Key Account Autoservicios
Current
Oct 2023 - Present
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Eduardo Garcia-Rojas Email & Phone Number
Category Development / Marketing/ Strategic Management / Comercial Development / product innovation / comercial Strategy / Brand Development / Private Brands / B2B & B2C
at
The Coca-Cola Company
1 work email found
@daymon.com
LinkedIn matched
✓ Verified May 2026
4 data sources
Profile completeness 100%
Current company
Role
Category Development / Marketing/ Strategic Management / Comercial Development / product innovation / comercial Strategy / Brand Development / Private Brands / B2B & B2C
Location
Monterrey, Nuevo León, Mexico
Company size
Who is Eduardo Garcia-Rojas? Overview
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Quick answer
Eduardo Garcia-Rojas is listed as Category Development / Marketing/ Strategic Management / Comercial Development / product innovation / comercial Strategy / Brand Development / Private Brands / B2B & B2C at The Coca-Cola Company, a company with 75239 employees, based in Monterrey, Nuevo León, Mexico. AeroLeads shows a work email signal at daymon.com and a matched LinkedIn profile for Eduardo Garcia-Rojas.
Eduardo Garcia-Rojas previously worked as Key Account Autoservicios at The Coca-Cola Company and Sales Channel Manager - Autoservicios at The Hershey Company. Eduardo Garcia-Rojas holds Executive Education, Kellogg On Branding from Northwestern University - Kellogg School Of Management.
Company email context
Email format at The Coca-Cola Company
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*@daymon.com
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AeroLeads found 1 current-domain work email signal for Eduardo Garcia-Rojas. Compare company email patterns before reaching out.
Profile bio
About Eduardo Garcia-Rojas
Marketing executive with more than 18 years of experience, focused on category development, product innovation and commercial strategy. Change agent with extensive market knowledge.Team leader to achieve profitable and sustainable goals through collaboration. seeking effective solutions in situations of slowdown in sales and/or market share, developing tools and KPIs to optimize business results.Skills in the following areas: Marketing, Branding, Private Brands, Retail, Mass Consumption, FMCG, Convenience, Self-service, Food and Beverage, Category management, Regional, LATAM, Personal Care, BU Manager, strategic planning, market trends, benchmarking, pricing, campaign development.- Leadership - management - multidisciplinary teams - teamwork - innovation - transformation - categories - snacks - sweets - chocolates - nuts and seeds - beverages - soft drinks - water - groceries - non-food - food - electronics - private label - brands.
Listed skills include Estrategia De Mercadotecnia, Mercadotecnia, Gerencia De Ventas, Desarrollo De Productos, and 30 others.
Current workplace
Eduardo Garcia-Rojas's current company
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The Coca-Cola Company
10 roles
Eduardo Garcia-Rojas work experience
A career timeline built from the work history available for this profile.
Sales Channel Manager - Autoservicios
Dec 2021 - Oct 2023
Category Business Manager
Jul 2016 - Oct 2021
Biscuits Exports Marketing Manager
- Develop Strategic & operative marketing and innovation plan for Gamesa USA in coordination with FritoLay Hispanics, Gamesa USA Commercial Team.-Support PepsiCo South & Central America Cookies & Crackers (C&C) Marketing teams in development of marketing and innovation plans-Coordinate Extended C&C marketing exports matrix teamAchievements-Execute exports.
Sep 2015 - Jun 2016
Channel Marketing Manager
- Developed and executed channel marketing promotional plan and innovation demand planning
- Manage Channel Marketing budget to deliver innovation efforts including product launching, communication strategy, merchandising acquisition and related activities.
- Leaded development of tailor-made strategic portfolio for CStores clients.
- Monitored merchandising efforts and perform pre and post-launch analysis to deliver improvements.
- Aligned marketing branding strategies with channel communication.
- Worked closely with corporate marketing to ensure a balanced effort.
Aug 2013 - Oct 2015
Sales Development Strategist
- Strategic planning to increase sales in supermarkets POS.
- Activations and response to growth in Market Share
- Responsible for Regional Trade Marketing
- Leaded Business Intelligence platform development
- Developed and trained regional coordinators and coordinated team building integration.
- Integrated PMF as the first integrated sales force channel CO
Jul 2012 - Jul 2013
Regional Sales Representative - Supermarket Channel
- GAMESA- QUAKER Regional Sales Representative (Aguascalientes-Zacatecas)
- Coordinated 21 merchandisers
- Responsible of Supermarket sell out pull and local trade marketing.
- Leaded Regional Sales strategic planning and execution.
- Achievements: Market Share growth (+3%) y Sales (+19.1%). *vs YAGO.
Aug 2010 - Jun 2012
Brand Executive
- Managed marketing strategy for 2 brands: VNG (Youth) and Bari (Hotel)
- Responsible for media planning and communication strategy
- Planning, development and launch of product catalog
- Traded effectively license renewals.
- Leaded product development and pricing for +15 designs.
- Achievements: Sales + 34% vs AA on licensed products + 5% (VNG, Line Youth) and + 23% (Bari, hotel Line)
Mar 2009 - Aug 2010
Marketing Specialist
Internally developed a networking system with costumers, which ease the growth of corporate accounts.Optimized a data collection system for aftermarket department.Evaluate and report sales managers and aftermarket sales.Coordination and support to Aftermarket Team.Price annalist and sales strategist.Support to all marketing needs.
