Edgar Garcia Email and Phone Number
As a dynamic Sales Leader, I excel in driving brand growth and leading high-performing teams to achieve outstanding results. My career has been marked by a strong ability to surpass sales targets, expand market share, and implement strategic initiatives that enhance brand presence and influence. I have expertly managed a diverse portfolio of accounts, consistently achieving impressive growth and elevating sales performance. My leadership in launching and establishing successful brands has been pivotal in enhancing market penetration and visibility. Notably, my strategic execution in brand launches has set benchmarks for market influence and competitive success.Thrive in analyzing market trends and consumer behavior to inform effective brand positioning and product innovation. My collaboration with key partners has expanded market reach and significantly enhanced brand visibility. My proactive approach in optimizing sales strategies has consistently led to impressive growth, outpacing industry averages and setting new standards for success. I have guided and motivated teams, fostering a high-performance culture and driving collective success. My implementation of innovative programs and strategies has accelerated product movement, increased profitability, and strengthened overall brand performance.My contributions to brand expansion have been instrumental in rejuvenating market presence and enhancing customer engagement. I have played a key role in the successful introduction and positioning of new brands, strategically capturing market share and elevating brand recognition. I am adept at devising comprehensive marketing plans, orchestrating impactful events, and optimizing product placement and pricing strategies. My focus on enhancing retail effectiveness and consumer appeal underscores my commitment to driving brand success through strategic thinking and data-driven decision-making.
Reyes Beverage Group
View- Website:
- reyesbeveragegroup.com
- Employees:
- 193
-
Spirits Sales SupervisorReyes Beverage Group Nov 2024 - PresentCentral Valley Of CaliforniaDevelop a sales team to achieve market growth.Take on new spirit, suppliers and grow their portfolio throughout each ZIP Code to net positive trends. -
Market Development RepresentativeSazerac Company Jan 2023 - Nov 2024San Joaquin County, California, United StatesIndirectly led a high-performing team of 14 sales representatives and 2 area supervisors, successfully driving brand growth and consistently surpassing targets. My leadership resulted in a significant market share expansion, with a focus on key performance brands that bolstered our dominance in assigned territories.During the second half of FY23, my team and I achieved outstanding results, exceeding growth targets across multiple brands. Notably, we surpassed the 99-brand growth target by 107%, increasing volume from 330 to 406 9L equivalent cases. The Platinum brand saw a remarkable 228% increase, growing from 11.5 to 30 9L equivalent cases, while Fireball's volume rose by 111%, from 1304 to 1745 9L equivalent cases.Further exceeding expectations, we grew the Stirrings brand by 125%, expanding from 31 to 53 9L equivalent cases, and achieved a staggering 1375% growth for Wheatley Vodka, from 1 to 22 9L equivalent cases. Southern Comfort's volume increased by 136%, from 69 to 99 9L equivalent cases, and Parrot Bay grew by 145%, from 11 to 19 9L equivalent cases.Spearheaded distributor-led initiatives, including in-store selling and marketing strategies, which significantly enhanced account performance and brand visibility. My efforts in planning and implementing effective programs consistently met or exceeded distribution, display, and retail promotional objectives, contributing to sustained brand success. Additionally, I cultivated strong, mutually beneficial relationships with retailers, wholesalers, and internal teams, which fostered enhanced collaboration and accelerated brand growth. -
Brand Development RepresentativeAnheuser-Busch Jan 2020 - Dec 2022Modesto-Merced AreaIn a dynamic sales environment, I effectively managed a portfolio of 75-85 accounts, consistently driving month-over-month growth and surpassing sales targets. My strategic leadership played a pivotal role in the successful launch of the Cutwater RTD brand, achieving an impressive average distribution of 5 SKUs per account, and in the Nutrl brand launch, where I secured 100% distribution across 79 accounts. These accomplishments underscore my ability to influence the market and execute strategic plans effectively.Demonstrated exceptional sales acumen by securing the Nutrl National incentive for the highest number of RTD placements during launch week, highlighting my competitive drive and sales prowess. My collaboration with R.N.D.C partners to place and sell 50 cases of Cutwater RTDs further expanded market reach and enhanced brand visibility, showcasing my capability to forge impactful partnerships and drive sales.Through diligent use of Vermont Information Processing software, I meticulously tracked key performance indicators, which enabled data-driven decision-making and optimized sales strategies. This analytical approach contributed to a remarkable 846% year-over-year growth in the Seltzer segment, with sales soaring from 936 to 8,747 cases, significantly outpacing the beer segment.My leadership extended to overseeing a team of 16 sales representatives and 2 area sales managers, fostering a high-performance culture and driving team success. Additionally, I implemented innovative buyer programs that notably accelerated sales for 25oz singles, boosting overall product movement and profitability, and further demonstrating my ability to enhance sales performance through strategic initiatives. -
