I am 19 years qualitative research curator and innovation expert. I am a catalyst, helping teams take action by identifying the most important problem to solve and the most effective approach to get quick results.I am highly creative and will bring a new approach to your challenge and facilitate a process to generate completely new ideas.From traditional to new era research its been like a fingertips change to me. Ethnographic study is currently the core of my career, which provides better connection and truth of consumer's life. Online qualitative research is my favorite tool with less bias and surprisingly better richness and comprehensiveness in outputs, comparing with the traditional methods (e.g. focus group). Developing far beyond expectation insights and new ideas from consumers by creating a set of cultural missions and questions that could have these consumers to be part of the brand marketing, NPD.