With over 6+ years of experience in building and enhancing brands that attract top talent, I specialise in employer brand marketing. I focus on driving awareness and consideration of companies as employers of choice through engaging events, strategic talent campaigns, and compelling content creation. I’m passionate about crafting content that resonates and creating experiences that connect people—whether through community-building events or campaigns.Currently, I’m a Season 12 scholar at SheFi, diving deep into Web3 and AI. I also contribute part-time to beyond.tech, a native Bitcoin L1 bridge, making Bitcoin completely interoperable. Co-founder of BRE Naturals, a Berlin-based natural care brand.My understanding of the field is shaped by a Master's degree in Interpersonal Communications, where I also explored employer branding through my thesis.✨ Key Specialties:• Content Creation & Content Marketing• Employer Branding• Recruitment Marketing• Campaign Management🔖 Explore my work: https://eda-arslan.com
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Marketing ManagerBio ProtocolBerlin, De -
Senior Employer Branding SpecialistDelivery Hero Aug 2024 - PresentBerlin, Berlin, DeContent Strategy and Development: • Managing global tech blog content with an SEO focus, working cross-functionally with tech teams to increase audience engagement and expand global reach• Leveraging data analytics (Google Analytics, Tableau, Looker) to monitor and optimise content performance • Executing targeted email campaigns using CRM tools like Braze to enhance employee engagementBrand Management: • Partnering with creative team to maintain consistent brand identity across all channels • Creating and managing a centralised assets library to ensure consistent brand representation Event Management and Community Building: • Developing event strategies that align with business goals, managing everything from planning to execution and measuring post-event ROI to ensure success• Collaborating with internal teams and external partners to ensure seamless event execution• Managing event budgets from start to finish, ensuring resources are optimised Recruitment Marketing & Employer Branding: • Designing and executing marketing campaigns on Facebook, Google and LinkedIn, to attract top talent managing everything from copywriting to implementation• Creating content for social media, careers pages, and other platforms to increase brand visibility and engage potential candidates across key digital platforms -
Employer Branding SpecialistDelivery Hero Sep 2022 - Sep 2024Berlin, Berlin, De -
Employer Branding AssociateDelivery Hero Mar 2021 - Sep 2022Berlin, Berlin, De -
Fundraiser And Events CoordinatorBritish Red Cross Sep 2018 - Aug 2019London, Gb• Planned and executed fundraising events for the Red Cross, increasing awareness within the community• Developed promotional materials and managed social media campaigns to enhance event visibility, resulting in increased participant numbers and community involvement• Built and maintained relationships with community groups across Merseyside, Cheshire, North Wales, and Cumbria to foster collaboration and support for initiatives -
Talent Acquisition SpecialistKipa Oct 2016 - Sep 2018• Managed the end-to-end recruitment process covering the entire candidate experience from sourcing and screening to offer stage• Developed and executed employer branding initiatives, including organising employee engagement events• Created engaging and informative internal communications content and materials -
Talent Acquisition AssociateArkas Holding Oct 2015 - Sep 2016Izmir, Tr• Supported the full recruitment and selection process including sourcing, screening, scheduling interviews, shortlisting, organising assessments -
Customer SupportEge-Rad Imaging Centre Aug 2014 - Sep 2015• Scheduled and managed appointments.• Coordinated with patients to ensure they were prepared for their scans.• Handled the distribution of test results.
Eda Arslan Education Details
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Shefi Season 12Web3 And Crypto -
Ege UniversityInterpersonal Communications -
Ege UniversityPublic Relations And Publicity
Frequently Asked Questions about Eda Arslan
What company does Eda Arslan work for?
Eda Arslan works for Bio Protocol
What is Eda Arslan's role at the current company?
Eda Arslan's current role is Marketing Manager.
What schools did Eda Arslan attend?
Eda Arslan attended Shefi Season 12, Ege University, Ege University.
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