* Creating plans, schedules, and running paid ad campaigns on Facebook, Instagram, and TikTok.* Analyzing and optimizing the performance of digital marketing campaigns.* Creating performance reports for ad campaigns with user-friendly metrics.* Developing digital marketing strategies for each social media channel.* Analyzing content trends for upcoming creative ads.* Creating and executing data-driven digital campaigns.* Providing recommendations to the team to improve ad performance.Achievement :* Contributed to 53% of total online sales through paid ads (regular ads, CPAS ads).* Increased monthly traffic to the Instagram profile by 335% with cost-effective results.* Boosted audience engagement through Ads directed to direct messages.* Enhanced offline event traffic, such as exhibitions.

* Contributed to 68% of annual sales for the store on Tokopedia and 56% of annual sales for the store on Shopee through Ads management.* Centralized all necessary information for the user in a cloud accessible from anywhere and anytime using Microsoft Power BI. This includes Sales Reports, Product Performance, Stock Information, CRM, Cohort Analysis, and Competitor Analysis.* Enhanced product visibility in the Marketplace organically, resulting in a 71% increase in sales within the first 5 months of optimization.* Managed tens of thousands of customer data to improve sales, understand market trends, analyze customer behavior, and create customer profiles.