Echo W.
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Echo W. Email & Phone Number

市场总监 at Lifang & Partners
Location: Beijing, China 6 work roles 2 schools
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Role
市场总监
Location
Beijing, China

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Echo W. is listed as 市场总监 at Lifang & Partners, based in Beijing, China. AeroLeads shows a matched LinkedIn profile for Echo W..

Echo W. previously worked as Founder at Tsenda Consultancy Co.,Ltd and Account manager at Lexisnexis. Echo W. holds Master, Computer Science from Kyungwon University.

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Lifang & Partners

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About Echo W.

本人具有六年外企销售经验和七年法律服务行业市场管理经验,深入了解律所管理架构,沟通能力强,擅长2B服务领域的市场品牌战略规划和团队管理。

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Lifang & Partners
Lifang & Partners
市场总监
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6 roles

Echo W. work experience

A career timeline built from the work history available for this profile.

市场总监

Current

北京

1. 品牌建设 a) 明确律所定位,统一律所品牌形象;b) 完成线上公众号的运营,Newsletter(周报)的制作发送;c) 参与各业务领域奖项的评审;包括:Chambers,Legal 500,MIP,Asia IP,ALB,China Business Law ,Asia Law排名等;制定年度品牌宣传计划及预算,完成与各机构的品牌宣传合作计划,并及时沟通协调执行。d) 积极与国内外媒体合作,协助完成律师的采访,专栏等活动事宜;2. 活动运营a) 基于本所的战略发展策略,定制活动计划,并且负责律所定期不定期的线上、线下论坛,活动的发起,组织和执行,以及活动后续的报道宣传。常年与威科、Lexisnexis、 ALB等数据信息提供商,以及知识产权杂志、知产力、强国知产论坛等知产专业机构进行沟通合作b) 负责总、分所的客户答谢、开业、小型研讨会等各种活动的筹备、组织、落地以及宣传等事宜;其中包括2018年上海分所开业暨大型研讨会、首尔分所开业暨庆祝酒会等大规模活动。c) 协助完成律所参与行业内大型研讨会、展会,如INTA的预算制作、宣传材料的制作、客户拜访的预约、线下活动报名、协调等工作。d) 律所的其他活动支持,如针对清华大学青年学者发展论坛的合作支持等。3. 客户运营及业务拓展a) 通过各种线上线下活动信息整理,收集客户及潜在客户信息,及时完成newsletter(中英文周报)的制作并且通过邮件发送;b) 整理客户信息,完善客户以及潜在客户的梳理及分析,及时跟进,组织年底的客户答谢活动;c) 负责对接客户咨询电话,及时收集信息并发送给相关合伙人,跟进前期的商务沟通等;d) 协助各部门完成投标信息的收集、标书采购、标书初稿的撰写等工作,积极协助各业务部门完成客户律师库入库及业务投标工作;4. 运营相关a) 制定完善律师事务所《品牌管理制度》《公共关系管理制度》,保证总所与分所的品牌管理一体化;b) 针对总分所之间的案件管理,利益冲突审核、内部合作等进行协调与沟通,并完善相关制度落地;c) 协调沟通各办公室引进合伙人相关事宜;5. 其他:a) 负责全所的信息化系统管理需求采集、采购以及运维工作,并且对全所案件信息管理系统与各分所进行非技术层面的沟通和协调;b) 针对各业务部门的数据库需求进行评估,沟通协调数据库的采购以及与OA系统的对接工作;c) 律所的其他市场宣传媒体公关等方面的问题;d) 兼任一年律所的人事行政总监,负责管理全所人事以及行政等相关工作;2016年到2017年,共招聘律所合伙人,律师,行政人员接近30人,并且主导筹划完成了立方律师事务所2017年年会。

Apr 2016 - Present

Founder

Tsenda Consultancy Co.,Ltd

中国 北京市

1.制定公司发展目标策略并且负责执行落地, 带领团队开展了数十次公开课、收费课程的研发、以及企业的法务职位的招聘工作。2. 建立公司的律师资源库,与各业务领域律师达成合作关系,已经与君合,大成,中伦文德,兰台,摩根路易斯等律所达成了合作关系。3.建立企业律师(目标客户)的资源库,及时沟通交流,通过线上线下结合的方式,组建了数个企业法务微信群,群员将近千人。4. 负责企业公众号运营,并且不定期的举行各种公开课和收费培训,形成线上线下良好结合。2015年5月我们成功组织了泰信达投资并购培训课程,全程两天,由五位来自君合大成摩根路易斯的合伙人律师主讲,来自全国各地数十名企业法务参加了培训。5. 负责公司内部财务人事等其他行政问题。

