Creative marketing leader with demonstrated expertise at generating new sales leads, and creating effective B2B customer loyalty programs for small and medium sized businesses (SMB). Expert at creating demand generation programs which effectively target both SMB and Fortune 1000 firms in the business, finance, information technology, security, biotechnology, and pharmaceutical industries. Specialties: Go-to-market and launch strategy, planning, and execution. Marketing program and budget management: demand generation, website content, collateral, and sales tool kits. Media and analyst outreach programs.