Ed Wallon

Ed Wallon Email and Phone Number

Vice President Marketing and Sales Operation at Wind River Sales and Distribution @
Ed Wallon's Location
Glen Allen, Virginia, United States, United States
Ed Wallon's Contact Details

Ed Wallon personal email

n/a

Ed Wallon phone numbers

About Ed Wallon

Senior sales and marketing executive with a distinguished career hallmarked by solid accomplishments in driving brand awareness and sales growth of consumer products in highly competitive retail markets. Skilled strategist adept at developing and executing high-level initiatives impacting benchmark performance in key areas of business and sales operations. Proactive leader and team builder who excels at fostering teamwork and building strong collaborative relationships across all organizational levels. Catalyst for innovation and growth with a track record of consistently exceeding performance goals.Specialties: BRAND STRATEGY • TRADE MARKETING • SALES DEVELOPMENT

Ed Wallon's Current Company Details
Wind River Sales and Distribution

Wind River Sales And Distribution

Vice President Marketing and Sales Operation at Wind River Sales and Distribution
Ed Wallon Work Experience Details
  • Wind River Sales And Distribution
    Vice President Marketing And Sales Operations
    Wind River Sales And Distribution Aug 2017 - Present
    Glen Allen, Virginia
    Vice President of Marketing and Sales OperationDeveloped strategic planning, brand positioning, packaging and go-to market strategy for all Wind River Tobacco brands. Created, developed and launched exclusive brands, American Bison and Teton in Circle K and 7-Eleven respectively. Directed marketing plans and sales support for retail chains as will as independent offering brand Nashville. Conducted proprietary quantitative research to ensure market viability and consumer segmentation across product portfolio.
  • Colangelo Synergy Marketing
    Executive Director Commercial Strategy
    Colangelo Synergy Marketing Jan 2011 - Jul 2017
    Darien, Connecticut
    Created and developed a wide range of business planning, brand positioning, shopper marketing, trade strategy, and sales programs across key clients: Diageo, Heineken, Church & Dwight, Davidoff, Sabra, Swedish Match, Commonwealth-Altadis, ITGB. Generated over $5MM of new business revenue for the agency.
    View
  • Altria
    Brand Director
    Altria Mar 2009 - Feb 2010
    Richmond, Virginia Area
    Lead the development and implementation of strategic operating plan and integrated marketing initiatives to invigorate the brand and drive sales of this iconic brand contributing more than $1 billion in retail sales. Reversed eleven consecutive years of share loss through equity and value delivery. Implemented marketing initiatives that drove share growth resulting in the brand regaining number one position in the category. Led the largest integrated new product launch in UST history, Copenhagen Long Cut Wintergreen.
    View
  • Ust, Inc.
    Brand Director - Value Brands
    Ust, Inc. Mar 2003 - Mar 2009
    Greenwich, Connecticut
    Oversee development of annual strategic operating plans, forecasting, and quarterly business reviews for value brands portfolio contributing over $400MM in retail sales. Lead development and implementation of brand strategy, communications platform, in-store programming, consumer promotions, distribution strategies, direct and interactive plans. Manage creative agencies in delivering high-impact communication and programming. Achieved record results: unit volume up 56%, net sales up 33%, and profits up 30%.
    View
  • U.S. Smokeless Tobacco
    Program Director - Trade Marketing Strategy
    U.S. Smokeless Tobacco 2000 - 2003
    Greenwich, Connecticut
    Developed national business plans and implemented business planning software enabling planning and performance evaluation at the state level. Responsible for design, strategic application, financial management and program performance of $97MM in promotional offerings. Successfully introduced ten new products covering three price tiers based on class of trade, business trends, and marketing objectives.
  • Ust Inc.
    Regional Marketing Manager
    Ust Inc. 1998 - 2000
    Dallas/Fort Worth Area
    Developed successful regional business plans with strategic applications based on corporate objectives, market analytical information and field sales input. Successfully developed regional go-to-market strategies for two new products introductions. Developed several regional strategic marketing programs and innovative point of sale pieces that were expanded to national programs.
    View

Ed Wallon Skills

Brand Management Integrated Marketing Cross Functional Team Leadership Marketing Consumer Products Strategy Marketing Strategy Trade Marketing Customer Insight Sales Operations Shopper Marketing Market Planning Strategic Planning Account Management Product Development Retail Brand Development Direct Marketing Marketing Management Business Planning Advertising Pricing Fmcg Key Account Development Brand Architecture P&l Management

Ed Wallon Education Details

Frequently Asked Questions about Ed Wallon

What company does Ed Wallon work for?

Ed Wallon works for Wind River Sales And Distribution

What is Ed Wallon's role at the current company?

Ed Wallon's current role is Vice President Marketing and Sales Operation at Wind River Sales and Distribution.

What is Ed Wallon's email address?

Ed Wallon's email address is ew****@****bal.net

What is Ed Wallon's direct phone number?

Ed Wallon's direct phone number is need new n*****

What schools did Ed Wallon attend?

Ed Wallon attended Suny Geneseo, Suny Geneseo.

What skills is Ed Wallon known for?

Ed Wallon has skills like Brand Management, Integrated Marketing, Cross Functional Team Leadership, Marketing, Consumer Products, Strategy, Marketing Strategy, Trade Marketing, Customer Insight, Sales Operations, Shopper Marketing, Market Planning.

Not the Ed Wallon you were looking for?

View similar profiles

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.