Elizabeth Grieves Email & Phone Number

Pen Argyl, PA, US

US

• Led cross-departmental communication for digital design and photo art direction for email campaigns and social media assets.
• Coordinated assets from concept to completion, ensuring seamless execution and high-quality deliverables.

New York, NY, US

• art director & designer for bi-weekly homepage refreshes, up to 16 weekly emails, quarterly concepting, cross-brand partner projects & credit card events
• partnered with print designer, project managers, ecomm leaders, brand management & merch teams to collaborate on promo planning & content through the customer lense
• utilized performance & conversion metrics to optimize UX/UI on both homepages & emails
• partnered with development team to create new technical homepage files that translated clearly from design to live on site

Secaucus, NJ, US

Woodcliff Lake, NJ, US

• planning, execution and management of a large range of content development initiatives
• partners with cross functional business teams to flow content into the primary photo, working with the internal photography team to produce still and interactive content
• supports Sr. Director on defining creative process for content studio including the development of an automated photo request system and sample submission process
• leads all photography visual content execution as a key production partner to the entire Creative Studio and Marketing teams as well as all external agencies
• provides photo art direction for all still life and lifestyle photo shoots while making sureto complete all projects on time and within budget
• developed new photography process and style guide for all internally created packagingwith a projected savings of $800,000 per year all while ensuring that each image is used across all channels thus eliminated.

US

Plano, Texas, US

• lead creative team of copywriters, designers, studio partners for omni-channel campaign projects from concept decks, executive presentation meetings, photography/videography (in-studio/location still-life & on-figure).
• mentored/trained new all incoming and existing creative staff on process, voice & brand standards for all digital, direct mail and broadcast advertising
• lead monthly turn-in meetings between creative, art buying, styling & buying teams to coordinate available merchandise with creative strategies & concept stories
• responsible for day-to-day planning, selecting crew/photographers/stylists with in-house partners, reviewing casting, & scouting for photoshoots
• created process to standardize all photo markup comments between designers & retouchers
• developed a standardized step-by-step process for design execution for direct mail projects & trained creative staff saving almost 2 weeks in design time & optimizing resources

Dallas, Texas, US

• concepted/designed editorial stories, opening spreads & layouts pages for direct mail magalogs including CUSP & “the book”
• designed & implemented new template/image library system for all standard pages for “the book” saving over a week in design time
• vendor manager for external design agencies & file management companies
• lead for transitioning all concepting/design of “the book” from outside agency in house
• design team lead in collaboration with copy writers to develop & execute a new design concept overhaul for “the book” to include editorial stories
• developed pagination planning for all pages in “the book” including breakdowns, cheat-sheets, printer guidelines & standards

• project manager, illustrator & lead designer for Coushatta Heritage Center (CHC) responsible for internal and external environments including all display & scenic design
• a/v, interactive, lighting & architectural vendor manager responsible for construction/integration in CHC
• coordinator for all fabrication/construction with in-house carpenters, painters & display designers for CHC
• designer/illustrator for all company branding for internal & external marketing materials
• project designer/illustrator for external clients such as Chuck E. Cheese, GENBAND & Dallas Museum of Nature & Science

• lead manager for up to 9 designers to concept & execute all design projects from concept to printer file release
• maintained legal/mailing standards for all direct mail pieces
• art director for 6 external clients as well as all company branding/marketing materials
• design coordinator between clients, copy, client services & production managers
• creative lead for project kick-off meetings with production managers on budgetary & design requirements

Miami, Florida, US

• art direction and production of all national marketing materials, including but not limited to National and Puerto Rico inserts, ROP, in-store handouts for all retails chains, insert coupons and statement inserts for.
• collected pages for prepress and hand built mock-ups for creative meetings.
• trained contractors in various areas of the department and worked with Buyers, Prepress, Merchandising, Creative Supervisors, Directors, Editing, and Copywriting from start to finish on all creative

Mansfield, TX, US

• lead designer responsible for publication advertisements, corporate marketing campaigns and branding
• worked directly with outside vendors, Product Managers, Web Designers, event planners
• attended press checks and supervised printing of all collateral
• lead concept designer for all direct-mail pieces, catalog covers, line cards, internal marketing documents, all advertisements for over 50 magazines
• lead designer for all digital advertising such as banner ads, animated ads, and e-newsletter, online Press Releases and Media pages, tile ads, homepage, and other internal intranet pages.

Dallas, TX, US

• lead designer for all internal and external events, marketing, special education programs and presentations.
• designed large format posters for all internal and external presentations for a staff of surgeons, Board Members, and Public Relations
• acted as assistant and photographer for all major hospital events
• assisted in design of logos, T-shirts, event signage and other branding projects

Bfa, Graphic Design & Illustration

Bfa: Illustration And Graphic Design, Illustration And Graphic Design With A Minor In Art History