Feb 2008 - Mar 2009
G.E. Money Consultant
G.E. Money ConsultantResolve credit inquiries from our cardholders and clients, within promised time-frame.Responsible of customer satisfaction and brand loyalty builder.Front line between the costumer and the company on account related services.Responsible of marketing strategies follow up within costumers.
Apr 2007 - Oct 2007
Team & coworkers
Colleagues at The Coca-Cola Company
Other employees you can reach at coca-colacompany.com. View company contacts for 75239 employees →
JP
Jason Poynter
Colleague at The Coca-Cola CompanyEl Paso, Texas, United States, United States
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AM
Ayush Murarka
Colleague at The Coca-Cola CompanyPune, Maharashtra, India, India
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LL
Laura Lacourse
Colleague at The Coca-Cola CompanyAtlanta Metropolitan Area, United States
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GS
Gloria Sanders
Colleague at The Coca-Cola CompanyFairburn, Georgia, United States, United States
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RF
Robert Fuller
Colleague at The Coca-Cola CompanyDeltona, Florida, United States, United States
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LH
Lindumenzi Hlanze
Colleague at The Coca-Cola CompanyManzini Region, Eswatini, Swaziland
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JV
Jimena Villalpando
Colleague at The Coca-Cola CompanyMexico City, Mexico, Mexico
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JH
Jalil Harris
Colleague at The Coca-Cola CompanyGainesville, Georgia, United States, United States
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MJ
Marqueet Jackson
Colleague at The Coca-Cola CompanyBaltimore City County, Maryland, United States, United States
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AA
Ally Athumani
Colleague at The Coca-Cola CompanyDar es-Salaam, Dar Es Salaam, Tanzania, Tanzania, United Republic Of
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Jason Poynter
Colleague at The Coca-Cola CompanyEl Paso, Texas, United States, United States
View →
AM
Ayush Murarka
Colleague at The Coca-Cola CompanyPune, Maharashtra, India, India
View →
LL
Laura Lacourse
Colleague at The Coca-Cola CompanyAtlanta Metropolitan Area, United States
View →
GS
Gloria Sanders
Colleague at The Coca-Cola CompanyFairburn, Georgia, United States, United States
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RF
Robert Fuller
Colleague at The Coca-Cola CompanyDeltona, Florida, United States, United States
View →
LH
Lindumenzi Hlanze
Colleague at The Coca-Cola CompanyManzini Region, Eswatini, Swaziland
View →
JV
Jimena Villalpando
Colleague at The Coca-Cola CompanyMexico City, Mexico, Mexico
View →
JH
Jalil Harris
Colleague at The Coca-Cola CompanyGainesville, Georgia, United States, United States
View →
MJ
Marqueet Jackson
Colleague at The Coca-Cola CompanyBaltimore City County, Maryland, United States, United States
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AA
Ally Athumani
Colleague at The Coca-Cola CompanyDar es-Salaam, Dar Es Salaam, Tanzania, Tanzania, United Republic Of
View →
3 education records
Eduardo Garcia-Rojas education
Executive Education, Kellogg On Branding
Marketing Degree Specializing In Marketing, Strategic Management, Market Research And Consumer Behaviour
Mayor In Marketing, Business Administration And Management, General
FAQ
Frequently asked questions about Eduardo Garcia-Rojas
Quick answers generated from the profile data available on this page.
What company does Eduardo Garcia-Rojas work for?
Eduardo Garcia-Rojas works for The Coca-Cola Company.
What is Eduardo Garcia-Rojas's role at The Coca-Cola Company?
Eduardo Garcia-Rojas is listed as Category Development / Marketing/ Strategic Management / Comercial Development / product innovation / comercial Strategy / Brand Development / Private Brands / B2B & B2C at The Coca-Cola Company.
What is Eduardo Garcia-Rojas's email address?
AeroLeads has found 1 work email signal at @daymon.com for Eduardo Garcia-Rojas at The Coca-Cola Company.
Where is Eduardo Garcia-Rojas based?
Eduardo Garcia-Rojas is based in Monterrey, Nuevo León, Mexico while working with The Coca-Cola Company.
What companies has Eduardo Garcia-Rojas worked for?
Eduardo Garcia-Rojas has worked for The Coca-Cola Company, The Hershey Company, 7-Eleven Mexico, Pepsico, and Vianney.
Who are Eduardo Garcia-Rojas's colleagues at The Coca-Cola Company?
Eduardo Garcia-Rojas's colleagues at The Coca-Cola Company include Jason Poynter, Ayush Murarka, Laura Lacourse, Gloria Sanders, and Robert Fuller.
How can I contact Eduardo Garcia-Rojas?
You can use AeroLeads to view verified contact signals for Eduardo Garcia-Rojas at The Coca-Cola Company, including work email, phone, and LinkedIn data when available.
What schools did Eduardo Garcia-Rojas attend?
Eduardo Garcia-Rojas holds Executive Education, Kellogg On Branding from Northwestern University - Kellogg School Of Management.
What skills is Eduardo Garcia-Rojas known for?
Eduardo Garcia-Rojas is listed with skills including Estrategia De Mercadotecnia, Mercadotecnia, Gerencia De Ventas, Desarrollo De Productos, Marketing Strategy, Liderazgo De Equipos, Ventas, and Estrategia.
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