Nov 2014 - Feb 2016

Account Manager

Beijing City, China

• Meet customer needs in corporate market by selling global and local products • Set up annual sales plan and achieve sales target assigned by company• Maintain good relationship with existing customers and develop potential customers• Aggressively closing new business• Representing a dynamic and completed product lines to enhance research initiatives and increasing productivities• Well address customers' needs by various professional sales initiatives

Jul 2013 - Sep 2014

Sales Manager

Beijing Suburb, China

Responsibilities: Responsible for developing new international customers.  Conduct sales visit for all the potential clients to maintain and develop further business partnership  Provide concept solutions that include translation service, technical writing, software services and printing, finishing, warehousing and fulfillment services Price and contract negotiation and preparation. Follow each project from beginning to end, including process, cost and quality, to fulfill each client’s requirement. Meet with key clients, maintains relationships, negotiating, bidding and closing deals. Work with customers to resolve a sales related customer complaint Assist with sales presentations and proposals, ensuring that all company standards are satisfied. Work closely with Purchase dept. as well as other related departments in Mercedes - Benz, to get all potential project information and new promotion item strategy. Maintain frequent and efficient communication with request dept. to get a clear idea on their real demand.  Provide professional solutions based on client’s requirement on delivery, cost or quality.  Conduct meetings with clients to get client’s feedback on time. Coordinate with Production team and Quality Assurance in resolving quality issues in order to maintain customer satisfaction. Follow up AR and clear past dues in order to reduce AR/backlog.Achievements From 2009, some international companies and 4A agency became my long term clients, and some of which are Elanders largest clients, for example, BBDO, TBWA etc. Elanders Beijing has become of three professional printing vendors for Mercedes Benz as well as Daimler Group. Annual sales value of commercial printing material is risen from less than 1 million RMB in 2009 to 9 million RMB in 2011.

Mar 2009 - May 2013

Consultant

Beijing City, China

Report to: GM Responsibilities: Questionnaire & Interview report Obtain competitive market data through primary and secondary Research  Market research report making & updating Primary research: - Telephone interview (using English, Korean and Chinese) - On-spot interview Secondary research: - Government and academic research organizations - Trade press and associations, etc. - In-depth market data analysis: - Cost analysis - Market entry strategies - Value chain analysis  Successfully conducted the following studies: Ad Hoc: - Supply and Demand of Specialty Mono-carboxylic Acids in Japan, Korea and Taiwan - Polyurethane Flexible Foam Market Asia Pacific Data - Sabic Polycarbonate Market Study in Asia Pacific Area - Supply and Demand of High Solid Styrene Butadiene Latex in Japan, Korea and Malaysia - Asia Marine and Protective CoatingsPublish: - PU Asia - China Adhesive

Jun 2009 - Feb 2010

Product Manager

Hyundai Evernet Co.,Ltd

Seoul

Report to: Dept. Manager Responsibilities: Communicate and negotiate with IWICS (Taiwan) to accelerate the ODMA technology’s Korean and Japan’s business. Assist to make contract with IWICS Company. Assist project manager to make marketing research and plan Participate summit conference of company and join many kinds of negotiation with business partners.

Aug 2007 - Mar 2008
2 education records

Echo W. education

Master, Computer Science

Kyungwon University
FAQ

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Quick answers generated from the profile data available on this page.

What company does Echo W. work for?

Echo W. works for Lifang & Partners.

What is Echo W.'s role at Lifang & Partners?

Echo W. is listed as 市场总监 at Lifang & Partners.

Where is Echo W. based?

Echo W. is based in Beijing, China while working with Lifang & Partners.

What companies has Echo W. worked for?

Echo W. has worked for Lifang & Partners, Tsenda Consultancy Co.,Ltd, Lexisnexis, Elanders, and Business Research Group.

How can I contact Echo W.?

You can use AeroLeads to view verified contact signals for Echo W. at Lifang & Partners, including work email, phone, and LinkedIn data when available.

What schools did Echo W. attend?

Echo W. holds Master, Computer Science from Kyungwon University.

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