Ed Parker

Ed Parker Email and Phone Number

Career Strategy Coach | Follow Me To Learn More About Building A Career Strategy in Tech @ Deskside Mentor
Texas, United States
Ed Parker's Location
Dallas-Fort Worth Metroplex, United States, United States
Ed Parker's Contact Details
About Ed Parker

🔥 Career Insider: The Unspoken Truths They Don't Want You to Know 🔥Most professionals are playing checkers while I teach chess.While others nervously wait for layoffs or drift aimlessly in their careers, I've decoded the hidden playbook of professional survival and success. After 20+ years leading teams and navigating corporate labyrinths, I've seen the brutal reality:Most people are one unexpected email or meeting away from total professional devastation.But what if you could:- Transform uncertainty into absolute strategic control- Predict career moves before they happen- Become the candidate companies chase, not the one they dismiss- Build a career that's resilient, intentional, and unshakeableThe painful truth? Hope is not a strategy. Luck is not a plan.I've watched talented professionals get blindsided because they didn't understand the REAL game:- It's not about working hard- It's about working strategically- It's about understanding the unwritten rules- It's about playing 10 moves aheadThe corporate world doesn't care about your dreams. It rewards those who understand its hidden mechanics.Are you ready to learn the secrets most will never know?Let's talk. Your future is waiting.

Ed Parker's Current Company Details
Deskside Mentor

Deskside Mentor

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Career Strategy Coach | Follow Me To Learn More About Building A Career Strategy in Tech
Texas, United States
Employees:
2
Ed Parker Work Experience Details
  • Deskside Mentor
    Deskside Mentor
    Texas, United States
  • Deskside Mentor
    Founder
    Deskside Mentor Sep 2024 - Present
    Companies execute a strategy. You should do the same with your career. Stop ‘going with the flow’ and get strategic about your career now. This leverages one of my greatest strengths as a leader of people for 24 years.
  • Avanade
    Professional Services Operations And Workforce Planning Leader - South Region
    Avanade Feb 2022 - Jul 2024
    Seattle, Washington, Us
    Managed 600+ consultants, overseeing business operations to ensure client delivery of professional services in the largest U.S. region.♦ Developed KPIs to monitor business operations and align with other executive leaders.♦ Guided the region through the evolution of workforce planning to a formal process.♦ Collaborated with other executives to further develop the data driven culture.♦ Authored the first ever North America Consultant Handbook that lifted utilization ~50 bps monthly by removing unintended dilution.♦ Implemented policy to incent bench people to use vacation time when non-chargeable – ~100 bps uplift monthly.♦ Implemented formal workforce planning process to better align supply and demand and prevent over hiring and utilization dilution.♦ Created near real-time forecasting method to understand utilization performance at any point of time within a 2% variance.♦ Key contributor to P&L and OI management as shown by the examples here.♦ Mentor and advise practice leaders as well as many consultants.
  • Avanade
    Data And Ai Practice Leader For South Region
    Avanade Sep 2020 - Feb 2022
    Seattle, Washington, Us
    Leadership and management of 60+ consultants for the Analytics Practice, presales support, and client delivery. Rapidly growing practice - $9M+ in FY18 to $40M+ in FY22.♦ Develop and implement practice strategy to increase capacity and capability to support revenue growth. Prioritize initiatives to align with overall business strategy.♦ Define and implement organizational strategy to position team for continued growth.♦ Manage escalations and drive to resolution.♦ Drive collaboration across region by facilitating the connection of key leaders.♦ Top rated mentor and career advisor.♦ Execute staffing strategy for business critical clients and projects.♦ Engage in strategic efforts for POCs and pre-sales to position opportunities for future deals.♦ Engagement in top revenue generating accounts to leverage opportunities into revenue.
  • Avanade
    Director - Practice Lead For Data & Ai, Southwest Region At Avanade
    Avanade Nov 2019 - Sep 2020
    Seattle, Washington, Us
    Analytics practice revenue grew over 200% in 2.5 years. Leadership and management of 40+ consultants, presales support, and client delivery. Delivered $20+ million in revenue for FY20.♦ Based on current landscape, have defined and implemented various initiatives to improve communication and break down silos to create cross region opportunities. ♦ Led pre-sales effort that ushered the analytics practice into high volume IoT data analytics. Converted that POC into a $370K first engagement and $1+M follow-on engagement.♦ Led the effort to integrate the Southwest and Southeast analytics teams into the new South Region team.♦ Total leadership for the Southwest region’s analytics practice. Functional areas covered are: BI, Data Engineering, Data Science, and Analytics Architecture. Some example tools used by the team: Power BI, Azure Data Factory, Azure Data Lake, Python, Azure Databricks, PySpark, etc.
  • Avanade
    Director, Advanced Analytics
    Avanade Oct 2017 - Nov 2019
    Seattle, Washington, Us
    This was a reboot of building an analytics practice in the Southwest Region. The first year we had a target of $7M and delivered $9M.♦ Led various pre-sales efforts and some initial client delivery to uncover additional opportunities. ♦ Positioned myself to move back into a leadership role in the region.
  • Ascend Marketing
    Group Leader Data Science And Database Marketing
    Ascend Marketing Mar 2016 - Oct 2017
    Grapevine, Texas, Us
    Manage multiple project teams and end-to-end client relationships to deliver robust analytic services. Lead technology architecture discussions to ensure a proper foundation for solutions.♦ Led effort to deploy real-time digital marketing technology and associated marketing collateral to move client from old ‘batch blast’ digital marketing to the future of a 24/7/365 automated journey marketing solution.♦ Delivered work transition of undocumented production database loads from an external partner to internal resources in 2.5 months. Prior to my involvement, the effort had been discussed for 3 months with no progress. Saved $100K/year in costs.♦ Chartered a data science team from the ground up for a company that has never had that capability internally. Identified the key players and roles they will need to execute as they start expanding in this area.♦ Helped client navigate their internal challenges to bring their journey marketing solution on-line. The client was very surprised that I was able to navigate their internal challenges as quickly as I did.♦ Worked with clients’ existing solutions like Marketo and Salesforce to drive improvements.♦ Aligned with other executives on coming changes needed internally to support future growth.
  • Aprimo
    Engagement Director
    Aprimo Apr 2005 - Dec 2015
    Chicago, Illinois, Us
    Manage multiple project teams and end-to-end client relationships to deliver best in-class IMM SaaS solutions including: marketing automation, process automation, financial tracking, and digital asset management. Collaborate with Solution Architects and Sales team to develop solution vision and positioning with client. Was previously an Engagement Manager 2005-2010.♦ Optimized clients' marketing processes and operations through technology integration.♦ Successfully implemented solutions for marketing, operations, creative processes, and digital asset management.♦ Sold, authored, and reviewed SOWs and change orders ranging from $10K to $1M+, supporting sales efforts. Achieved $2.5M total revenue in 2015, with $700K recurring.♦ Realigned client expectations, coached teams on expectation management, and ensured user adoption.♦ Led a project that saved $2M in costs, cut time-to-market by 25%, reduced overhead by $1.5M, and unlocked $25M-$35M in potential revenue.♦ Delivered functionality to manage a $1B marketing budget, enhancing forecast accuracy.♦ Implemented a solution to standardize marketing collateral, protecting brand investment.♦ Delivered solution that guided a $1B marketing budget strategy, redirecting funds from low-performing to high-performing campaigns, optimizing $100M in spend and adding $10M in revenue.♦ Consistently delivered projects above target P&L with zero legal issues.
  • Cingular Wireless / At&T Mobility
    Independent Consultant
    Cingular Wireless / At&T Mobility Nov 2004 - Apr 2005
    Dallas, Tx, Us
    Recruited by a former colleague to come to Cingular to lead an 'at risk' project. Was later recruited by Aprimo to join their organization since I was in a contract position at Cingular.♦ Established a formal Go To Market process to improve time to market for Cingular’s direct marketing efforts and formed a foundation for ROI metrics.♦ Saved ‘at risk’ project for the implementation of the Aprimo marketing tool and delivered to an aggressive delivery schedule.
  • Grey Direct
    Director
    Grey Direct 2004 - 2004
    ♦ Drove data centric consumer marketing strategy for telecommunications client to improve ROI.♦ Developed segmentation schema for national gas client for marketing programs.
  • Verizon
    Group Manager - Database Marketing
    Verizon 1997 - 2003
    Basking Ridge, Nj, Us
    Led 20 developers to deliver direct marketing target lists and 12 analysts to perform ad hoc and campaign analyses.♦ Redesigned campaign management process and turned around under-performing team for target list delivery to improve accuracy and on-time rate to 99% for annual volumes of 1,600 deliveries consisting of 360 million individual leads stopping internal escalations and complaints.♦ Achieved cost reductions in excess of $250K annually for redundant personnel and eliminated layered pricing for external vendor that saved approximately $2 million in annual costs.♦ Delivered Closed Loop Marketing (CLM) framework to standardize direct marketing process, created a feedback loop to utilize detailed marketing campaign analytics to drive improvements.♦ Deployed Teradata Data Warehouse to support list development and analytics.♦ Delivered and implemented MicroStrategy reporting solution for marketing end users.♦ Led team of analysts to complete the first scorecard reporting to provide critical information on a weekly cadence.
  • City Of Dallas
    Police Officer
    City Of Dallas Jan 1990 - Nov 1997
    Dallas, Tx, Us
    Dallas Police Department - Police OfficerIn-depth study of human behavior.

Ed Parker Skills

Crm Strategy Analytics Marketing Automation Database Marketing Business Intelligence Direct Marketing Marketing Management Enterprise Software Professional Services Segmentation Integrated Marketing Consulting Analysis Leadership Account Management Saas Strategic Partnerships Process Improvement Business Strategy Marketing Operations Go To Market Strategy Lead Generation Change Management B2b Product Marketing Project Management Marketing Strategy Pre Sales Product Management Closed Loop Marketing B2b Marketing Digital Asset Management Financial Services Campaign Management Customer Retention Marketing Management Salesforce.com Digital Marketing Marketing Resource Manaagement Marketing Process Staff Mentoring Demand Generation Marketing Analytics Marketing Technology Brand Content Management Business Process Project Estimation Marketing Systems

Ed Parker Education Details

  • Texas A&M University
    Texas A&M University
    Economics
  • University Of North Texas
    University Of North Texas
    Applied Economics

Frequently Asked Questions about Ed Parker

What company does Ed Parker work for?

Ed Parker works for Deskside Mentor

What is Ed Parker's role at the current company?

Ed Parker's current role is Career Strategy Coach | Follow Me To Learn More About Building A Career Strategy in Tech.

What is Ed Parker's email address?

Ed Parker's email address is ep****@****ing.com

What is Ed Parker's direct phone number?

Ed Parker's direct phone number is +181741*****

What schools did Ed Parker attend?

Ed Parker attended Texas A&m University, University Of North Texas.

What are some of Ed Parker's interests?

Ed Parker has interest in Economics, Professional Development, Fishing, Photography.

What skills is Ed Parker known for?

Ed Parker has skills like Crm, Strategy, Analytics, Marketing Automation, Database Marketing, Business Intelligence, Direct Marketing, Marketing, Management, Enterprise Software, Professional Services, Segmentation.

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