Focused on the sales and use of the digital homework solutions for the higher education market place, specifically in math, science, humanities, and social and behavioral sciences, for the Northern California district.

Responsible for product training, sales, and adoption support for 30+ sales representatives in the ten western states in world languages marketplace.

During the five years I worked as a Consultant my title morphed and changed with evolving business conditions. At the end of this phase of my career we were called Learning Solutions Specialists or L2Sesses. I basically worked as sales closer. I helped reps learn their product, developed relationships with key customers, and helped with sales presentations as needed. After the sale, I helped train customers in the use of the relevant technology if appropriate. During the 5 year period, Thomson became Cengage Learning after 2007.

I managed the editorial group responsible for publishing in intro psych, specifically the Weiten, and Coon franchises, and in developmental psychology. I served as publisher for the successful Social Work and Counseling lists, and, during my last year in editorial, for education. In 2002 my list was the number list out of 32 within the company, posting a 32% over goal in sales performance. It was a very good year.

Responsible for the hiring and training of the 11 Market Strategists for all three specializations at Harcourt Brace College Publishers. In addition, the advertising department reported into me and we were responsible for the communications and direct mail services for the company. In that year, the college division made its number and the year was deemed a success.

After working with SCP as a freelance consulting editor, I had the opportunity to work on staff as Executive Editor.I managed a group of assistants, and developmental editors and published for the full range of courses in Biology. Publications included first editions in Botany, Marine Biology, and Non-majors Biology, and successful revisions in Nutrition and majors Biology. I was promoted to VP Marketing Strategy in 1998

Responsible for the signing and development of titles for General Biology, Microbiology, and upper-level organismal biology for the college textbook market. I worked on the first edition of the "baby" Campbell, Campbell/Mitchell/Reese, the third edition of the majors Campbell, and the blockbuster fourth edition of Tortora/Funke/Case, Microbiology. In 1992, I won the coveted editor of the year award for the publication of Tortora 4/e that had 113% increase in marketshare. While on staff at B/C, I signed and published the successful Morgan/Carter lab manual, and the first digital supplements in Biology including FishFarm, and a video disk to support Campbell's third edition.

Responsible for the marketing strategy and execution for multiple disciplines during the 5 years of service in this capacity. Disciplines supported included Psychology, Sociology, Anthropology, Accounting, Geography, and Foreign Languages. I launched the Biology list at RH, with the successful promotion of Wessells/Hopson's Biology, and Postlethwait/Hopson's Nature of Life. The latter was the most successful non-majors book of the decade.

Responsible for sales in the West LA sales territory for Random House college division. During the two years I was in the territory, sales increased 50%. It was the highest dollar volume territory in the western region when I was hired and when I left it upon promotion to Marketing Manager the summer of 1984.