Edgar Melosso Email & Phone Number

Greater Toronto Area

Marketing, graphic design, and art production services.ST. JOSEPH Communications | Multinational Advertising and Marketing Agency• Worked under the direction of the creative director on a variety of projects for major national brands including Canadian Tire MOTOMASTER and CERTIFIED Graphic Standards/Branding Guides and retail packaging, METRO Selection and IRRESISTIBLES food retail packaging, and REXALL Drugs retail packaging.ECOWATER Canada | Multinational Water Filtration Products Manufacturer • Worked closely with senior stakeholders in Canada and U.S.A. on rebranding of the professional products line. Contributed to the design of a new logo and re-branding of corporate image.• Designed and managed all phases of art production for product line brochures, product spec sheets, packaging, labels, P.O.S. display material, product emblems and decals, and marketing collateral.• Responsible for the design and production of trade show marketing collateral, backdrops, and banners.NEOTERRA Systems | Telematics Solutions, Motorola Platinum Channel Partner• Worked closely with senior stakeholders on re-branding of corporate image.• Designed and managed all phases of art production for product line brochure, trade show marketing collateral, backdrop, and banners. Sourced and coordinated suppliers and printers.OVOT One VoiceOneTeam | Youth Leadership Organization• Worked closely with directors on re-branding of corporate image.• Designed and managed all phases of art production for corporate brochure, postcards, fundraising events collateral, posters, and banners. MATCH Mg | Multinational Advertising and Marketing Agency• Worked under the direction of the creative team to produce final artworks for an international client.SCHAWK! | Multinational Advertising and Marketing Agency• Worked under the direction of the art director designing packaging for a major consumer brand.www.edmelossographicdesign.com

Montreal, Canada Area

• Worked closely with senior stakeholders to develop B2B and B2C Canadian and U.S.A. marketing strategies.• Designed new logo and re-branded corporate image by creating new designs for all corporate communications resulting in increased brand awareness. • Designed and managed all phases art production for consumer and trade magazine advertisements, packaging, P.O.S. material, product emblems and hardware, catalogues, and marketing collateral. • Designed all new bilingual consumer Web site with separate Dealer Portal for online order processing. Created all graphics, images and copywriting. Managed and exploited full capabilities of Web site CMS by providing creative solutions for home and landing pages. Engaged dealers using creatively designed email-marketing promotions.• Increased consumer awareness by designing and producing public transit and outdoor advertising campaigns (Montreal, Toronto, Calgary). • Promoted brand and products at trade shows in Canada and U.S.A. Responsible for the design and production of trade show related collateral, backdrops, banners, and signage. • Directed on-going photo shoots of product line of over 300 products. Directed on-location photo shoot including coordination of photographer, models, and venue. • Responsible for copywriting of corporate communications, promotional letters, and press releases. • Supervised and directed production artists, photographers, and suppliers (in-studio and on location).

Montreal, Canada Area

* Responsible for sales, budget development, quotations, and project coordination.* Designed and managed art production for print advertising and marketing collateral.* Worked closely with clients to develop and implement marketing campaigns and P.O.S. materials.* Supervised and directed production artists, photographers, and suppliers.* Completion of projects within allotted budgets.Industries: Retail, pharmaceutical, industrial, marine/offshore, financial, fashion, education, house wares, foodProjects: Consumer and trade ads, retail packaging, posters, promotional material, consumer and corporate brochures and catalogues, annual reports, logos and corporate identity, exhibition promotion

D.E.C. Commercial Art, Advertising Design, Graphic Arts, Photography, Fine Art

Education record