Associate Director
Current
Jul 2024 - Present
Who is Edison Lin? Overview
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Edison Lin is listed as Associate Director at Klick, based in Toronto, Ontario, Canada. AeroLeads shows a matched LinkedIn profile for Edison Lin.
Edison Lin previously worked as Analytics Manager at Klick and Business Analytics Manager at Postmedia Network Inc.. Edison Lin holds Master Of Business Administration - Mba, Business Administration And Management, Business Analytics from University Of Toronto - Rotman School Of Management.
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Email format at Klick
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Klick
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Profile bio
About Edison Lin
Excellent knowledge and experience in leading digital analytics projects in different industries, leading and working with cross-functional teams, including BI, Data engineering, and Data Science, to build comprehensive analytics solutions and platforms.
Listed skills include Support Vector Machine, Data Science, Qlik, Predictive Modeling, and 38 others.
Current workplace
Edison Lin's current company
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9 roles
Edison Lin work experience
A career timeline built from the work history available for this profile.
Analytics Manager
May 2023 - Jul 2024
Business Analytics Manager
- Took part in the organizational digital transformation project by restructuring the analytics processes and infrastructure.- Led the implementation of a new content analytics solution, which significantly improved the media content strategic planning process. The solution is currently used by 200+ active users.- Worked with numerous cross-functional teams to implement and improve the analytics across platforms, including Executive KPI reporting, Advertising Campaign Tracking, Reader Journey Mapping and Digital Subscriptions Attribution Modeling.
Jan 2022 - May 2023
Business Intelligence Analyst - Own Brands & E-Commerce
- Utilized Tableau to build 5+ ongoing operational reports and dashboards for various departments- Constructed a statistical business model by using SQL and Excel Power Query to analyze and predict the seasonal sales- Developed and established SQL stored procedures, complex queries and views for the purpose of data extraction and analysis- Identified the continuous process enhancement opportunity from existing work process, and developed automation generate business reports, which greatly improved daily operational efficiency.
Jan 2021 - Jan 2022
Retail Intelligence Analyst
- Designed SQL queries and SSIS processes to acquire and organize the large and complex data set from different data sources - Created and updated SQL databases, designed SQL queries to prepare views/tables for further reporting needs.- Led and designed 10+ data-driven models and “best-in-class” Power BI visual analytics solutions for clients.- Demonstrated excellent detail-oriented ability in large-scale data set by performing QA analysis with zero financial errors- Designed and led several Excel, Power BI and SQL training sessions for employees from different departments
Jul 2019 - Dec 2020
Data Analyst
- Led and designed a data-driven model to identify sales opportunities and advance strategic decision-making for 10+ clients.- Worked with clients to identify KPIs, designed and maintained the Retail Scorecard for business requirements.- Performed data mining, and analyzed the results of marketing campaigns using various analysis techniques.
Jun 2018 - Jul 2019
Marketing Data Analyst
- Utilized Microsoft Excel, SQL and Tableau to analyze various consumer datasets and create actionable reports and visualizations.- Updated and maintained a SQL database of consumer insights. Collaborated closely with senior managers and supervisors to develop and improve the market research processes and analytic solutions.
Nov 2017 - Jun 2018
Data Analyst
Jamoment Tech Inc.
Jan 2015 - Jan 2016
Data Analyst
Noark Electric
Jul 2013 - Aug 2013
2 education records
Edison Lin education
Master Of Business Administration - Mba, Business Administration And Management, Business Analytics
University Of Toronto - Rotman School Of Management
Bachelor Of Science - Bs, Double Major In Statistics And Economics
University Of Toronto
FAQ
Frequently asked questions about Edison Lin
Quick answers generated from the profile data available on this page.
What company does Edison Lin work for?
Edison Lin works for Klick.
What is Edison Lin's role at Klick?
Edison Lin is listed as Associate Director at Klick.
Where is Edison Lin based?
Edison Lin is based in Toronto, Ontario, Canada while working with Klick.
What companies has Edison Lin worked for?
Edison Lin has worked for Klick, Postmedia Network Inc., Sobeys, Mosaic North America, and Bell.
How can I contact Edison Lin?
You can use AeroLeads to view verified contact signals for Edison Lin at Klick, including work email, phone, and LinkedIn data when available.
What schools did Edison Lin attend?
Edison Lin holds Master Of Business Administration - Mba, Business Administration And Management, Business Analytics from University Of Toronto - Rotman School Of Management.
What skills is Edison Lin known for?
Edison Lin is listed with skills including Support Vector Machine, Data Science, Qlik, Predictive Modeling, Looker, Enterprise Resource Planning, Microsoft Powerpoint, and R (Programming Language.
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