Edmark S. Email & Phone Number

Metro Manila, Philippines

Philippines

Campaign Planning and ExecutionCollaborate with the Trade Marketing Manager to develop and execute trade marketing campaigns and promotions, including in-store displays, product launches, and sales promotionsMarket Analysis: Conduct market research and analysis to identify opportunities and trends in the consumer goods industry, including competitor analysis, pricing strategies, and consumer behaviorAccount RelationshipsBuild and maintain strong relationships with key retailers and distributors, negotiating promotional opportunities and ensuring product placement and visibilityMerchandisingWork closely with the merchandising team to ensure proper product placement, shelf space, and visual merchandising in retail outletsBudget ManagementAssist in the development and management of the trade marketing budget, tracking expenditures and ensuring cost-effective campaignsPromotional Materials Oversee the creation and distribution of promotional materials, including POS materials, brochures, and product samplesSales SupportCollaborate with the sales team to provide them with the necessary tools and information to effectively sell products to retailersData AnalysisAnalyze sales and marketing data to evaluate the effectiveness of trade marketing campaigns and make data-driven recommendations for improvementCross-Functional CollaborationCollaborate with cross-functional teams, including sales, marketing, and product development, to align trade marketing strategies with overall business goalsReportingPrepare regular reports and presentations for management to communicate the results of trade marketing initiatives and provide insights for future strategies

Manila, National Capital Region, Philippines

- Consistently hitting monthly targets and specific KPI's with an average of 114%.- Handles Major Key Accounts (Supermarkets)- Creating specific sell-in and sell-out programs to increase incremental sales with lower cost from the company

Philippines

Oversees volume achievement, market share and provide marketing support as well as conduct territory analysisImplements point of sales commercial activities and localized sell-in marketing programsManages national trade engagement programs through market segmentationMaintains excellent trade marketing relationships to various retail business partnersGathers effective market intelligence and actively develops remarkable actions plans

Makati City

Develop sales strategy to achieve organizational goals and revenues;Analyzes data to identify sales opportunities;Cultivates effective business relationships with executive decision makers in key accountsCoordinates with the distribution management in fulfilling the required month to date target

Mandaluyong City

Responsible of selling and managing complete range of RingCentral products and services.Implementation of Sales StrategyUnderstanding the sales process and consultative selling skillsManaging the Sales Cycle from lead to a close won dealLead Identification, Qualification, and Sales Pipeline Management

Ncr - National Capital Region, Philippines

Offering a first class service to both potential and existing customers.Managing the work of project associatesMaintaining accurate reference documentation for internal management.Attending trade shows, exhibitions and eventsProviding weekly metric reports (e.g. forecast, sales projection) to the top managementIdentifying and cultivating new prospectsManaging a portfolio of over 30 clients and up to a value of 5 MillionHandling projects in some areas in Central, North Luzon and the National Capital Region (NCR)Analyzing market trends to determine competitive market prices

Master'S Degree, Communication, General

The Master's Program for Communication in Ateneo de Manila University aims to provide a wide range of communication theory, research.

Bachelor’S Degree, Ba Broadcast Communication, Latin Honor : Cum Laude

Activities and Societies: UP Journalism Club : Finance Committee Head 2007-2009 UP Broad Guild : Membership Committee Head 2007-2009 Tinig.