Develop large-scale paid social campaigns for Rent-A-Center, Get It Now, Home Choice, and Acima Leasing to increase new customer acquisition and drive retention.Oversee strategies and day-to-day management of paid and organic social media campaigns on Facebook, Instagram, Twitter, TikTok, and YouTube.Manage budget allocations and bid parameters to deliver the most efficient results across multiple ads with varying objectives.Work with the Rent-A-Center creative team to develop new and inventive social media ideas to drive brand awareness.Manage all influencer relationships and the logistics of their promotional events to build awareness for Rent-A-Center.Manage the Rent-A-Center and Acima Leasing blog content and create all blog graphics for social media posting. Manage paid search campaigns for Get It Now, Home Choice, and Acima Leasing to acquire new customers and drive sales.

Develop large-scale paid social campaigns for Rent-A-Center, Get It Now, Home Choice, and Acima Leasing to increase new customer acquisition and drive retention.Oversee strategies and day-to-day management of paid and organic social media campaigns on Facebook, Instagram, Twitter, TikTok, and YouTube.Manage budget allocations and bid parameters to deliver the most efficient results across multiple ads with varying objectives.Work with the Rent-A-Center creative team to develop new and inventive social media ideas to drive brand awareness.Manage all influencer relationships and the logistics of their promotional events to build awareness for Rent-A-Center.Manage the Rent-A-Center and Acima Leasing blog content and create all blog graphics for social media posting. Manage paid search campaigns for Get It Now, Home Choice, and Acima Leasing to acquire new customers and drive sales.

Create social media marketing strategies to launch and market new products. Oversee strategies and day-to-day management of organic social media campaigns on Facebook, Instagram, Twitter, and TikTok.Respond to customer queries through all social networks. Work with relevant influencers or complementary brands to grow the company's organic following.Work with graphic designers to create compelling content for publication.

Create social media marketing strategies to build awareness and drive new patients to LivWell Method.Oversee strategies and day-to-day management of organic social media campaigns on Facebook and Instagram.Develop and design all creative for social media and print which includes brochures and magazine sales ads. Respond to customer queries through all social networks. Work with relevant influencers or complementary brands to grow the company's organic following.

Assist the marketing team with developing & implementing social media strategies for the Rare Breed Academy, Trent Shelton, and John Pruna.Maintain strong social media & brand presence across Facebook and Instagram platforms.Utilized social media analytics tools to track consumer engagement & draw conclusions on user data.Create & edit all social media post including video editing & graphic design.Monitor & provide customer service to all perspective & current customers through email and social media.

Successfully spearhead campaigns on social media platforms including Facebook, Instagram, & YouTube.Researched, wrote, & edited content for all P5 Performance social media platforms.Developed social engagement strategy to create brand awareness to perspective patients and to establish brand loyalty to current P5 Performance patients.Managed the paid social strategy with insight into budget allocation & audience targeting.Managed all aspects of video production including script writing, casting, shooting, and editing.Designed all P5 marketing material including social media post, brochures, flyers, sales sheets, PowerPoint, etcDeveloped business relationships with like-minded bloggers and influencers for digital cross-selling purposes.Developed and built long-term relationships with physicians and local businesses to increase patient census.Attended and managed all P5 Health Fairs to build brand awareness to the local community.

Built census by creating and supporting a strong referral network within the service area and medical community.Increased territory production by over 100% from 2015 to 2016. Doubled the total census of the agency in the first 6 months of employment.Ensured successful relationships are maintained with referral sources by providing outstanding marketing plan. Assembled information concerning patient’s clinical background and referral needs.  Acted as liaison to clients to resolve problems and provide information on services and maintain positive relations.  Developed and implemented business plan for the local market.Promoted to Alternative Administrator while still performing Director of Marketing responsibilities. Managed the daily operations of the agency, including but not limited to making hiring/firing decisions, completing employee evaluations, budgeting and writing policy and procedures for the agency.

Coordinated and implemented marketing communication projects with responsibilities that include public relations, special events management, advertising, and creating brand awareness.Organized the preparation of proposals and presentations using marketing resource materials such as brochures, data slides, photographs, and reports. Coordinated with web developer to create the Novus Health Services website. Supervised the Novus Health Services Facebook, LinkedIn, and social media outlets.Created and optimized marketing materials such as brochures, educational booklets, coverage area maps, and sell sheets.Researched media coverage and industry trends.

Grew clients business online through digital marketing efforts including creating smart websites & growing their online presence through SEO, social media and paid advertising.Worked with three other campaign managers to develop the future role of Account Executive.Dramatically transitioned the way in which ReachLocal is able to service their clients.Managed over 90 client accounts totaling over $250,000 in monthly marketing spend.

Developed new prospects and maintained contact with customers to sell products for Bacardi, Grey Goose, Brown Foreman, Jack Daniels, Remy Martin, and Deep Eddy.Doubled account base in less than a year in one of the top regional volume territories within Dallas/Fort Worth.Negotiated large volume tap systems increasing volume by 30%.Grown distribution on all developmental brands by over 15%.Maximized all opportunities at key retail stores to drive sales & grow awareness for the all represented brands.Developed & created in store displays to grow awareness for all the represented brands.Developed and managed online marketing campaigns for Republic National Distribution Company to effectively drive brand awareness, engagement, and traffic to social media pages.

Managed 13 Pizza Hut Co-ops in the U.S. including budgets, sponsorships, & TV and radio advertising plans. Vital key member to the 2008 Pizza Hut Field Agency of the Year.Manager of the United Marketing Communications print department to develop print plans, creative, direct mail, & POP such as newspaper inserts, boxtoppers, carryout menus, & table tents. Developed & implemented local & regional cross promotions in terms of execution, quality, timeliness, budget, & worked with partnering companies on regional promotions including Pepsi, eMusic, & NASCAR.

Worked with clients including Pizza Hut, WingStreet, KFC, Taco Bell, A&W, & Long John Silver’s to develop print brand strategies. Performed deep dives into competitive marketplace & client companies to identify opportunities, negotiate proposals, and manage the delivery of integrated campaigns. Recipient of numerous awards including the 2006 Euro Star Award which honors the employee with the best work ethic & attitude. Established & maintained key relationships with over 290 groups of Pizza Hut franchise owners in order to expand client base & promote Euro RSCG services.Managed all aspects of the Ad Choice print program which contributed significantly to the overall profitability of the Franchise Marketing Alliance Department of Euro RSCG.Managed & maintained the Franchise Marketing Alliance’s website & processed all orders placed on the site.