Enterprise Sales Account Executive - North America Finserv
Vancouver, Bc, Ca
Working with Global Financial Service companies to execute their Social Media Strategy, drive tangible ROI and manage regulatory & security risks. Focussing on Digital Skills Education in 2020/2021 for Sales, Marketing, Wealth Managers, Agents & Advisors.Working with new Employee Advocacy and Advisor Social Selling programs to build business cases and develop strategy in the pilot phase, through to working with existing Social Selling programs to focus on improved data analytics, real-time compliance and tailored education to improve adoption rates over competitors such as Hearsay and Elevate.Enabling Social Media, Digital, Marketing & Customer Service teams to take their Social Marketing & Customer Service strategies to the next level. Working with teams to improve upon the capabilities & levels of service they have with providers such as Social Studio, Spredfast and Sprinklr.Key areas I'm working with my clients include:- Fully integrated social media data strategies, leveraging existing technology investments across CRM, Web Analytics, Marketing Automation and Compliance.- Social Listening to analyse Customers, Competitors, Content, Trends, Event Sponsorship, Product Feedback and developing Crisis.- Engagement and Publishing management across departments and regions.- Analytics to ensure ROI across campaigns.- Enabling Paid, Owned and Earned strategies.- Enhancing levels of Social Media Security & Compliance.Personal achievements:Over $8m in Revenue65 new logos wonManaged a book of business worth $3.3M ARRTop Parliament Club 2021Top 5 sales attainment 3 years in a row