Edgar Burbano Torres Email and Phone Number
Experienced Brand Manager with a proven history of driving customer conversations and leveraging marketplace analytics. Result-driven professional with proven success developing and implementing marketing plans that build brand image, drive revenue and achieve business goals. Strong and inspirational leader with excellent stakeholder engagement skills. Demonstrated ability to leverage strategic thinking and creativity to deliver unforgettable consumer experiences and foster brand loyalty.An articulate communicator and confident negotiator, with the capacity to successfully engage and develop strong business partnerships with internal and external stakeholders. Adept at analysing business intelligence and performance, utilising skills in strategic planning and critical decision making to effectively anticipate and overcome complex challenges.Areas of Expertise:P & L Management | Project Management | Brand Strategy | Market Analysis | Product Marketing | Product Development Lifecycle | Market Analysis/CRM | Go-to-Market | Strategy Vendor | Contract NegotiationsMarketing Strategies & Campaigns | Corporate Communications | Creative Team Leadership | Product Positioning & Branding | Web & Print Content Development | Focus Group & Market Research | Development of Training Materials | Sales Collateral & Support | Public & Media Relations | New Product Launch
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Forest And Fire Operations OfficerForest Fire Management Victoria - Deeca Nov 2023 - PresentDaylesford, Victoria, AustraliaMy role as a FFOO involves overseeing place-based design and execution of forest, fire, and emergency managementoperations. This includes collaborating with team members, supervisors, agency staff, contractors, community members,and regional directorates, using computer systems for administrative support, and ensuring compliance with standardsand regulations.
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Project FirefighterForest Fire Management Victoria - Deeca Oct 2022 - Nov 2023Daylesford, Victoria, AustraliaImplement effective firefighting strategies, execute critical fire suppression, and containment measures to reduce bushfire risk and impact on Victoria's parks, forests, and public land, ensuring year-round safety for communities.
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Venue Manager - Nexus CorporateMermaid Property Services Jun 2020 - Dec 2020Melbourne, Victoria, Australia* Improved leadership reporting and identified strategies to maximize existing systems.* Responsible for achieving service and efficiency KPIs.* Spearheaded supply chain efforts such as purchasing, inventory management, reducing costs and environmental impacts.* Served as a subject matter expert and point of contact for regulatory issues.* Attained and managed an AUD $1M contract while managing a team of 20 team members.* Increased customer satisfaction to 80% by re-establishing the quality standard for clients. -
Senior SupervisorMermaid Property Services Jan 2019 - Jun 2020Melbourne, Australia* Implemented the Cleaning Program in multiple sites.* Partnered with senior leaders on large scale projects and process improvement efforts.* Communicated risks and issues to relevant areas to ensure client satisfaction. * Lead Senior Supervisor for the high-profile clients and most prestigious schools in Melbourne.* Established uniform processes to maximise efficiency for 13 venues.
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Business Unit Manager - Consumer Health CareLaboratorios Siegfried. S.A.S Sep 2014 - Feb 2016Bogotá D.C. Area, Colombia* Planned, developed, led and executed a five-year marketing plan.* Success launching consumer promotions, integrating communication channels, devising an advertising strategy and managing a digital platform.* Developed a business growth plan through commercial planning with a five-year lifespan.* Facilitated negotiations with private television channels and other forms of media.* Developed and defined the strategic concept and brand value.* Managed a Consumer Health Care Division consisting of seven brands that competed in five different therapeutic specialties and participate in all commercialisation channels.* Achieved annual sales of AUD $12M with 10% investment on the Marketing Plan.* Represented 45% of the laboratory sales.
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Product Manager - SnacksComestibles Ricos S A Feb 2014 - Aug 2014Bogotá D.C. Area, Colombia* Researched, designed and executed programs according to the brands image.* Successfully implemented strategies to increase growth, development and market share.* Defined and executed the strategic marketing plan.* Monitored the financial results to ensure profitability.* Strategically developed alliances to guarantee the growth of the brands.* Oversaw the branding, research, design, and strategy for Mixed Snacks.* Managed and executed a marketing plan with an annual sale of AUD $16M. -
Senior Brand ManagerTakeda Mar 2012 - Apr 2013Bogotá D.C. Area, Colombia* Planned, developed, led and executed the marketing plan for a portfolio of clients.* Created and developed new products that met the needs of consumer nutrition and health demands.* Monitored and assessed advertising investments.* Ensured the correct application of multinational concepts and policies.* Relaunched the Consumer Health Care Line and designed the communication platform, packaging and advertising in mass media and social networks.* Negotiated with television networks for various products. -
Brand ManagerYupi Jun 2010 - Jul 2011Valle Del Cauca Area, Colombia* Planned, led and executed the marketing plan of the different brands under their responsibility.* Ensured the brands' health and the profitability of the business units in charge.* Managed the marketing investment budget ensuring the proper use of assigned resources, always achieving the company's cost/benefit, an efficient publicity investment and positive impact on sales.* Led the development of new products, promotional activities and innovation processes.* Efficient management of the value chain for the brands.* Generated the relevant research on the performances of the brands to realise the effectiveness of the marketing actions.* Developed of commercial strategy and prices.* Led the special plans for the distributors of the company.
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Business Unit Manager - Industrial LineHarinera Del Valle S.A. Jan 2009 - Jul 2010Valle Del Cauca Area, Colombia -
Junior Brand Manager - Pastas La MuñecaHarinera Del Valle S.A. Jul 2006 - Jan 2009Valle Del Cauca Area, Colombia
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Business Intelligence AnalystHarinera Del Valle S.A. Nov 2005 - Jul 2006Valle Del Cauca Area, Colombia
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Assistant Manager - Pastas La MunecaHarinera Del Valle S.A. May 2004 - Nov 2005Valle Del Cauca Area, Colombia
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Assistant Director Of Public RelationsHarinera Del Valle S.A. Jul 2003 - May 2004Valle Del Cauca Area, Colombia
Edgar Burbano Torres Education Details
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Business Analytics -
Consumer Merchandising/Retailing Management -
Economics -
Engineer -
Public Relations/Image Management
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Customer Service Management -
Project Management
Frequently Asked Questions about Edgar Burbano Torres
What company does Edgar Burbano Torres work for?
Edgar Burbano Torres works for Forest Fire Management Victoria - Deeca
What is Edgar Burbano Torres's role at the current company?
Edgar Burbano Torres's current role is Business Development & Marketing Professional.
What schools did Edgar Burbano Torres attend?
Edgar Burbano Torres attended La Trobe University, Eude Business School, Universidad Icesi, Universidad Del Valle (Co), Pontificia Universidad Javeriana, Pontificia Universidad Javeriana, Rmit University, Rmit University.
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