Svp, Sales, Marketing & Business Development
Boston, Ma, Us
In 2017, I proudly joined the world of Quantum Designs (Le Laboratoire, AeroLife, Incredible Foods) and Harvard professor Dr. David Edwards to pioneer new ways of getting food, nutrition and medication into the body. I was the executive sales & marketing lead of the core senior management team tasked with incubating and commercializing radical new food delivery systems. Highlights:▪️Drove over $2MM in revenue and secured national distribution in +20K accounts, including CVS (6K) + Circle K (3K), for revolutionary air-based energy product, AeroLife Energy▪️Repositioned AeroLife air-based smart nutrition technology under cohesive, unique and relevant brand platform/ID and commercialized six (6) new natural channel compliant products.▪️Rearchitected AEROLIFE.COM as positive ROI DTC channel and subscription program. Awarded Outstanding Achievement 2014 Interactive Media Awards and Internet Retailers Hot 100.▪️Established licensing partnership with world’s largest organic yogurt company, to launch Stonyfield Frozen Yogurt Pearls via Whole Foods.▪️Secured top tier media including NYT, LA Times, USA Today, Fast Company, Wired, Boston Globe, CBS, and Fox News ▪️TIME 25 Best Inventions 2014, 2015 Edison Awards Gold, World Dairy Innovation Awards 2014 “Best New Concept”, “Best Ice Cream/Frozen Yogurt” and “Best Dairy Packaging”