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After achieving 2 successful Exits and having raised hundreds of millions in funding throughout my extensive experience in hyper-growth startups, I am currently in the process of drafting my next business in the field of AI.Feel free to reach out to me!
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Co-Founder And CeoEmblematic AiBerlin, De -
Co-FounderStealth Startup Feb 2024 - PresentBerlin, GermanyNext big project in progress! -
Co-Founder & CmoFuell May 2022 - Present>> EXIT TO FACTORIAL Fuell is a top contender in the Expense Management sector in Southern EU, offering SMBs a unique software with Debit Cards focused on budget management and the simplification of back-office tasks such as VAT recovery. Fuell has achieved remarkable revenue growth before it's exit to Factorial, boasting a YoY increase of 250% and serving over 6,000 active users. The company is backed by Y Combinator as well as investors such as Fin Capital, FJ Labs & K Fund. -
Cargo Vice President MarketingFactory14 Nov 2021 - May 2022Madrid, Community Of Madrid, Spain>> EXIT TO RAZOR GROUP! We finance, acquire and grow the world’s best digital brands -
CmoLookiero Apr 2019 - Nov 2021Bilbao Area, SpainLookiero is the leading Personal Shopping service in Europe, currently operating in 7 countries, with more than 250 employees across 4 offices. As a CMO, I´m leading and mentoring an extremely talented Marketing team of +25 people focused on Acquisition, Retention, Brand & BI. In addition, Im leading the Growth Tribe, a multidisciplinary team (Tech, Product & Data Analysts) aimed to deliver growth through new functionalities and product developments. -
CmoTylko Aug 2017 - Sep 2018Berlin Area, GermanyTylko is revolutionising the furniture industry by combining cutting-edge technology and AR experience to the process of furniture creation. As a CMO, Im in charge of managing the entire marketing strategy, offline and online with a team +8 people. Adding a data-driven mindset to high end design company! -Define business plan, yearly/monthly targets & budget allocation across channels-Planning and execution of short and long term marketing strategy-Leading acquisition from all… Show more Tylko is revolutionising the furniture industry by combining cutting-edge technology and AR experience to the process of furniture creation. As a CMO, Im in charge of managing the entire marketing strategy, offline and online with a team +8 people. Adding a data-driven mindset to high end design company! -Define business plan, yearly/monthly targets & budget allocation across channels-Planning and execution of short and long term marketing strategy-Leading acquisition from all online and offline channels: SEM, Google shopping, Social Media, Affiliates, Pinterest, Native ads, Retargeting, CRM, Offline, content... Not only strategically but also contributing operationally. -Defining attribution model and proper channel reporting-Hiring and recruiting, building Berlin office from scratch Show less -
Mobile Marketing Manager | GlobalHellofresh Feb 2016 - Jul 2017Berlín Y Alrededores, AlemaniaIn charge of all mobile marketing activities at HelloFresh Global across 9 countries in 3 different continents. Closely working with Android & iOS product teams, BI, CRM and graphic designers. Within my fields of action highlights the following:- Analysis of user in-app behavior and reporting- Creation and implementation of the entire Mobile CRM strategy. - Launch and optimization of UA and retargeting campaigns- ASO optimization: A/B testing and Keyword research- App… Show more In charge of all mobile marketing activities at HelloFresh Global across 9 countries in 3 different continents. Closely working with Android & iOS product teams, BI, CRM and graphic designers. Within my fields of action highlights the following:- Analysis of user in-app behavior and reporting- Creation and implementation of the entire Mobile CRM strategy. - Launch and optimization of UA and retargeting campaigns- ASO optimization: A/B testing and Keyword research- App development and new features - Recruiting Show less -
