Edith S.

Edith S. Email and Phone Number

Strategic Experience Research Leader, Research Program Developer, Instructional Systems Designer @ FreshTracksHX
Edith S.'s Location
Miami-Fort Lauderdale Area, United States, United States
About Edith S.

20 years honing skills that deliver impactful customer insights.Strategic Experience Research leader and contributor for agencies, start-ups, and established corporations. Deep experience in SAAS, e-commerce, B2B, intranets, online communities, and online instruction. Skilled at managing entire project/process, while implementing UX research from concept to execution. Passionate advocate for human-centric design. Valued for collaborative style that builds strong relationships with business, clients, and teammates. Translate research findings into actionable steps that improve both the customer experience and the business bottom line. Notable agency work with such clients as CVS, Publix, The Coca-Cola Company, Green Mountain Coffee, Randstad, Goody's Hair Products, NAPA, Lexis-Nexis, Cox Radio Interactive, AT&T, Georgia Power, Revian, and MRI Real Estate Software.

Edith S.'s Current Company Details
FreshTracksHX

Freshtrackshx

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Strategic Experience Research Leader, Research Program Developer, Instructional Systems Designer
Edith S. Work Experience Details
  • Freshtrackshx
    Isd/Ux Research Consultant
    Freshtrackshx Dec 2024 - Present
    Department of Veterans Affairs -Improving the experience of Veterans and the providers who serve them by implementing best practices in learning and user experience research and design.
  • Liberty Mutual Insurance
    Sr. User Experience Researcher
    Liberty Mutual Insurance Sep 2024 - Dec 2024
    Boston, Ma, Us
  • Charles Schwab
    Sr. User Experience Researcher
    Charles Schwab May 2022 - Feb 2024
    Westlake, Texas, Us
    - Managed UX research and strategy efforts centered on Schwab’s High Net Worth (HNW) clients. - Drove UX decisions based on research insights.- Managed all UX research events that drove process improvements and UX component design for Schwab's Design Library System (DLS). - Wrote and managed first, large-scale survey to discover Schwab client experience with the online Help ecosystem. - Conducted site-wide audits, click-tests, usability testing, card sorts, and various other research studies. - Obtained advanced level certification in User Zoom proficiency.
  • Ukg (Ultimate Kronos Group)
    Program Manager, User Research- Learning, Development & Community
    Ukg (Ultimate Kronos Group) Sep 2019 - May 2022
    - Planned/facilitated stakeholder workshops that defined features and UX for the new unified customer community. Community ultimately received The Community Roundtable's Award for 'Outstanding Community Design Element 2023'.- Initiated and managed first user experience research program to company's Learning department, including the collaboration with accessibility experts- Level Access, to ensure the new unified customer Community met the standards in accessibility.
  • Ukg (Ultimate Kronos Group)
    Sr. User Experience Analyst
    Ukg (Ultimate Kronos Group) Dec 2015 - Aug 2019
  • Strongthumb
    Director, User Experience
    Strongthumb Aug 2014 - Aug 2015
    -Led a growing team of UX Designers/Architects, as we provided full-service digital solutions for such clients as ABC Fine Wine & Spirits and Rooms to Go.-Scoped and managed UX projects, including the redesign of the ABC Fine Wine and Spirits mobile e-commerce app, as well as the company intranet.-Established all customer experience guidelines, best practices.-Organized and wrote test scripts and moderator guides for usability testing.-Evangelized UX/CX in and outside the company.-Conducted CX evaluations of e-commerce desktop and mobile sites/apps.-Created iterative wireframe designs and prototypes via Axure software.
  • Office Depot
    Sr. User Experience Architect
    Office Depot Sep 2013 - Aug 2014
    Boca Raton, Florida, Us
    -Wireframed solutions for various aspects of contract business (b2b), including account registration, online quoting and multivendor selection.-Created a testing template and several scripts for usability testing sessions.-Conducted heuristic evaluations of various company web site sections.-Conducted competitive landscapes of both contract and consumer e-commerce sites.-Designed site checkout prototype, which was highly rated by participants in two rounds of formal usability testing.-Designed, prototyped and gained agent feedback on a specific online tool that allowed CSRs to address migrating/integrating customers' needs.-Worked closely with team Program Owner and Business Analyst to create optimal, but practical, business solutions in a fast-paced, Agile environment.-Collaborated closely and efficiently with an amazing team of analysts, front-end/back-end developers and QA, to ensure bi-weekly sprints were successfully completed.
  • Ux Consulting/Ia Tap,Inc.
    Founder/Lead Ux Specialist
    Ux Consulting/Ia Tap,Inc. Sep 2001 - Sep 2013
    - Fiserv: Prototype design and user research for bill pay flow, including popmoney.com.- Mastercard (Chrysallis Partners): Video production (contextual inquiry) and video editing to gather customer insights on the use of a card as mass transit pass in NYC.-The Coca-Cola Company (SagePath Consulting): Wireframe design and usability testing of employee portal; IA and wireframe design for the company's Atlanta tourist attraction: worldofcoke.com- CVS.com (StudioCom): Information architecture (IA), wireframes, and prototype design for site store; in-store, "guerilla"​ usability testing, formal usability testing consultation.- Green Mountain Coffee: Wireframe and persona design for company's web site.- Publix (Rare Medium Consulting): Wireframe design and primary research for vendor online application; wireframe design and research of employee assistance portal; focus group moderation to gather customer feedback on use of mobile for shopping.

Edith S. Skills

Information Architecture User Experience Usability Testing Usability Interaction Design Wireframes User Interface Design User Scenarios Wire Framing User Centered Design E Commerce User Experience Design Contextual Inquiry Persona User Research Mobile Devices Mobile Design Experience Design Human Computer Interaction Content Strategy Usability Engineering Requirements Gathering User Interface Axure Rp Axure Agile Methodologies Digital Strategy Mobile Applications Mobile Internet Omnigraffle Web Analytics Web Design Front End Information Design Interactive Advertising Start Ups Web Project Management Visio Card Sorting Content Management Cms Site Maps Rapid Prototyping Adobe Fireworks Paper Prototyping Task Analysis Focus Group Moderation

Edith S. Education Details

  • Uga Mary Frances Early College Of Education
    Uga Mary Frances Early College Of Education
    Educational/Instructional Media Design
  • Converse University
    Converse University
    English Literature

Frequently Asked Questions about Edith S.

What company does Edith S. work for?

Edith S. works for Freshtrackshx

What is Edith S.'s role at the current company?

Edith S.'s current role is Strategic Experience Research Leader, Research Program Developer, Instructional Systems Designer.

What is Edith S.'s email address?

Edith S.'s email address is ed****@****ink.net

What is Edith S.'s direct phone number?

Edith S.'s direct phone number is +193159*****

What schools did Edith S. attend?

Edith S. attended Uga Mary Frances Early College Of Education, Converse University.

What are some of Edith S.'s interests?

Edith S. has interest in Children, Civil Rights And Social Action, Education, Environment, Poverty Alleviation, Human Rights.

What skills is Edith S. known for?

Edith S. has skills like Information Architecture, User Experience, Usability Testing, Usability, Interaction Design, Wireframes, User Interface Design, User Scenarios, Wire Framing, User Centered Design, E Commerce, User Experience Design.

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