California Trade ManagerAnheuser-Busch Jan 2017 - Jan 2020Modesto-Merced AreaDuring the period from 2016 to 2017, I played a pivotal role in expanding the Michelob Ultra brand, achieving a remarkable increase in sales from $6.4 million to $7.7 million. My efforts were instrumental in ensuring 100% distribution of all Michelob Ultra stock-keeping units, which contributed to a significant market saturation. This accomplishment was further supported by the successful implementation of the Blue/Red door program, which enhanced product visibility and drove sales within cooler spaces.My exceptional sales leadership was recognized by earning the title of California Trade Manager of the Month eight times, a testament to my ability to consistently drive positive volume trends. I also provided critical support and training to onboarding sales teams in Northern California, strengthening the regional market and enhancing overall efficiency. My strategic approach helped the wholesaler secure the national wholesale incentive by driving positive volume trends for Michelob Ultra, thereby solidifying the brand's position in the market.In addition to my work with Michelob Ultra, I played a key role in launching and positioning Estrella de Jalisco, effectively disrupting the import market and capturing new market share. This involved strategic planning and market analysis to ensure a successful entry into a competitive space.Contributed significantly to the re-development and marketing campaign for the Bud Light brand. This effort involved refreshing the brand's market presence and improving customer engagement through innovative strategies and targeted marketing initiatives -
Trade Activation ManagerAnheuser-Busch Apr 2016 - Dec 2016Modesto, California, United StatesLed the successful launch of the Montejo brand by strategically partnering with brand ambassadors, which significantly boosted sales and market visibility. My role involved crafting and executing comprehensive marketing plans that not only introduced Montejo to the market but also accelerated its growth and increased brand recognition.Orchestrated high-impact special events to highlight new SKUs, which effectively engaged consumers and heightened product awareness. My efforts included providing weekly execution reviews and analytical reports to the wholesale team, resulting in the implementation of best practices that enhanced trade performance.To further optimize market impact, I refined product placement and pricing strategies for innovation brands. By strategically positioning products in prominent cooler doors and aligning prices with market competition, I improved retail effectiveness and consumer appeal. -
Warehouse Team MemberDelta Sierra Beverage May 2010 - Apr 2015Modesto, California, United StatesIn a dynamic warehouse environment, I significantly improved operational efficiency and turnaround times by playing a pivotal role in loading, building, and receiving processes. My strategic oversight of these activities led to streamlined workflows and reduced processing delays, enhancing overall performance.As the organizer and manager of a swing shift crew, I successfully boosted team productivity and operational effectiveness. My leadership resulted in a marked increase in warehouse throughput, demonstrating my ability to drive performance and foster a high-functioning team.Developed and implemented strategic plans to optimize the work environment, focusing on safety, error reduction, and employee satisfaction. My collaboration with cross-functional teams ensured alignment with company goals, enhancing interdepartmental synergy and contributing to the achievement of broader organizational objectives. Additionally, my willingness to perform various general warehouse duties showcased my flexibility and dedication to supporting team and operational needs.
Edgar Garcia Education Details
Frequently Asked Questions about Edgar Garcia
What company does Edgar Garcia work for?
Edgar Garcia works for Reyes Beverage Group
What is Edgar Garcia's role at the current company?
Edgar Garcia's current role is Expert in Sales & Marketing Leadership | Brand Strategy Development & Growth | Mastering Brand Launches | Skilled in Account & Customer Relationship Management.
What schools did Edgar Garcia attend?
Edgar Garcia attended College Of Business - Stanislaus State, Modesto Junior College.
Who are Edgar Garcia's colleagues?
Edgar Garcia's colleagues are Neil Kiley, Victoria Sanchez, Brett Gaines, Edizandro Morales Herrera, Maryann Rivera, Angelo Deluca, Nathan Jones.
Not the Edgar Garcia you were looking for?
-
1hyatt.com
-
Edgar Garcia
Las Vegas, Nv2getordermark.com, nextbite.io -
4sgdgroup.com, hotmail.com, verescence.com, stoelzle.com
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial