executionMain Achievements• I designed and implemented key marketing campaigns to support the sales strategy• I redesigned the marketing function by creating new processes, new activities and a new marketing organization within the company.• I implemented the MM module in SAP and established a new pricing structure Show less

As Scholar CMO at P&G I was responsible for the development and management of the campaign management tool of the company (E-booklet). Main Responsibilities:To Design and propose new tools for the sales team according to their needs, combining marketing and technical knowledge to deliver innovative solutions to help brand managers to build and foster their sales and marketing campaigns.

Master Of Business Administration (M.B.A.), Business Administration And Management, General/Marketing

Activities and Societies: International experience: Entrepreneurship in Babson College, Boston, USA.

Certification, General Sales, Merchandising And Related Marketing Operations, Certified

Bachelor Of Engineering (B.E.), Electrical, Electronics And Communications Engineering