Roy Edroso Email & Phone Number

Baltimore, Md, Us

Editor/reporter, Part B News, a medical practice management weekly. I write and/or edit 8-10 stories per month, and produce webinars, blog posts, books, and other assignments. Previously launched, wrote, edited, and managed content for DecisionHealth Daily, a daily medical and health news site, and contributed to trade newsletters Home Health Line and Private Duty Insider.Key accomplishments:• Increased DecisionHealth Daily subscriptions by 300% in eight months.• Winner, Specialized Information Publishers Association (SIPA) Awards: Best Health Care/ Regulatory/ Education Interpretative or Analytical Reporting (2016, 2017); Best Spot News or Single News Story (2015); Best Newsletter, Health/Medical/Fitness (2013).• Files breaking news and blog posts as needed.Recent writing Samples:• Seeking a lifeline: COVID-19 loans,cadvance payments on offer, but watchterms: http://edroso.com/PBN_lifeline.pdf• In light of EEOC elder provider policy suit, reconsider age-based tests: http://edroso.com/PBN_EEOC_elder.pdf• Reporting from the front lines: Revenue under fire, staffing cut and, yes, toilet paper stolenhttp://edroso.com/PBN_frontline.pdf

Brief assortment of clips: https://edroso.com/?page_id=48Currently proprietor of popular Substack daily newsletter Roy Edroso Breaks It Down. 2,000+ mailing list. Samples: https://edroso.substack.com/

New York City

Lead writer/editor of Voice news blog Runnin’ Scared; contributor to paperAlso did graphics, audio, video, chat, managed/edited freelancers, etc. Traffic increased from < 100,000 views/month to 600,000-1,000,000. Winner, Altweekly Awards, Association of Alternative Newsweeklies, Best Staff Blog, 2010; Honorable Mention, Format-Buster, 2009 Honorable Mention, American Society of Newspaper Columnists Column Contest, 2009.Samples: • Dressing Up RFK with Moon River and Me's Andy Williamshttp://www.villagevoice.com/arts/dressing-up-rfk-with-moon-river-and-mes-andy-williams-7133941• Hiram Monserrate Expelled, 53-8http://www.villagevoice.com/news/hiram-monserrate-expelled-53-8-6688202• Rightbloggers Mad That Stars They Despise Won't Come Out for Trump's Inaugurationhttp://www.villagevoice.com/news/rightbloggers-mad-that-stars-they-despise-wont-come-out-for-trumps-inauguration-9500363• I Blog New York: Your Guide to Gotham's Besthttp://www.villagevoice.com/news/i-blog-new-york-your-guide-to-gothams-best-6429330Archive:http://www.villagevoice.com/authors/roy-edroso

Writer for biweekly newsletter Representative Times, quarterly magazine Avon Dreams, websites MyAVON.com and YourAVON.com, e-zine Avon eNews, and collateral materials.Also designed and implemented web graphics and layouts.Accelerated YourAVON updating and increased traffic by 150-300%.Maintained high open (35-50%) and click-through rates (0.7-8%) for eNews.Created and maintained Avon Representative contact base for stories, input.Avon North America President's Award, for the launch of Avon Dreams magazine.Samples:Representative Timeshttp://www.youravon.com/REPSuite/static/images/reptimes/c23_2007/e.pdfeNewshttp://link.ixs1.net/s/ve?ei=r239552&cfc=3htmlAvon Dreamshttp://edroso.com/avondreamscalder.jpg

Editor and Chief Writer of New York Agency Newsletter, Flagbearer, and affiliate publications Flagbearer Extra, Flag$ale, and FlagPeople.http://edroso.com/FLAG1.pdf Content Developer for Worldwide Intranets, RedCarpet (general agency) and Truffles (OgilvyOne).Editor and Reporter, OMW Newsline, a weekly news update at RedCarpet.Contributing Writer for website, Ogilvy.com. Contributions included the David Ogilvy history pages:http://www.ogilvy.com/#/The-Work/Galleries/ogilvy_classic_ads.aspx Utility Writer on various projects including staff memos, press releases, case studies, speeches for management, and in-house promotions. Also did desktop design, graphics, and layout.http://edroso.com/ogilvy.pdf