Edoard Bianchi Lu Email & Phone Number

Mississauga, ON, CA

Mississauga, Ontario, Canada

• Redesigned Catalogue with 500+ pages by improving layout and composition, optimizing visual hierarchy, typography, and imagery to maximize readability and visual appeal for the target audience.
• Led and collaborated with the team ensuring accurate information, quality work, and brand consistency.
• Trained a team member providing guidance and constructive feedback to ensure alignment with brand identity and objectives.
• Created responsive designs for print and digital marketing communications such as banners/posters/flyers for various platforms like social media, website, and print.
• Conceptualized and designed packaging solutions aligned with brand identity and business objectives.
• Enhanced the company's branding identity incorporating market trends and modern consumers, and ensured brand consistency across all company materials and platforms.

Philippines

• Managed client projects from concept to completion, delivering high-quality graphic design solutions that meet objectives such as posters, banners, and social media content.
• Developed visual identities, branding materials, and marketing collateral for diverse clients across various industries.
• Designed and developed websites using WordPress and Shopify in various industries.

San Francisco, California, United States

• Redesigned the website, focusing on enhancing user experience and visual appeal. Incorporated customer feedback improvements, web-based sale strategies, and modern design trends while ensuring seamless navigation and.
• Implemented responsive design principles to ensure the website's compatibility across various devices and screen sizes, improving accessibility and user engagement.
• Managed and updated website content regularly, including product listings, and promotional banners, ensuring accuracy, relevance, and timeliness of information displayed to visitors.
• Received positive feedback from customers and stakeholders on the website's enhanced user experience and aesthetic appeal.

Mississauga, Ontario, Canada

Canada

• Responsible for daily designs and production of prints such as stickers/decals, road signs, banners, and wall graphics.
• Contributed to creating a B2B Website using WordPress by adding data and products, and supporting decision-making.
• Conducted quality checks on printed materials to ensure they meet high standards of design and print quality.

Makati City, Metro Manila, Philippines

• Created and assisted web design layouts including graphic design web assets.
• Assisted in wireframing, prototyping, and user testing activities to iterate and refine digital product designs.
• Conducted competitive analysis and user research to inform design decisions and improve user experiences.
• Supported the creation of design documentation, such as user flows, personas, and interaction specifications.

Cagayan De Oro City, Misamis Oriental, Philippines

• Successfully completed and produced artworks for print and digital such as banners, flyers, and presentations.
• Collaborated and managed a team to execute the company’s annual theme through decorations.

Graduate Certificate, Digital Product Design

- Collaborate effectively with peers to provide solutions to real-world challenges through design thinking - Conduct business strategies.

Bachelor Of Arts - Ba, Multimedia Arts

- Graduated with Honors - Demonstrate critical thinking necessary in the development of socially-grounded multimedia projects by.

High School Graduate, General Studies

- Leadership Award