Edna Thiong'O Email and Phone Number
As the visionary Founder and Managing Director of BTC Group, I stand as a beacon of expertise in Market and Social Research, Training, Consultancy in Marketing and Brand Strategy, and Advisory. With over two decades of experience, I have consistently delivered transformative solutions to organizations seeking growth across East and Central Africa. I am passionate about promoting diversity, distributed leadership and collaboration in the research industry, and do so well by serving as the WIRe (Women in Research) events lead for Nairobi and the Kenya Country Chair for G100: Mission Million.Beyond my groundbreaking work at BTC Group, I am a distinguished lecturer in BCom & MSc. Consumer Behavior at the University of Nairobi - School of Business where I empower young professionals to thrive in the dynamic world of marketing and research. Demonstrating my creativity and versatility beyond the corporate realm and into community, I am the author of "Tea with Mom" and "Mommas Love," and the host of "Her Space Podcast". In addition, I am a proud member of the Rotary Club of Nairobi Ridgeways.I strive to exemplify not only professional excellence but also a heartfelt dedication to education, empowerment, and giving back to society.
Btc Group
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FounderBtc Group Jan 2012 - PresentLowerhill Duplex, Suite 34, Lowerhill Road Upperhill, Nairobi,KenyaBTC Group is a 360 degree agency offering research, strategy development and implementation, business advisory, human resource advisory and management training services.Reach us through talk2us@breakthroughconsulting.co.ke or ednathiongo@breakthroughconsulting.co.ke -
Lecturer Of Consumer BehaviourUniversity Of Nairobi Jan 2013 - Present -
Marketing Manager-Customer Experience,Loyalty & RetentionTelkom Kenya - Orange 2009 - Feb 2012Develop loyalty programs and animationsCustomer management through customer profiling and targetingSegmentation strategy Churn management -
Research ManagerSbo Research Ltd 2002 - 2008NairobiManaging large scale research projects of both qualitative and quantitative natureClient service Write research proposalsPrepare research tools e.g questionairres and Focus groups guidesProfiling and samplingWriting research reportsPresentations and dissemination of findingsManagement TrainingStrategy workshops facilitation
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Marketing ExecutiveIcea Kenya Jan 2005 - Jun 2006Manage a large number of insurance brokers working with the organisationTrainingReporting and managing the sales process
Edna Thiong'O Education Details
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Marketing & Strategy -
Education & Psychology
Frequently Asked Questions about Edna Thiong'O
What company does Edna Thiong'O work for?
Edna Thiong'O works for Btc Group
What is Edna Thiong'O's role at the current company?
Edna Thiong'O's current role is Managing Director at BTC Group | Market Research Expert | Author of Tea with Mom & Mommas Love | Host at Her Space Podcast | Lecturer of Consumer Behavior at University of Nairobi.
What schools did Edna Thiong'O attend?
Edna Thiong'O attended University Of Nairobi, University Of Nairobi, Chartered Institute Of Marketing.
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