Manages interaction between CHRISHABANA’s jewelry brand and media outlets● Manages sample trafficking of jewelry samples to press, celebrities, and VIPs● Manages inventory of jewelry samples and compile loan data● Collects and archives press credits● Assists with NYFW runway shows and presentations● Assists and direct lookbook and social media campaign photoshoots● Develops and executes marketing techniques social media campaigns● Curates content for social media platforms and other promotional purposes● Organizes press clippings into social media content using Photoshop ● Creates newsletters and press releases to inform about company updates

Assisted customers with purchases and custom alterations ● Organized stock area and shipments● Completed outerwear customization orders such as re-waxing, lengthening/shortening, repairing, refinishing ● Managed set up and break down of sponsored and heavily promoted store events

-Studied history and evolution of African style and adornment throughout the diaspora-Identified style artisans and style exemplars in the community and scheduled interviews to inquire about and record information on their experiences-Operated various audio/visual equipment in order to record interviews-Assisted in organizing and cohosting informative presentations and shows discussing the skills and experiences of our interviewees in New York and Washington D.C. -Curated regional content for weekly blog posts

Assisted in procuring, logging, delivering, and returning designer pieces ● Organized closet by physically arranging clothing and accessories, photographing pieces, and categorizing in chronological order● Corresponded with courier/messenger services and/or acted as delivery and pick up point of contact for sample trafficking● Assisted with photo shoot prep and breakdown on set

-Recorded details of new collections at monthly meetings-Created mood boards based on recorded information for fellow stylists-Educated stylists on incoming collections

Executed strategies to maximize profitability and aesthetically improved store appearance● Created storewide understock grid system for three-floor flagship location● Flipped store with other merchandisers and stocked seasonal product for store wide displays● Worked directly with management to solidify floor layout and product displays