Signarama Twin Cities is your full-service sign center. We use the latest technology and highest quality products to produce custom signs for your business. We can make the perfect signs to advertise your products or to inform your customers while keeping the image of your company in mind.Signarama Twin Cities can custom make any type of sign for your business including ad specialty items, banners, box signs, channel letters, custom graphics, custom logos, digital graphics, signs, directory signs, individual letters and more!

Improve U.S. Bank brand awareness and drive consideration among student and multicultural segments by positioning U.S. Bank as a trusted financial partner for life through education and community engagement.• U.S. Bank Financial Education Spokesperson.• Leads the creation of an acquisition financial education platform focused on low-to-moderate income and multicultural segments.• Designs and leads a “pathway” program to drive new customer acquisition through community engagement and financial education.

Raices Media provides education, business, health, political and community entertainment features and resources on a multichannel platform to communities in the Midwest. Its mission is to provide multicultural communities with the local resources they need to improve their quality of living in the U.S. • Created Raices Media roadmap, from strategic planning to on-time company launch. • Content Director for two bilingual online and print publications; led strategic concept and design of client multichannel marketing strategies.• Designed segment-specific marketing acquisition programs for clients in Minnesota, meeting revenue and acquisition goals.

Led multicultural strategy efforts focused on generating incremental revenues among the Hispanic segment – built a culturally relevant platform that catered to their needs. Accountable for improving company profitability by enhancing the overall customer experience by improving customer-facing policies, procedures and processes that impacted daily customer interactions with the Fingerhut brand.• Amplified segment market penetration by implementing a multichannel acquisition strategy.• Revamped Fingerhut’s returns process and policy, generating operational savings.• Improved Hispanic customer acquisition by creating a direct-to-consumer touchpoints strategy.

Led marketing efforts for Diverse Segments and Low-to-Moderate Income mortgage consultants. Provided tools and resources to educate and enable their customers to achieve their dreams of home ownership and successfully meet their financial responsibilities.• Designed 50+ acquisition micro-strategies for mortgage consultants in designated markets.• Ideated and managed an internal social/community platform for national sales force for sharing best practices.

Led senior supplemental health insurance acquisition efforts for Multicultural segments in nine states. Accountable for creating an educational program that would help immigrant communities understand the importance of preventive healthcare and insurance. • Created and executed Omni-channel acquisition marketing strategies targeting senior markets.• Launched three supplemental health insurance products in nine states. • Oversaw field agents in nine states targeting Hispanic seniors.