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I oversee strategy at TEGNA. In that role, I am responsible for growth, transformation, and new innovation initiatives. I identify new businesses opportunities for TEGNA, lead business builds, and incubate those businesses. Over the course of my time at TEGNA, I oversaw several business launches including Premion, our $200M+ local OTT streaming sales arm. I have also led transformation efforts including managing the insourcing of our national salesforce rep firm. I also lead a broad set of programs to drive innovation throughout the business with a particular focus on the strategic use of data and artificial intelligence. I also led our cyber business readiness efforts.Prior to TEGNA, I worked in both traditional and next-generation mobile commerce and payments following a 12-year career in the Media Practice at The Boston Consulting Group. In those roles, I have led numerous due diligences for private equity, created digital product strategies, and drove transformations for both traditional and new media businesses.Specialties: OTT / streaming media, broadcast, mobile marketing, local marketing, digital marketing, mobile payments, mergers and acquisition, private equity, and business transformation.
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Chief Strategy OfficerTegna (Formerly Gannett) 2015 - PresentTysons, Virginia, UsResponsible for strategy at TEGNA, one of the largest local television broadcasters in the country, overseeing growth, transformation, new innovation initiatives, and cyber business readiness. -
Founder And PresidentHudson Mobile Advisory Apr 2014 - Dec 2015Mobile consulting firm focused on mobile payments, commerce, location-based promotions, and advertising. -
Chief Commerce OfficerSoftcard Mobile Wallet Dec 2011 - Mar 2014Softcard was the carrier-backed joint venture to create a mobile wallet. Responsible for product, strategy and business development for offers, loyalty programs and location-based promotions. -
Partner And Managing DirectorBoston Consulting Group Sep 2000 - Nov 2011Boston, Massachusetts, UsPartner in the Private Equity and Media Practices. Drove strategy, due diligence, salesforce effectiveness, and digital transformation across a broad range of media companies. -
Associate / Sr. AssociateTowers Perrin (Telesis) 1994 - 1998London, England, Gb
Ed Busby Skills
Ed Busby Education Details
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Columbia Business SchoolFinance And Economics -
The George Washington UniversityLatin American Studies -
The George Washington University School Of BusinessInternational Business -
The George Washington UniversityBachelor'S Degree -
Cranston West
Frequently Asked Questions about Ed Busby
What company does Ed Busby work for?
Ed Busby works for Tegna (Formerly Gannett)
What is Ed Busby's role at the current company?
Ed Busby's current role is Chief Strategy Officer at TEGNA.
What is Ed Busby's email address?
Ed Busby's email address is bu****@****ail.com
What is Ed Busby's direct phone number?
Ed Busby's direct phone number is +191745*****
What schools did Ed Busby attend?
Ed Busby attended Columbia Business School, The George Washington University, The George Washington University School Of Business, The George Washington University, Cranston West.
What skills is Ed Busby known for?
Ed Busby has skills like Strategy, Mobile Marketing, Start Ups, Business Development, Digital Marketing, Mobile Payments, Strategic Partnerships, Business Strategy, Competitive Analysis, Management, Mergers And Acquisitions, Corporate Development.
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