Ed Lucero Email & Phone Number

San Jose, Ca, Us

San Francisco Bay Area

* Lead a team of full-stack engineers in designing and developing innovative digital platforms for Fortune 500 consumer brands and emerging startups such as Twork, Nera Scrapbooks, and Accomplices. * Facilitate cross-functional collaboration through weekly stand-ups and daily check-ins with engineering, design, and product teams across Tokyo, Seoul, New York, and Silicon Valley, ensuring alignment and timely progress toward platform objectives.* Spearhead projects leveraging Large Language Models (LLMs), Machine Learning, and Retrieval Augmented Generation (RAG) to enhance client experiences and data analytics: - Implemented RAG and LLMs to generate scalable and diverse training content, effectively addressing the content scalability challenges of a K-12 education and quiz application. - Developed an AI-driven companion functioning as a planner and motivational coach within a cohort-based physical training platform, enhancing user engagement and adaptive training. - Deploy a chat based research tool to unpack and explore hundreds of historical documents using a Agentic RAG enhanced LLM with LlamaIndex.

Sunnyvale, California, United States

* Worked with executives and cross-functional teams to create, promote, and generate excitement about the growth-monetization roadmap.* Implemented A/B testing, robust data collection, and iterative optimization methods to enhance the product development process.* Significantly improved customer adoption of a critical feature from 1.0% to an impressive 88%.* Achieved an increase of over 50% in iOS subscription conversion rate.* Effectively communicated product updates, challenges, and outcomes for stakeholders and company-wide all-hands meetings.

Mountain View, California, United States

* Received multiple commendations, including a best-in-show hackathon prize, for the development of a 23andme AR experience prototype.* Acknowledged for the successful delivery of multiple high-impact consumer-facing features by fostering effective cross-functional collaboration with mobile application engineers, UX/UI designers, data analysts, product managers, and executive stakeholders.* Designed and engineered a point-of-presence retail application specifically for 23andme's pop-up store, simplifying product requirements to meet an accelerated product launch schedule.

San Francisco Bay Area

* Championed Global Team Building: Orchestrated and led the successful recruitment of a high-performing, diverse team of engineers, designers, sales, and customer care professionals across the US and Mexico to rapidly scale a cutting-edge conversational commerce platform.* Empowered Local Business Ecosystem: Directed and managed an on-site sales and product development team based in Mexico City and surrounding regions. Strategically onboarded and trained local businesses on best-in-class conversational commerce practices, fostering a thriving ecosystem of empowered entrepreneurs.

Cupertino, California, United States

* Conceptualized, presented and secured funding to launch Chatloud Inc., a trailblazing company that revolutionized customer-business interactions. By introducing an innovative directory and seamless mobile messaging experience, we aimed to disrupt the market and transform the way people connect with businesses.* Spearheaded the product development and launch of the conversational commerce platform. Through strategic enterprise partnerships and a successful collaboration with Grupo Carso's Session Amarilla, we secured the marketing support to bring the product to market. This game-changing initiative strategically targeted and empowered small and medium-sized businesses (SMBs) across Latin America, redefining their digital presence.

San Francisco Bay Area

* Played a pivotal role in co-founding Delirium, an award-winning company renowned for its exceptional digital learning experiences catering to K-12 students.* Led the ideation, design, engineering, and successful launch of "Cookie Next Door ~ Rainy Days," an iPad storyteller app for kids. The app received prestigious recognition from Apple as a "Featured Interactive Book," "What's Hot and New & Noteworthy" on the App Store.* Project managed creative and technical talent to launch multiple chart-topping AppStore products that garnered the coveted "Editor's Choice" award from “BestAppForKids.com”, earning praise from “iMoms” and “Geeks with Juniors” for their unmatched creativity and innovation.

San Francisco Bay Area

* Recruited experienced engineers, journalist and creative talent to conceive, design, engineer, and successfully launch several highly acclaimed Social-Local-Mobile apps, such as Tackable, TapIn, Tackboard, and Eventster. Notably, Eventster gained significant recognition and was featured by various media outlets including CNN.* Presented at the San Francisco Open Angel Forum, SVNewTech, GigaOm and other start-up events to secure investment from the Bay Area News Group (BANG), which included investors from San Jose Mercury News, Palo Alto Daily and Oakland Tribune.* Assembled the team that played a crucial role in gathering invaluable crowd-sourced citizen journalism reports during the 2011 Occupy movement in Oakland and the broader San Francisco Bay Area.

San Francisco Bay Area

* Successfully recruited and collaborated with a talented team in the Bay Area and Taiwan to develop and market innovative Internet consumer products like the award winning Free.1 Skype handset and the Pointer Cam (POV).* Led the highly effective branding and marketing campaigns that garnered significant exposure in tier-1 publications such as the New York Times, Men's Journal, Today Show, and MacLife.* Played a vital role in expanding sales channels, securing partnerships with prominent retailers like Apple Store and Fry's Electronics.* Optimized e-commerce operations and cost-efficiency by migrating to an Amazon-based solution, which resulted in a substantial boost to the company's sales strategy and simplified logistics operations.

Seoul, South Korea

* Played a leadership role transforming the company into one of Asia's largest digital marketing agencies, ultimately leading to its acquisition by the world's largest advertising and media conglomerate, WPP Group.* Guided the successful rebranding initiative to AGENDA, skillfully building consensus with the executive team and board to establish a cohesive brand identity. Executed the re-launch of the company's image and digital presence across multiple countries.* Championed the creation of an international information portal, fostering seamless resource-sharing and knowledge exchange among +600 consultants in New York, Seoul, Hong Kong, Beijing, and Shanghai.

New York, New York, United States

* Head of the digital marketing agency's New York office overseeing a dynamic team of over 50 business consultants, marketing professionals, engineers, and creative artists.

New York, New York, United States

Master Of Science, Computer Science

Master Of Science, Architecture

B, Architecture