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Ed Leon Email & Phone Number
Chief Executive Officer
at
PBS Fort Wayne
LinkedIn matched
✓ Verified July 2026
3 data sources
Profile completeness 86%
Current company
Role
Chief Executive Officer
Location
United States
Company size
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Ed Leon is listed as Chief Executive Officer at PBS Fort Wayne, a with 29 employees, based in United States. AeroLeads shows a matched LinkedIn profile for Ed Leon.
Ed Leon previously worked as Deputy Director and Chief Operating Officer at Arkansas Pbs and Deputy Director and Chief Operating Officer at Arkansas Pbs. Ed Leon holds Bachelor'S Degree, Communication And Media Studies from Loyola Marymount University.
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PBS Fort Wayne
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Profile bio
About Ed Leon
DIGITAL MEDIA | BRAND CONTENT | STRATEGY | LEADERSHIPA dynamic creative leader successful in launching digital media and content ventures for new and unique markets, Ed develops innovative projects, products, acquisitions and strategic partnerships to forge new ventures that build value, views, ratings, brand equity and revenue via diverse content and programming initiatives.Since 2018 he has been Chief Operating Officer of Arkansas PBS helping to lead the statewide public media network to new levels of achievement including a 25% expansion of its FCC broadcast transmission footprint, groundbreaking statewide educational initiatives for students, Public Media Awards for overall excellence in education and community engagement, the Mid America Emmy Award for community service and multiple national and regional awards for excellence in content creation.As Chief Brand Officer of The Great Courses he increased creative content, revenues and SVOD distribution for $150m edutainment media brand, forging long-term cobranded content partnerships with National Geographic, Smithsonian, Mayo Clinic, The Culinary Institute of America; leading a diverse workforce of 100+ creative and technical staff in product development and brand marketing while running a premium content studio producing a diverse slate of 500+ hours a year of short & long form video series; innovating production values, brand content, virtual reality and accredited education.As SVP Programming & Production launching the SiTV cable network [now Fuse] he helped expand the TV marketplace to a young, multicultural, acculturated Latino audience, establishing a content vision, operational & production infrastructure; and executive producing of 500+ hours of original programming.As an experienced TV producer, he has delivered hundreds of hours of original programs for major media: FOX, NBC, ABC, Disney, Sony, CBS Distribution, and MTV in non-scripted, informational genres. In addition, he has built award-winning brand creative teams, and created TV ads and collaborations with brands (Suzuki, Pepsi, Diageo, Target, Verizon) to generate millions in product integration revenue. Strengths: creative development | brand management | innovation | strategic vision | partnerships | biz dev | driving new markets & revenues | corporate & consumer selling | P & L | acquisitions & negotiations | managing multiple complex initiatives | handling rapid change | driving out-of-the-box thinking
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Ed Leon's current company
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Pbs Fort Wayne
23 roles · 44 years
Ed Leon work experience
A career timeline built from the work history available for this profile.
Deputy Director And Chief Operating Officer
Deputy Director And Chief Operating Officer
Operational leader driving strategy, content and media operations for a statewide PBS broadcaster and multiplatform media production company. Critical oversight of station operations, strategic goals, content, programming, workflows, budgets, and modernization of tech infrastructure. Transforming workflows, reporting structures and multiplatform digital distribution to maximize efficienciesLeading transformative Emmy-winning content creation and media learning initiatives for K-6 students Leading new FCC broadcast license and transmission expansion to increase audience by 25% Turbocharging content creation with new content verticals, digital series, and expansion into sports Leading operational transition into ATSC 3.0 with early-stage adoption and next gen revenue opportunitiesEnacting modernization efforts in master control operations, production workflows & media management Creating new KPIs and benchmarks to measure success metrics and audience impactMultiple Public Media Awards for overall excellence and multiple Emmy Awards for content
Chief Brand Officer
Head of content creation, brand marketing, creative media production and strategic content partnerships for $150 million market leader in “edutainment” media for lifelong learning; innovated and revitalized product development and creative brand execution; turbocharging sales and customer satisfaction metrics.Forged long term cobranded content partnerships with Smithsonian, National Geographic, Mayo Clinic, The Culinary Institute of America, and othersLed diverse workforce of over 100 creative and technical staff in content development, video production, UX/UI, brand marketing, print, web, email and TV advertising; plus, the delivery to distribution platforms Amazon Channels, Netflix, Comcast, Audible, Roku, etc.Drove elevated production creative across 550+ hours per year (for 7 years) of short & long form video series in diverse subject areas; achieving multiple multimillion dollar hit titles and expanding into lucrative new content: Photography, Culinary, Wellness, Brain Fitness, Wine, Hobbies, Travel, Music Instruction, Computer Programming, Language Learning, and Tai Chi, delivering all-time high salesExpanded technical capacity into HD, virtual sets and digital streaming while meeting aggressive monthly schedules and hitting multimillion dollar budget targets contributing to all-time high revenues and EBITDADirected branding, content and UI for proprietary SVOD services "The Great Courses Plus" and "Signature Collection" on Amazon ChannelsCreated brand content for Netflix, Comcast VOD, Sirius XM, The Torch Podcast and The Great Courses Daily.comDrove multiple strategic initiatives including: Virtual Reality with Oculus and HTC Vive, content licensing & acquisition for SVOD, accredited education, and key affiliate marketing relationshipsBrand ambassador in press releases, spokesman in award-winning promos, host of branded podcast, production voice overs, commercials, and presentationsPromoted from SVP, Product Development in May 2013
Sep 2009 - Mar 2017
President
New Bag Productions, Inc.
