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Eduardo Fernandes is listed as SR. Web Analyst | Data Analytics | Marketing Analytics | Growth | Making 1% better decisions everyday at GRAN, based in Taguatinga, Federal District, Brazil. AeroLeads shows a matched LinkedIn profile for Eduardo Fernandes.
Eduardo Fernandes previously worked as Web Analytics Senior — Growth Marketing at Gran and Web Analyst — Growth Marketing at Gran Cursos Online. Eduardo Fernandes holds Análise De Dados E Tecnologia Da Informação, Atividade Credenciada Pelo Mec from Xperiun | Data Analytics.
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Focused on delivering 1% more value to businesses each day through data analytics.I started as an archivist and quickly did a career transaction to marketing as a paid media analyst. After seeing my colleagues having trouble to make decisions by the lack of or bad data, I decided to work with data to solve problems and help teams with tools to make decisions faster and with quality data.With experience in growth marketing and marketing analytics, I help teams make smarter, data-driven decisions. I've implemented data visualizations using data warehousing tools and used multiple attribution and regression models to measure success.Feel free to connect with me at my LinkedIn: @eduardo-ffernandes.Skills:● Data analytics.● Analytics thinking.● Clear and concise communicationTools:● Digital Analytics: Google Analytics, Tag Manager, Supermetrics, Search Console, Google Trends.● Cloud: BigQuery.● Programming: SQL, Python, HTML, JavaScript.● Dataviz tools: Power BI, Looker Studio (Data Studio), Google Analytics, Google Sheets, Excel.● Artificial Intelligence and LLMs.Achievements I'm proud of:● Fostered a data-driven culture for more than 40 professionals.● Deployed actionable dashboards to multidisciplinary teams, reducing information gathering to 70%.● Implemented data pipelines using data warehousing tools to improvedata governance and faster dashboard performance by 200%
Listed skills include Proatividade, Microsoft Power Bi, Microsoft Office, Microsoft Word, and 9 others.
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Brasília, Distrito Federal, Brasil
* Deploying 3x better dashboard performance and data governance using data pipelines with data warehouse tools (BigQuery) and SQL.* Improving 70% data accuracy with comprehensive data collection using tag management tools (Google Tag Manager).* Implementing data collection tools with high granularity using Google Tag Manager and Google Analytics 4.
Remote
* Tag setup for marketing platforms (Google Ads, Facebook, TikTok, affiliatenetworks, LinkedIn, Taboola, HubSpot, GA4, Microsoft Ads, etc.) * 54% Google Tag Manager’s container size reduction while maintaining data collection e-commerce structure. Setup of Meta's Conversions API (CAPI).* Created internal tools to automate UTM links for growth teams..
Remote
São Paulo, Brasil
Brasília, Distrito Federal, Brasil
Brasília, Distrito Federal, Brasil
Activities and Societies: ✔️ ETL e Modelagem de Dados ✔️ Power BI ✔️ Visualização de Dados ✔️ Banco de dados e SQL ✔️ Conexão em APIs ✔️.
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Eduardo Fernandes works for GRAN.
Eduardo Fernandes is listed as SR. Web Analyst | Data Analytics | Marketing Analytics | Growth | Making 1% better decisions everyday at GRAN.
Eduardo Fernandes is based in Taguatinga, Federal District, Brazil while working with GRAN.
Eduardo Fernandes has worked for Gran, Gran Cursos Online, Adventures Inc, Adventures, and Avá Editora.
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Eduardo Fernandes holds Análise De Dados E Tecnologia Da Informação, Atividade Credenciada Pelo Mec from Xperiun | Data Analytics.
Eduardo Fernandes is listed with skills including Proatividade, Microsoft Power Bi, Microsoft Office, Microsoft Word, Ferramentas De Business Intelligence, Relacionamentos Interpessoais, Trabalho Em Equipe, and Microsoft Excel.
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