I’m an accomplished sales, marketing and account management professional with the ability to boost sales exponentially. I possess the experience and leadership skills to successfully develop and execute promotions, marketing plans and training events in collaboration with manufacturers and buyers.I’ve implemented winning solutions that exceed sales targets and invigorate business profits and growth for both new and existing clients, including:• Generated multi-million dollars in annual sales of beauty products, gifts and home fragrances.• Strategically led the marketing and sales initiatives for over 50 manufacturers.• Designed and implemented sales tactics to help a prestigious chain grow from 1 store to 65 stores.• Revived sales in low-performing stores with staff incentives and product and sales training.I’ve built my career as an advocate for every customer for over 20 years and have fostered solid working foundations with buyers across Southern California. My clients find me trustworthy, approachable, organized, energetic and reliable. They always appreciate my innate ability to relate to their customers. SKILLS: Forecasting, Prospecting, Networking, Sales Reports, Project Management, Key Account Management, New Business Development, Client Relationship Management, Staff Training, Business Leadership, Visual Merchandising, Communications, E-Commerce, Wholesale and Retail.
Wholesale Independent Consultant
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Sales And Marketing Account ExecutiveWholesale Independent ConsultantLos Angeles, Ca, Us
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Sales & Marketing Account ExecutiveWholesale Independent Consultant 2011 - PresentGreater Los Angeles Area• Exceeding sales goals, propelling growth for multi-store retailers, with yearly sales reaching $2M.• Spearheading sales and marketing tactics for health and beauty products at industry trade shows.• Developing and leading promotional in-store events to fuel sales.• Producing and delivering educational product seminars to sales associates.• Reviving sales in low-performing stores by strategically introducing staff incentives.• Utilizing market intelligence data to maximize product positioning and capture market share.• Coordinating and boosting sales in the Amazon and E-commerce marketplace.• Setting up visual merchandising to attract attention and enhance sales.
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Senior Field Sales RepresentativePearson Triplett 2000 - 2011Greater Los Angeles Area• Strategically led marketing and sales initiatives for 30+ beauty and aromatherapy manufacturers.• Productively introduced new products in spas, beauty stores and apothecaries in the greater Metropolitan Los Angeles Area• Developed and implemented well-researched marketing strategies to grow the territory extensively.• Designed and implemented in-store promotional programs and led extensive training seminars to grow a prestigious chain from one store to 65 stores.• Coordinated E-commerce sales for retailers to increase volume and exposure. -
Field Sales RepresentativeFirestone Associates 1998 - 2000Greater Los Angeles Area• Led marketing strategies for 25+ home accessory manufacturers for a major giftware showroom.• Selected to represent field representatives at Firestone’s representative’s council.• Received commendation for superior sales achievements, dramatically smashing sales targets.
Eddie Anthony Skills
Eddie Anthony Education Details
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Speech Communications
Frequently Asked Questions about Eddie Anthony
What company does Eddie Anthony work for?
Eddie Anthony works for Wholesale Independent Consultant
What is Eddie Anthony's role at the current company?
Eddie Anthony's current role is Sales and Marketing Account Executive.
What schools did Eddie Anthony attend?
Eddie Anthony attended California State University-Los Angeles.
What skills is Eddie Anthony known for?
Eddie Anthony has skills like Sales And Marketing, Account Management, Trade Shows, Market Planning, Forecasting, Customer Relationship Management, Consultative Selling, E Commerce, Brand Management, Tactics, Marketing, Marketing Strategy.
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