Head Of Performance MarketingSomuchmore Gmbh | Rocket Internet Oct 2015 - Feb 2016Berlín Y Alrededores, AlemaniaManagement of all Performance Marketing channels including: Social Media, SEM, GDN, Remarketing, Affiliates & Email across 5 European countries. Recently acquired by Rocket Internet, Somuchmore is Europe’s largest holistic well-being subscription and is the only platform that combines disciplines like fitness, nutrition, mindfulness and alternative holistic therapies. -
Online Marketing ManagerJumia | Rocket Internet Jan 2014 - Jul 2015Paris, Berlin, LagosJumia is the biggest online store in Africa and Middle East and one of the fastest growing Rocket Internet ventures. Social Media Ads: (6 months)- Management of Social Media Marketing for Nigeria, Morocco, Kenya & Ivory Coast.- Optimization of Facebook campaigns based on ambitious monthly targets- Optimization of high monthly budget (+500K)- Training of Social Media Team across 16 African and Middle East countriesSEM: (10 months) - Management of SEM team… Show more Jumia is the biggest online store in Africa and Middle East and one of the fastest growing Rocket Internet ventures. Social Media Ads: (6 months)- Management of Social Media Marketing for Nigeria, Morocco, Kenya & Ivory Coast.- Optimization of Facebook campaigns based on ambitious monthly targets- Optimization of high monthly budget (+500K)- Training of Social Media Team across 16 African and Middle East countriesSEM: (10 months) - Management of SEM team - Optimization of high monthly budgets - Implementation of automation tools: Kenshoo & DoubleClick for bidding, in-house built tools... - Communication and learning share with Rocket Ventures - Trainings to local teams across 16 countries Show less -
Online MarketingItembase Nov 2012 - Apr 2013Berlín Y Alrededores, AlemaniaWorking as an intern but with full responsibility of all Online marketing sources. Management of all Online Marketing campaigns, including Google Adwords, Trialpay, Sponsorpay and Facebook Ads. Management of Analytics and optimization of landing pages and SEO structure. -
Online Marketing InternVeodin Software Aug 2012 - Nov 2012BerlinCreation and optimization of all SEM accounts, including Search, Display and Remarketing. Analytics weekly reports and optimization of landing pages. Help in other useful marketing actions such as PR, email marketing or A/B testing. -
Sem ManagerRedgiga Jan 2011 - Oct 2011Madrid Y Alrededores, EspañaOptimization and management of all SEM campaigns in Google Adwords, including Search, Display and Remarketing. -
Marketing AssistantRbi Promotions Ltd. Aug 2010 - Oct 2010London, Reino UnidoHelp in different sport-related marketing actions such as sponsorships and sales of advertising spaces. Intermediary between Spanish, British and American Companies.
Edgar Álvarez Skills
Edgar Álvarez Education Details
Frequently Asked Questions about Edgar Álvarez
What company does Edgar Álvarez work for?
Edgar Álvarez works for Emblematic Ai
What is Edgar Álvarez's role at the current company?
Edgar Álvarez's current role is Co-Founder and CEO.
What is Edgar Álvarez's email address?
Edgar Álvarez's email address is ed****@****ail.com
What is Edgar Álvarez's direct phone number?
Edgar Álvarez's direct phone number is +49302084*****
What schools did Edgar Álvarez attend?
Edgar Álvarez attended Universidad Rey Juan Carlos.
What are some of Edgar Álvarez's interests?
Edgar Álvarez has interest in Marketing, Música, Deportes, Diseño, Producción Musical, Empresas Tecnológicas.
What skills is Edgar Álvarez known for?
Edgar Álvarez has skills like Online Marketing, Sem Optimization, Seo Optimization, A/b Testing, Google Analytics, Google Adwords, Pr, Email Marketing, Social Media Marketing, Microsoft Excel, Music Production, Keyword Research.
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Edgar Alvarez
Greater Madrid Metropolitan Area -
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Edgar Alvarez
Tlalpan, Cmx -
Edgar Alvarez
Raleigh-Durham-Chapel Hill Area2siemens.com, united-imaging.com1 +186521XXXXX
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