Head of strategy, development and production for independent production company focused on developing and producing series programming for basic cable and networks in all unscripted genres. Develop concepts, proposals, formats, budgets, pilots and all creative execution. Developed projects with Hearst, A&E, 3-Ball, Peace Arch Entertainment and Jim Henson Co.
2007 - Sep 2009
Senior Producer
Dr. Phil - top rated talk series with Dr. Phil McGraw – 2 Emmy nominations. Wrote and produced. Creative oversight of show concepts, bookings, research show and talent prep, editing.
Apr 2008 - May 2009
Senior Vice President Of Programming & Production
Nuvotv (Now Fuse Media)
Founding executive of SiTV, first English language cable network & media brand for acculturated Latinos (Now NUVOtv). Developed and produced 17 original TV series and more than 500 hours of multi-genre programming in four years. Created multi-million dollar new sector of the Latino media marketplace; Also functioned as Executive Producer.Created and executed content & programming vision from start-up; implemented business plan from concept through 200% capitalization growth Managed more than $50 million dollars of complex, multifaceted production and corporate budgets; always hitting targetsCreated 500+ hours of high quality original HD TV programming in multiple genres including: comedy (Latino Laugh Festival, Unacceptable Behavior), reality (Urban Jungle, Pastport), dating (Dating Factory w/ Mario Lopez), music (The Drop, Flow & Tell, Jammin), talk (The Rub, Breakfast, Lunch & Dinner), variety (Styleyes), news (On the Up), game, sports, film. (Complete List Available) Actively developed creative relationships with producers, production companies and format suppliers. Sought out and acquired third party programming and nurtured business relationship with major international and domestic suppliers Endemol, Fox, Sony, Plural, Imagina, Disney and others Originated multi-platform distribution into VOD, digital, and mobile – achieving top-5 metrics with strategic partners such as Comcast, Verizon V-Cast and Time Warner Directed on-air branding team that won 30+ national Promax/BDA awards for excellenceDeveloped strategic ad sales initiatives with partners such as AOL, Verizon, Pepsi, Suzuki, Sony, Disney, Fox, MicrosoftBuilt network programming and technical production infrastructure from the ground up, including transition to HD studio & field production.Mentored and led a diverse workforce of over 150 creative, technical, and executive personnelServed as visible head of company’s outreach; appearing on panels, seminars, up fronts, etc.
2003 - Sep 2007
Executive Producer/Creator
SONY Animation / Kids WB - IQ KittiesScripted animated children’s comedy
2002 - 2003
~1 yr
Supervising Producer
THE OTHER HALF - NBC Studios - Daily variety/talk series with Dick Clark, Danny Bonaduce and Mario Lopez. Hands-on responsibilities: creative vision, talent development, writing, casting, shooting, budget and production oversight and the complete post-production process. Directed creative and technical staff.
2001 - 2003
~2 yrs
Writer / Producer
GOOD DAY LIVE - KTTV Fox11 - EMMY Award winning Daily Live News & Infotainment with Steve Edwards, Jillian Barberie, and Dorothy Lucey.
Jan 1999 - Feb 2001
Executive Producer / Co-Creator
Daily live ensemble talk/magazine series syndicated to Fox TV local affiliates
2001 - 2001
2001 - 2001
2000 - 2000
Producer / Director
ONE SATURDAY MORNING - ABC Network - Live-action children’s programming/comedy segments
1997 - 1999
~2 yrs
Supervising Producer
CARYL & MARILYN - ABC Daytime - talk/variety series with “The Mommies
1996 - 1997
~1 yr
Consulting Producer
Rhysher Entertainment
GEORGE & ALANA - Syndicated daytime talk/variety series with George Hamilton
1996 - 1996
Supervising Producer
GABRIELLE - Topic based talk series with Gabrielle Carteris
1995 - 1995
Producer
Group W
JONES & JURY - Court Series with Star Jones
1994 - 1995
~1 yr
1992 - 1994
~2 yrs
1988 - 1992
~4 yrs
Producer
ABC TALKRADIO NETWORK - The Michael Jackson Show - Daily nationally syndicated news / talk
1986 - 1988
~2 yrs
Director / Producer
Simmons Communications
Director and Producer of Documentaries and public affairs series for cable distribution
1984 - 1986
~2 yrs
Studio Floor Manager
KMEX TV - Los Angeles - Studio coordination of live news and talk broadcasts
1983 - 1984
~1 yr
1 education record
Ed Leon education
-
Loyola Marymount University
FAQ
Frequently asked questions about Ed Leon
Quick answers generated from the profile data available on this page.
What company does Ed Leon work for?
Ed Leon works for PBS Fort Wayne.
What is Ed Leon's role at PBS Fort Wayne?
Ed Leon is listed as Chief Executive Officer at PBS Fort Wayne.
Where is Ed Leon based?
Ed Leon is based in United States while working with PBS Fort Wayne.
What companies has Ed Leon worked for?
Ed Leon has worked for Pbs Fort Wayne, Arkansas Pbs, The Great Courses, New Bag Productions, Inc., and Cbs Television Distribution.
How can I contact Ed Leon?
You can use AeroLeads to view verified contact signals for Ed Leon at PBS Fort Wayne, including work email, phone, and LinkedIn data when available.
What schools did Ed Leon attend?
Ed Leon holds Bachelor'S Degree, Communication And Media Studies from Loyola Marymount University.
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